TDC Awards

The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 69th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.

2023 TDC Awards - Type Design

Yasar

Agency Reina Akkoush

Client Personal

Category

Variable Font

Annual ID

TDC69_TD049T

Description

Yasar is an Arabic display typeface characterized by its strong baseline and its alternation between sharp edges and soft curves. The font is an interpretation of lettering found on a Movement of Independent Nasserists or Mourabitoun poster at the American University of Beirut Archive dating back to the 1980s. They, along with numerous other key parties and militias, shaped the Lebanese and Middle Eastern Left of the 20th century. This font acts as a tribute or an ode to these groups while also establishing a new identity for the contemporary revolutionary forces of the Middle East. It comes in one weight and 8 stylistic variations which could be layered to create new compositions. Accessibility to non-designers was a key theme in my design process, establishing a sense radical anti-design through the letterforms. Final Year Project at the American University of Beirut

2023 Awards

Total Points: 20

TDC Winner

Credits

College / University

American University of Beirut

Professor / Instructor

Khajag Apelian / Beirut

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