The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Counterfeit Integrated
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Integrated Branding / Integrated Branding Campaign
Points: 50.0
Noitulove
Agency: AMV BBDO / London Client: Guinness Category: Consumer Television / Over :30 - Single - max. :90
Points: 50.0
GOLF
Agency: TAXI / Toronto Client: Pfizer Canada, Viagra Category: Consumer Television / :20 and Under - Single
Points: 25.0
Afro II Magzine
Agency: Daddy buy me a Pony - a 9Nov Union Co / Cape Town Client: Spier Category: Publication Design / Magazine Design
Points: 25.0
Stop the Clock
Agency: JWT / london Client: Vodafone Category: Consumer Television / :20 and Under - Campaign
Points: 25.0
Beans
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Points: 25.0
Power of Dreams
Agency: Wieden+Kennedy / London Client: Honda Category: Consumer Television / Commercials of var. length - Campaign
Points: 25.0
Renault Megane Sport
Agency: Nordpol+ Hamburg / Hamburg Client: Renault Germany Category: Viral and Email / Business to Consumer
Points: 25.0
Crash Test Flip-Book
Agency: Nordpol+ Hamburg / Hamburg Client: Renault Germany Category: Direct Mail / Single
Points: 25.0
Nike Considered Animation
Agency: HunterGatherer / New York Client: Nike Category: Broadcast Design / Single
Points: 25.0
Calendar
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Points: 25.0
Counterfeit DVD
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Non-Broadcast / Single
Points: 25.0
The Action Poetry Series
Agency: Head Gear Animation / Toronto Client: The Sundance Channel Category: Broadcast Design / Campaign
Points: 25.0
PARAMOUNT COMEDY REBRAND IDENTS
Agency: devilfish / London Client: PARAMOUNT COMEDY Category: Broadcast Design / Campaign
Points: 25.0
Crossbar
Agency: Framfab Denmark / Copenhagen Client: Nike Category: Online Movies / Promotional Advertising
Points: 25.0
The Jump
Agency: Saatchi & Saatchi GmbH / Frankfurt Client: A.R.T Studios Category: Online Movies / Business to Business
Points: 25.0
Tokyo-Berlin Berlin-Tokyo Exhibition
Agency: good design company co., inc. / Tokyo Client: MORI Art Museum Category: Public Service / Non-Profit / Educational / Posters - Single
Points: 25.0
Saturn Sky Dome
Agency: Goodby, Silverstein & Partners / San Francisco Client: Saturn Category: Other Digital Media / Business to Consumer
Points: 25.0
Red Cup
Agency: Creature / Seattle Client: Starbucks Category: Exceptional Innovation in Media / Innovative Use of Media - Outdoor: Single
Points: 25.0
Look Out!
Agency: Happy Forsman & Bodenfors / Gothenburg Client: The Swedish museum of Architecture Category: Public Service / Non-Profit / Educational / Posters - Campaign
Points: 25.0
UK Pavilion, Aichi Expo 05, Japan
Agency: Land Design Studio / London Client: UK Government, Foreign & Commonwealth Office Category: Other Digital Media / Public Service/Non-Profit/ Educational
Points: 25.0
Green is beautiful
Agency: Happy Forsman & Bodenfors / Gothenburg Client: The R?hsska Museum Category: Public Service / Non-Profit / Educational / Posters - Campaign
Points: 25.0
Uncarriable Carrier Bags
Agency: Mother / London Client: Mother Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Points: 25.0
Run
Agency: DDB Brasil / São Paulo Client: Companhia Athletica (GYM) Category: Banners - Fixed Space / Business to Consumer - Campaign
Points: 25.0
Counterfeit Integrated
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Integrated Branding / Integrated Branding Campaign
Points: 25.0
Her Past
Agency: Dentsu Inc. / Tokyo Client: Japan Advertising Council Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Points: 25.0
Crashtest Flip Book
Agency: Nordpol+ Hamburg / Hamburg Client: Renault Germany Category: Brand and Corporate Identity Design / Booklet Brochure
Points: 25.0
TBS "Very Funny" Questionaire
Agency: Mother New York / New York Client: Turner Broadcasting System (TBS) Category: Brand and Corporate Identity Design / Booklet Brochure
Points: 25.0
FedEx T-Shirt
Agency: BBDO / New York Client: FedEx Category: Brand and Corporate Identity Design / Corporate Identity - Single
Points: 25.0
SILENCE
Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: DEPT FOR TRANSPORT Category: Public Service/Political-Radio / Single
Points: 25.0
WAX
Agency: WAX partnership / Calgary Client: WAX partnership Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Points: 25.0
Longest Night Appeal
Agency: Grey Worldwide / Melbourne Client: Open Family Category: Public Service/Political-Radio / Campaign
Points: 25.0
Opolis ID package
Agency: Opolis / Portland Client: Opolis Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Points: 25.0
MINI CONVERTIBLE-IZER-OMETER
Agency: TAXI / Toronto Client: MINI Canada Category: Beyond the Banner / Business to Consumer - Single
