TDC Awards
The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 70th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.
Category
Print or Digital / Brand Identity System
Annual ID
TDC69_TY035T
Description
Founded in Providence in 1877, Rhode Island School of Design is one of the leading art and design schools in the world. Over the course of a year, we partnered with RISD and research agency ON ROAD to build an identity framework that ties all parts of the institution together, amplifying the voices of this diverse and distinctive community.
An art and design education is never complete. Designers, artists and scholars make the invisible visible through a constant iterative dialogue with their peers and with culture at large. This core visual concept of ‘Complete / Incomplete’ translates into a set of open, flexible tools and frameworks for the talented RISD community to use and evolve.
A custom superfamily of typefaces was drawn by a RISD alum, Ryan Bugden (GD 14). The typography contains the tensions that define the school: expression and utility, past and future, complete and incomplete.
An art and design education is never complete. Designers, artists and scholars make the invisible visible through a constant iterative dialogue with their peers and with culture at large. This core visual concept of ‘Complete / Incomplete’ translates into a set of open, flexible tools and frameworks for the talented RISD community to use and evolve.
A custom superfamily of typefaces was drawn by a RISD alum, Ryan Bugden (GD 14). The typography contains the tensions that define the school: expression and utility, past and future, complete and incomplete.
2023 Awards
Total Points: 20
TDC Winner
Credits
Agency
Gretel / Brooklyn
On Road / London
Type Foundry
Ryan Bugden / Brooklyn
Creative Director
A.a. Trabucco-Campos
Executive Creative Director
Ryan Moore
Type Designer
Ryan Bugden
Associate Creative Director
Lea Loo
Design Director
Dylan Mulvaney
Project Manager
Selim Selim
Associate Strategy Director
Kasia Galla Barrett
Chief Research Officer
Tarik Fontenelle
Director of Operations
Kerry Griner
Executive Strategy Director
Daniel Edmundson
Junior Strategist
Nathan Frisch
Sam Arabia
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