TDC Awards

The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 70th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.

2022 TDC Awards - Communication Design

Dino Burger

Agency UNTITLED MACAO + Witt Design

Client Dino Burger


Identity/Branding / Campaign

Annual ID



This design emphasizes on the brand’s think-out-of-the-box attitude and its innovative operating method. Therefore, we break the stereotype of average burger shop and use the peculiar yet adventurous dinosaurs as the subject, while following it onto the path of looking for delicious burgers. The logo design is clean and concise by combining the brand’s English name with the characteristics of dinosaur’s feet. As for extended designs, plenty of creative illustrations are used to attract customers’ attention in order to highlight the uniqueness of the brand.

2022 Awards

Total Points: 20

TDC Winner


Design Firm

Untitled Macao
Witt Design
Au Chon Hin


Rex Chang
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