The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Agency Rankings

 


BBDO / New York

Client

Title

Category

Award

Points

From One Second to the Next Client: AT&T Category: Film / Branded Content Points: 25.0
Lowe's Vine Fix in Six Campaign Client: Lowe's Category: Social Media / Best Use of A Social Network Points: 25.0
Lowe's Vine Fix in Six Campaign Client: Lowe's Category: Social Media / Branded Social Campaign Points: 25.0
PETA '98% Human' Client: PETA Category: Craft / Technique / Best Animation Points: 15.0
From One Second to the Next Client: AT&T Category: Online / Long-Form Points: 15.0
Lowe's Vine Fix in Six Campaign Client: Lowe's Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 15.0
Harden Soul Integrated Campaign Client: Foot Locker Category: Music / Creative Use of Music Supporting A Brand Points: 10.0
Barnes Sisters Client: Diageo / Guinness Category: Consumer Television / Under $80K Budget - Single Points: 10.0
Bud Light - Ian Up for Whatever Film Client: Anheuser-Busch/Bud Light Category: Craft / Technique / Best Direction Points: 5.0
Bud Light - Whatever Happens Stunt Client: Anheuser-Busch/Bud Light Category: Experiential / Events Points: 5.0
@SummerBreak Client: AT&T Category: Online / Long-Form Points: 5.0
From One Second to the Next Client: AT&T Category: Documentaries / Online Points: 5.0
Lowe's Vine Fix in Six Campaign Client: Lowe's Category: Brand Transformation / Single Points: 5.0
AT&T Digital Life Client: AT&T Category: Mobile Applications/Sites / Consumer Goods Points: 5.0
Harden's Entourage Integrated Campaign Client: Foot Locker Category: Social Media / Best Use of A Social Network Points: 5.0
Lowe's Vine Fix in Six Campaign Client: Lowe's Category: Online Films & Video / Branded Microvideo Points: 5.0
From One Second to the Next Client: AT&T Category: Online Films & Video / Long Form - Single Points: 5.0
Training Tracks Client: Procter & Gamble + Gillette Category: Online Films & Video / Short Form - Single Points: 5.0
Childlike Imagination Client: GE Category: Video Craft / Direction Points: 5.0
Briefcase Client: FedEx Category: Consumer Television / :20 and Under - Single Points: 5.0
Basketball Client: Diageo / Guinness Category: Consumer Television / 60 Second - Single Points: 5.0
All Is Right Client: Foot Locker Category: Consumer Television / 60 Second - Single Points: 5.0
Lumps of Coal Client: FedEx Category: Trade / Full Page or Spread - Single Points: 5.0
Elephants Client: Foot Locker Category: Newspaper / Full Page or Spread - Single Points: 5.0

AT&T

From One Second to the Next

Film / Branded Content

2014 Branded Entertainment Gold Pencil

25.0

Lowe's

Lowe's Vine Fix in Six Campaign

Social Media / Best Use of A Social Network

2014 Interactive Gold Pencil

25.0

Lowe's

Lowe's Vine Fix in Six Campaign

Social Media / Branded Social Campaign

2014 Interactive Gold Pencil

25.0

PETA

PETA '98% Human'

Craft / Technique / Best Animation

2014 Branded Entertainment Silver Pencil

15.0

AT&T

From One Second to the Next

Online / Long-Form

2014 Branded Entertainment Silver Pencil

15.0

Lowe's

Lowe's Vine Fix in Six Campaign

Digital Direct Marketing / Social Media & Viral Marketing

2014 Advertising Silver Pencil

15.0

Foot Locker

Harden Soul Integrated Campaign

Music / Creative Use of Music Supporting A Brand

2014 Branded Entertainment Bronze Pencil

10.0

Diageo / Guinness

Barnes Sisters

Consumer Television / Under $80K Budget - Single

2014 Advertising Bronze Pencil

10.0

Anheuser-Busch/Bud Light

Bud Light - Ian Up for Whatever Film

Craft / Technique / Best Direction

2014 Branded Entertainment Merit Award

5.0

Anheuser-Busch/Bud Light

Bud Light - Whatever Happens Stunt

Experiential / Events

2014 Branded Entertainment Merit Award

5.0

AT&T

@SummerBreak

Online / Long-Form

2014 Branded Entertainment Merit Award

5.0

AT&T

From One Second to the Next

Documentaries / Online

2014 Branded Entertainment Merit Award

5.0

Lowe's

Lowe's Vine Fix in Six Campaign

Brand Transformation / Single

2014 Interactive Merit Award

5.0

AT&T

AT&T Digital Life

Mobile Applications/Sites / Consumer Goods

2014 Interactive Merit Award

5.0

Foot Locker

Harden's Entourage Integrated Campaign

Social Media / Best Use of A Social Network

2014 Interactive Merit Award

5.0

Lowe's

Lowe's Vine Fix in Six Campaign

Online Films & Video / Branded Microvideo

2014 Interactive Merit Award

5.0

AT&T

From One Second to the Next

Online Films & Video / Long Form - Single

2014 Interactive Merit Award

5.0

Procter & Gamble + Gillette

Training Tracks

Online Films & Video / Short Form - Single

2014 Interactive Merit Award

5.0

GE

Childlike Imagination

Video Craft / Direction

2014 Advertising Merit Award

5.0

FedEx

Briefcase

Consumer Television / :20 and Under - Single

2014 Advertising Merit Award

5.0

Diageo / Guinness

Basketball

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

Foot Locker

All Is Right

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

FedEx

Lumps of Coal

Trade / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Foot Locker

Elephants

Newspaper / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

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