Points: 25.0
Fair Enough Pilot
Agency: Crispin Porter + Bogusky / Miami Client: American Legacy Foundation Category: Public Service/Political-Television / Single
Points: 25.0
Jim Esch for Congress Identity
Agency: Archrival / Lincoln Client: Jim Esch for Congress Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Points: 25.0
Dog House
Agency: DDB Dallas / Dallas Client: The Dog House Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Points: 25.0
Fair Enough: Fat Boys, Fair Enough: Urban Hipsters, Fair Enough: Gumballs
Agency: Crispin Porter + Bogusky / Miami Client: American Legacy Foundation Category: Public Service/Political-Television / Campaign
Points: 25.0
Grandma
Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Points: 25.0
iPod nano
Agency: Apple Computer / Cupertino Client: Apple Computer Category: Package Design / Single
Points: 25.0
Auto Trader
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Black and White: Full Page or Spread - Campaign
Points: 25.0
Filigree Packaging
Agency: Duffy & Partners / minneapolis Client: Thymes Category: Package Design / Campaign
Points: 25.0
Cupboard
Agency: Leo Burnett / London Client: Heinz Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 25.0
Genius Campaign 1
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Radio / Campaign
Points: 25.0
Big Ad
Agency: George Patterson Y&R / Melbourne Client: Carlton Draught Category: Consumer Television / Over :30 - Single - max. :90
Points: 25.0
Dream Kitchens for Everyone
Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Sweden Category: Web Sites / Promotional Advertising
Points: 25.0
Altoids Gum Print Campaign
Agency: Leo Burnett / Chicago Client: Altoids Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 25.0
Heart Blood Veins/Foot Blood Veins/Lung Blood Veins
Agency: BBDO / Bangkok Client: Daimler Chrysler (Thailand) Co., Ltd. Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 25.0
2005 Holiday Card
Agency: Office: Jason Schulte Design / San Francisco Client: Office: Jason Schulte Design Category: Collateral Design / Self-Promotion - Single Only
Points: 25.0
Stella Artois Coupon
Agency: Lowe New York / New York Client: Stella Artois Category: Small Space - Print / Color: Less than a Page - Campaign
Points: 25.0
Client:
MINI
Title:
Counterfeit Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Interactive Best of Show Pencil
Points:
50.0
Client:
Guinness
Title:
Noitulove
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Best of Show Pencil
Points:
50.0
Client:
Pfizer Canada, Viagra
Title:
GOLF
Category:
Consumer Television / :20 and Under - Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Spier
Title:
Afro II Magzine
Category:
Publication Design / Magazine Design
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Vodafone
Title:
Stop the Clock
Category:
Consumer Television / :20 and Under - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Harvey Nichols
Title:
Beans
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Honda
Title:
Power of Dreams
Category:
Consumer Television / Commercials of var. length - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Renault Germany
Title:
Renault Megane Sport
Category:
Viral and Email / Business to Consumer
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
Renault Germany
Title:
Crash Test Flip-Book
Category:
Direct Mail / Single
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Considered Animation
Category:
Broadcast Design / Single
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Harvey Nichols
Title:
Calendar
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
MINI
Title:
Counterfeit DVD
Category:
Non-Broadcast / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
The Sundance Channel
Title:
The Action Poetry Series
Category:
Broadcast Design / Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
PARAMOUNT COMEDY
Title:
PARAMOUNT COMEDY REBRAND IDENTS
Category:
Broadcast Design / Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Nike
Title:
Crossbar
Category:
Online Movies / Promotional Advertising
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
A.R.T Studios
Title:
The Jump
Category:
Online Movies / Business to Business
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
MORI Art Museum
Title:
Tokyo-Berlin Berlin-Tokyo Exhibition
Category:
Public Service / Non-Profit / Educational / Posters - Single
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Saturn
Title:
Saturn Sky Dome
Category:
Other Digital Media / Business to Consumer
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
Starbucks
Title:
Red Cup
Category:
Exceptional Innovation in Media / Innovative Use of Media - Outdoor: Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
The Swedish museum of Architecture
Title:
Look Out!
