The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Agency Rankings

 


CP+B / Boulder

Client

Title

Category

Award

Points

Whopper Lust Client: Burger King Category: Branded Content / Games Points: 25.0
Whopper Lust Client: Burger King Category: Best Brand Channel Points: 15.0
Whopper Lust Client: Burger King Category: Innovation in Branded Content Points: 5.0
Ted Williams - Fight Hunger Client: Kraft Category: Brand Transformation / Single Points: 5.0
Pizza Hero Client: Domino's Category: Brand Transformation / Single Points: 5.0
Pudding Face Client: JELL-O Category: Social Media / Microblogging Points: 5.0
Mac & Cheese TV Client: Kraft Category: Social Media / Microblogging Points: 5.0
Times Square Tracker Client: Domino's Category: Interactive Advertising / Environmental/Experiential - Single Points: 5.0
Temptations Sampling Machine Client: JELL-O Category: Interactive Advertising / Environmental/Experiential - Single Points: 5.0
Pizza Hero Client: Domino's Category: Mobile Applications/Sites / Branded Games Points: 5.0
Kraft Mac and Cheese Integrated Client: Kraft Category: Integrated Branding / Consumer Campaign Points: 5.0
Whopper Lust Client: Burger King Category: Innovation in Advertising / Single or Campaign Points: 5.0
Temptations Sampling Machine Client: JELL-O Category: Innovation in Advertising / Single or Campaign Points: 5.0
Ted Williams - Fight Hunger Client: Kraft Category: Innovation in Advertising / Single or Campaign Points: 5.0
Autodance Client: Ubisoft Category: Branded Content / Online Points: 5.0
Remember Me Client: MetLife Foundation Category: Branded Content / Online Points: 5.0
Noodle Theft- Officer Dan Client: Kraft Category: Consumer Television / :30/:25 - Single Points: 5.0

Burger King

Whopper Lust

Branded Content / Games

2012 Advertising Gold Pencil

25.0

Burger King

Whopper Lust

Best Brand Channel

2012 Branded Entertainment Silver Pencil

15.0

Burger King

Whopper Lust

Innovation in Branded Content

2012 Branded Entertainment Merit Award

5.0

Kraft

Ted Williams - Fight Hunger

Brand Transformation / Single

2012 Interactive Merit Award

5.0

Domino's

Pizza Hero

Brand Transformation / Single

2012 Interactive Merit Award

5.0

JELL-O

Pudding Face

Social Media / Microblogging

2012 Interactive Merit Award

5.0

Kraft

Mac & Cheese TV

Social Media / Microblogging

2012 Interactive Merit Award

5.0

Domino's

Times Square Tracker

Interactive Advertising / Environmental/Experiential - Single

2012 Interactive Merit Award

5.0

JELL-O

Temptations Sampling Machine

Interactive Advertising / Environmental/Experiential - Single

2012 Interactive Merit Award

5.0

Domino's

Pizza Hero

Mobile Applications/Sites / Branded Games

2012 Interactive Merit Award

5.0

Kraft

Kraft Mac and Cheese Integrated

Integrated Branding / Consumer Campaign

2012 Advertising Merit Award

5.0

Burger King

Whopper Lust

Innovation in Advertising / Single or Campaign

2012 Advertising Merit Award

5.0

JELL-O

Temptations Sampling Machine

Innovation in Advertising / Single or Campaign

2012 Advertising Merit Award

5.0

Kraft

Ted Williams - Fight Hunger

Innovation in Advertising / Single or Campaign

2012 Advertising Merit Award

5.0

Ubisoft

Autodance

Branded Content / Online

2012 Advertising Merit Award

5.0

MetLife Foundation

Remember Me

Branded Content / Online

2012 Advertising Merit Award

5.0

Kraft

Noodle Theft- Officer Dan

Consumer Television / :30/:25 - Single

2012 Advertising Merit Award

5.0

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