The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Agency Rankings
Crispin Porter + Bogusky / Coconut Grove
Client
Title
Category
Award
Points
Wopperfreakout
Client: Burger King Category: Integrated Branding / Integrated Branding Campaign
Points: 25.0
Burger Queen, Home of Whatever, Whopper Swap
Client: Burger King Category: Consumer Television / :30/:25 - Campaign
Points: 25.0
Simpsons Integrated
Client: Burger King Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 15.0
Rocker Kid, Manager, Since I was a Kid
Client: Burger King Category: Consumer Television / :20 and Under - Campaign
Points: 15.0
Jim, Elizabeth, Mike
Client: Coke Zero Category: Consumer Television / :30/:25 - Campaign
Points: 10.0
Whopper Freakout
Client: Burger King Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 5.0
Wax King
Client: Burger King Category: Events and Installations / Creative positioning of a brand outside traditional or online media
Points: 5.0
Covet & Yourminy Taste Confusion
Client: Coke Zero Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Whopper Hat Logo
Client: Burger King Category: Branding / Logo/Trademark Design - Single Only
Points: 5.0
Sublymonal Integrated
Client: Sprite Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 5.0
Inner Cowboy, Office Cowboys, Sorority Stache
Client: Burger King Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Water, Latte, Gas, Puggle, Popcorn
Client: Miller High Life Category: Outdoor / Outdoor - Campaign
Points: 5.0
Bistro, Club, Grocer
Client: Miller High Life Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Krusty,Outtakes, World Domination
Client: Burger King Category: Consumer Television / Commercials of var. length - Campaign
Points: 5.0
Burger Buddies
Client: Burger King UK Category: Collateral / P.O.P. and In-Store - Campaign
Points: 5.0
Client:
Domino's
Title:
BFD Builder and Pizza Tracker
Category:
Web Sites / E-Commerce
Award:
2008 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Wopperfreakout
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2008 Advertising Gold Pencil
Points:
25.0
Client:
PLUS
Title:
Thanks-o-matic
Category:
Self-Promotion / Websites
Award:
2008 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Burger Queen, Home of Whatever, Whopper Swap
Category:
Consumer Television / :30/:25 - Campaign
Award:
2008 Advertising Gold Pencil
Points:
25.0
Client:
Burger King
Title:
WhopperFreakout.com
Category:
Online Branded Content / Single
Award:
2008 Interactive Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Simpsons Integrated
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2008 Interactive Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Rocker Kid, Manager, Since I was a Kid
Category:
Consumer Television / :20 and Under - Campaign
Award:
2008 Advertising Silver Pencil
Points:
15.0
Client:
Coke Zero
Title:
Jim, Elizabeth, Mike
Category:
Consumer Television / :30/:25 - Campaign
Award:
2008 Advertising Bronze Pencil
Points:
10.0
Client:
Burger King
Title:
Whopper Freakout
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
Burger King
Title:
Wax King
Category:
Events and Installations / Creative positioning of a brand outside traditional or online media
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
Coke Zero
Title:
Covet & Yourminy Taste Confusion
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Whopper Hat Logo
Category:
Branding / Logo/Trademark Design - Single Only
Award:
2008 Design Merit Award
Points:
5.0
Client:
Sprite
Title:
Sublymonal Integrated
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Coke Zero
Title:
Bracket-o-matic Banner
Category:
Banners - Dynamic / Single
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Coke Zero
Title:
Mike
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Compare-a-tron
Category:
Microsites / Corporate Image
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Burger King
Title:
Simpsonizeme.com
Category:
Microsites / Corporate Image
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Coke Zero
Title:
Bracketomatic.com
Category:
Microsites / Corporate Image
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Burger King
Title:
Inner Cowboy, Office Cowboys, Sorority Stache
Category:
Consumer Television / :30/:25 - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Water, Latte, Gas, Puggle, Popcorn
Category:
Outdoor / Outdoor - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Miller High Life
Title:
Bistro, Club, Grocer
Category:
Consumer Television / :30/:25 - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Krusty,Outtakes, World Domination
Category:
Consumer Television / Commercials of var. length - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Angry-Gram
Category:
Microsites / Product-Specific Subsites
Award:
2008 Interactive Merit Award
Points:
5.0