The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

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One Show
Agency Rankings

 


BBDO New York / New York

Client

Title

Category

Award

Points

Bold Client: Diageo/Guinness Category: Collateral Design / Posters - Single Points: 25.0
Exchange Student Client: FedEx Category: Consumer Television / :30/:25 - Single Points: 15.0
LAST TEXTS - AT&T Anti-Texting & Driving TV Campaign Client: AT&T Category: Public Service / Television - Campaign Points: 15.0
The Last Text Integrated Campaign Client: AT&T Category: Branded Content / Campaign Points: 10.0
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign Client: AT&T Category: Public Service / Newspaper or Magazine - Campaign Points: 10.0
Plead Your Case Client: AT&T Category: Interactive Advertising / Environmental / Experiential - Single Points: 5.0
Visible You Client: GE Category: Interactive Advertising / Environmental / Experiential - Single Points: 5.0
Loading Bar Client: FedEx Category: Interactive Advertising / Banners - Fixed Space - Single Points: 5.0
True Blood Live Feed Client: HBO Category: Mobile Applications/Sites / Social Networks/ Community Points: 5.0
The Last Text Integrated Campaign Client: AT&T Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
FedEx TV Campaign Client: FedEx Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Road Trip Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30/:25 - Single Points: 5.0
Funny Email Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Unreal Print Campaign Client: Armstrong Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Maps Client: Procter & Gamble/The Art of Shaving Category: Outdoor Design / Single Points: 5.0
Visible You Client: GE Category: Events and Installations / Points: 5.0
The Big Picture Campaign Client: Starbucks Category: Events and Installations / Points: 5.0
True Blood Live Feed Client: HBO/True Blood Category: Branded Applications / Points: 5.0
Steamy iAd Client: Campbell's Soup Category: Branded Applications / Points: 5.0

Diageo/Guinness

Bold

Collateral Design / Posters - Single

2011 Design Gold Pencil

25.0

FedEx

Exchange Student

Consumer Television / :30/:25 - Single

2011 Advertising Silver Pencil

15.0

AT&T

LAST TEXTS - AT&T Anti-Texting & Driving TV Campaign

Public Service / Television - Campaign

2011 Advertising Silver Pencil

15.0

AT&T

The Last Text Integrated Campaign

Branded Content / Campaign

2011 Advertising Bronze Pencil

10.0

AT&T

LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign

Public Service / Newspaper or Magazine - Campaign

2011 Advertising Bronze Pencil

10.0

AT&T

Plead Your Case

Interactive Advertising / Environmental / Experiential - Single

2011 Interactive Merit Award

5.0

GE

Visible You

Interactive Advertising / Environmental / Experiential - Single

2011 Interactive Merit Award

5.0

FedEx

Loading Bar

Interactive Advertising / Banners - Fixed Space - Single

2011 Interactive Merit Award

5.0

HBO

True Blood Live Feed

Mobile Applications/Sites / Social Networks/ Community

2011 Interactive Merit Award

5.0

AT&T

The Last Text Integrated Campaign

Integrated Branding / Integrated Branding Campaign

2011 Advertising Merit Award

5.0

FedEx

FedEx TV Campaign

Consumer Television / :30/:25 - Campaign

2011 Advertising Merit Award

5.0

Mars Chocolate North America/Snickers

Road Trip

Consumer Television / :30/:25 - Single

2011 Advertising Merit Award

5.0

AT&T

Funny Email

Consumer Television / :30/:25 - Single

2011 Advertising Merit Award

5.0

Armstrong

Unreal Print Campaign

Magazine / Full Page or Spread - Campaign

2011 Advertising Merit Award

5.0

Procter & Gamble/The Art of Shaving

Maps

Outdoor Design / Single

2011 Design Merit Award

5.0

GE

Visible You

Events and Installations /

2011 Branded Entertainment Merit Award

5.0

Starbucks

The Big Picture Campaign

Events and Installations /

2011 Branded Entertainment Merit Award

5.0

HBO/True Blood

True Blood Live Feed

Branded Applications /

2011 Branded Entertainment Merit Award

5.0

Campbell's Soup

Steamy iAd

Branded Applications /

2011 Branded Entertainment Merit Award

5.0

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