TDC Awards

The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 70th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.

2023 TDC Awards - Type Design

ELLA

Agency Laura Meseguer / Barcelona + Type-Ø-Tones / Barcelona

Client Laura Meseguer (Personal project)

Category

Superfamily (non-related styles)

Annual ID

TDC69_TD043T

Description

Ella is a stencil typeface family consisting of four styles (Roman, Uncial, Rustic, and Brutalist) in two weights (Regular and Bold) with a calligraphic flair.

Ella shares the logical principles of letter construction with calligraphy, but it does so under a typographic approach. The Roman, Uncial, and Rustic styles have different capital styles that mirror the evolution of the Roman script. They share a unique lowercase set that unifies the characteristics of the three styles. The large x-height and triangular serifs of the lowercase bring sharpness while keeping some ductus and warmth. Besides, Ella’s fourth style, the unapologetic Brutalist, explores the next level of plasticity and takes the calligraphic expression to the limits of construction.

Ella wants to show how classic calligraphy models can be adapted into stencil-style fonts, and perform as a contemporary digital typeface.The two weights, Regular and Bold, with low-to-high contrast, are meant for use in text and display.

2023 Awards

Total Points: 20

TDC Winner

Credits

Type Foundry

Type-Ø-Tones / Barcelona

Educational Institution

Hoffmitz Milken Center for Typography (HMCT) / Pasadena

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