Category:
Public Service / Non-Profit / Educational / Posters - Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
UK Government, Foreign & Commonwealth Office
Title:
UK Pavilion, Aichi Expo 05, Japan
Category:
Other Digital Media / Public Service/Non-Profit/ Educational
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
The R?hsska Museum
Title:
Green is beautiful
Category:
Public Service / Non-Profit / Educational / Posters - Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Mother
Title:
Uncarriable Carrier Bags
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Companhia Athletica (GYM)
Title:
Run
Category:
Banners - Fixed Space / Business to Consumer - Campaign
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
MINI
Title:
Counterfeit Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Japan Advertising Council
Title:
Her Past
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
Renault Germany
Title:
Crashtest Flip Book
Category:
Brand and Corporate Identity Design / Booklet Brochure
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Turner Broadcasting System (TBS)
Title:
TBS "Very Funny" Questionaire
Category:
Brand and Corporate Identity Design / Booklet Brochure
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
FedEx
Title:
FedEx T-Shirt
Category:
Brand and Corporate Identity Design / Corporate Identity - Single
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
DEPT FOR TRANSPORT
Title:
SILENCE
Category:
Public Service/Political-Radio / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
WAX partnership
Title:
WAX
Category:
Brand and Corporate Identity Design / Corporate Identity - Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Open Family
Title:
Longest Night Appeal
Category:
Public Service/Political-Radio / Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Opolis
Title:
Opolis ID package
Category:
Brand and Corporate Identity Design / Corporate Identity - Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
MINI Canada
Title:
MINI CONVERTIBLE-IZER-OMETER
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
American Legacy Foundation
Title:
Fair Enough Pilot
Category:
Public Service/Political-Television / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Jim Esch for Congress
Title:
Jim Esch for Congress Identity
Category:
Brand and Corporate Identity Design / Corporate Identity - Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
The Dog House
Title:
Dog House
Category:
Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
American Legacy Foundation
Title:
Fair Enough: Fat Boys, Fair Enough: Urban Hipsters, Fair Enough: Gumballs
Category:
Public Service/Political-Television / Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
National Thoroughbred Racing Association
Title:
Grandma
Category:
Consumer Radio / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Apple Computer
Title:
iPod nano
Category:
Package Design / Single
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
MINI
Title:
Auto Trader
Category:
Consumer Magazine / Black and White: Full Page or Spread - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Thymes
Title:
Filigree Packaging
Category:
Package Design / Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Heinz
Title:
Cupboard
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Anheuser-Busch
Title:
Genius Campaign 1
Category:
Consumer Radio / Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Carlton Draught
Title:
Big Ad
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
IKEA Sweden
Title:
Dream Kitchens for Everyone
Category:
Web Sites / Promotional Advertising
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
Altoids
Title:
Altoids Gum Print Campaign
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Daimler Chrysler (Thailand) Co., Ltd.
Title:
Heart Blood Veins/Foot Blood Veins/Lung Blood Veins
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Office: Jason Schulte Design
Title:
2005 Holiday Card
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2006 Design Gold Pencil
Points:
25.0
Client:
Stella Artois
Title:
Stella Artois Coupon
Category:
Small Space - Print / Color: Less than a Page - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
