TDC Awards
The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 70th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.
Description
The key visual for the YouFab Global Creative Awards 2021, an international award that aims to foster a network that connects creators and society.
I created this variable poster, according to "Democratic experiment(s)," the theme of this year's awards.
The act of creating something actually involves an infinite number of stakeholders, who pull together and influence each other in ways we are not even aware of. The process of how something new is born from the blank, and how people's imagination rises up, is expressed through changes in typography using cellular automaton algorithms.
Furthermore, while the word "democratic" has the image of everyone coming together and sharing their wisdom, it also has the aspect of how to coexist with people who have completely different opinions. The fusion and collision of the two is expressed by the flickering of adjacent cells, expressing the complex relationships among people with a simple structure.
I created this variable poster, according to "Democratic experiment(s)," the theme of this year's awards.
The act of creating something actually involves an infinite number of stakeholders, who pull together and influence each other in ways we are not even aware of. The process of how something new is born from the blank, and how people's imagination rises up, is expressed through changes in typography using cellular automaton algorithms.
Furthermore, while the word "democratic" has the image of everyone coming together and sharing their wisdom, it also has the aspect of how to coexist with people who have completely different opinions. The fusion and collision of the two is expressed by the flickering of adjacent cells, expressing the complex relationships among people with a simple structure.
2022 Awards
Total Points: 20
TDC Winner
Credits
Design Firm
SHA inc. / TOKYO
Kitasenju Design / Tokyo
Orange Jellies / TOKYO
777CreativeStrategies / Tokyo
Client / Brand
FabCafe / Tokyo
Loftwork Inc. / Tokyo
Freelancer
1002 inc. / TOKYO
Art Director
Kazushige Takebayashi
Natsuki Isa
Chief Technology Officer
Daiki Kanaoka
Creative Director
Sho Hosotani
Natsuki Sagawa
Designer
Natsuki Isa
Kohki Watanabe
Digital Artist
Takayuki Watanabe
Executive Creative Director
Toshiya Fukuda
Photographer
Akihiro Yoshida
Programmer
Junichiro Horikawa
printing company
SHOEI INC. / Tokyo
Printing Director
Shunichi Yamashita
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