The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.


One Show
Agency Rankings


Colenso BBDO / Auckland






K9FM Client: MARS Pedigree Category: Innovation in Radio / Single Points: 25.0
Talkies Client: MARS Pedigree Category: Radio Craft / Scriptwriting Points: 15.0
Back to Nature Client: Fonterra Category: Outdoor / Billboards or Transit - Campaign Points: 10.0
Hidden Graphics Client: Frucor Beverage Ltd. Category: Collateral / Promotional Materials - Single or Campaign Points: 10.0
Motel Burger King Client: Burger King Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 5.0
Black Cats Client: Samsung Category: Social Media / Branded Social Post Points: 5.0
Back to Nature Client: Fonterra Category: Design Craft / Printing & Paper Craft - Single or Series Points: 5.0

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