The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Agency Rankings

 


Crispin Porter + Bogusky / Miami

Client

Title

Category

Award

Points

GTI Pre-Tuned Integrated Client: Volkswagen Category: Integrated Branding Campaign Points: 25.0
Xbox Games Innovative Campaign Client: Burger King Category: Integrated Branding Campaign Points: 25.0
GTI Banner Campaign Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Campaign Points: 25.0
Xbox Games Innovative Campaign Client: Burger King Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign Points: 25.0
Xbox Games: Sneak King; Pocket Bike Racer; Big Bumpin' Client: Burger King Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Campaign Points: 25.0
Whopperettes.com Client: Burger King Category: Microsites / Business to Consumer Points: 15.0
Jetta Banner Campaign Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Campaign Points: 15.0
Wonderful World of King Integrated Client: Burger King Category: Integrated Branding / Integrated Branding Campaign Points: 15.0
Safe Happens Integrated Client: Volkswagen Category: Integrated Branding Campaign Points: 10.0
VWFeatures.com/Jetta Safe Happens Client: Volkswagen Category: Microsites / Business to Consumer Points: 10.0
Stuff of Legends Client: Burger King Category: Cinema or Non-Broadcast / Single Points: 10.0
The Fast Client: Volkswagen Category: Collateral Design / P.O.P. and In-Store - Single Points: 5.0
Rabbit Integrated Client: Volkswagen Category: Integrated Branding Campaign Points: 5.0
Stackers Integrated Client: Burger King Category: Integrated Branding Campaign Points: 5.0
GTI Fast Integrated Client: Volkswagen Category: Integrated Branding Campaign Points: 5.0
Whopperettes Integrated Client: Burger King Category: Integrated Branding Campaign Points: 5.0
Careoke Client: Volkswagen Category: Other Interactive Digital Media Points: 5.0
Rabbit Widget Client: Volkswagen Category: New Media Innovation & Development / New Media Innovation and Development Points: 5.0
King/Brooke Romance Client: Burger King Category: Online Branded Content / Business to Consumer Points: 5.0
Eat Like Snake Webfilm Client: Burger King Category: Online Branded Content / Business to Consumer Points: 5.0
VWFeatures.com Client: Volkswagen Category: Web Sites / Business to Consumer Points: 5.0
Manlaws.com Client: Miller Lite Category: Microsites / Business to Consumer Points: 5.0
VWFeatures.com/GTI Joyride Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
Gypsycabproject.com Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
JettaReport.com Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
Haggar.com/Gentleman's Disagreement Client: Haggar Category: Microsites / Business to Consumer Points: 5.0
GTI Smoke Banner Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single Points: 5.0
GTI Pinball Banner Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single Points: 5.0
UK Angus Banner Client: Burger King Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Blank Like A Rabbit Banner Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Trap Banner Client: Slim Jim Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Jam Banner Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
GTI Paddleshift Banner Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Fast Integrated Client: Volkswagen Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Snapalope Integrated Client: Slim Jim Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
First Act Integrated Client: Volkswagen Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Pumps: Tired of Reading Client: Volkswagen Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single Points: 5.0
Targets Client: Slim Jim Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single Points: 5.0
Critique Client: Volkswagen Category: Consumer Television / :30/:25 - Single Points: 5.0
Trap Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Headlights Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Decoy Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Camo Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
America's Favorite; Extra Cheese; More Mayo Client: Burger King Category: Consumer Television / Over :30 - Campaign Points: 5.0
Backseat Driver's Manual Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single Points: 5.0
Ego Emission Insert Client: Volkswagen Category: Consumer Magazine / Color: Full Page or Spread - Single Points: 5.0

Volkswagen

GTI Pre-Tuned Integrated

Integrated Branding Campaign

2007 Interactive Gold Pencil

25.0

Burger King

Xbox Games Innovative Campaign

Integrated Branding Campaign

2007 Interactive Gold Pencil

25.0

Volkswagen

GTI Banner Campaign

Banners - Dynamic / Business to Consumer - Campaign

2007 Interactive Gold Pencil

25.0

Burger King

Xbox Games Innovative Campaign

Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign

2007 Advertising Gold Pencil

25.0

Burger King

Xbox Games: Sneak King; Pocket Bike Racer; Big Bumpin'

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Campaign

2007 Advertising Gold Pencil

25.0

Burger King

Whopperettes.com

Microsites / Business to Consumer

2007 Interactive Silver Pencil

15.0

Volkswagen

Jetta Banner Campaign

Banners - Dynamic / Business to Consumer - Campaign

2007 Interactive Silver Pencil

15.0

Burger King

Wonderful World of King Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Silver Pencil

15.0

Volkswagen

Safe Happens Integrated

Integrated Branding Campaign

2007 Interactive Bronze Pencil

10.0

Volkswagen

VWFeatures.com/Jetta Safe Happens

Microsites / Business to Consumer

2007 Interactive Bronze Pencil

10.0

Burger King

Stuff of Legends

Cinema or Non-Broadcast / Single

2007 Advertising Bronze Pencil

10.0

Volkswagen

The Fast

Collateral Design / P.O.P. and In-Store - Single

2007 Design Merit Award

5.0

Volkswagen

Rabbit Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Burger King

Stackers Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Volkswagen

GTI Fast Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Burger King

Whopperettes Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Volkswagen

Careoke

Other Interactive Digital Media

2007 Interactive Merit Award

5.0

Volkswagen

Rabbit Widget

New Media Innovation & Development / New Media Innovation and Development

2007 Interactive Merit Award

5.0

Burger King

King/Brooke Romance

Online Branded Content / Business to Consumer

2007 Interactive Merit Award

5.0

Burger King

Eat Like Snake Webfilm

Online Branded Content / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

VWFeatures.com

Web Sites / Business to Consumer

2007 Interactive Merit Award

5.0

Miller Lite

Manlaws.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

VWFeatures.com/GTI Joyride

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

Gypsycabproject.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

JettaReport.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Haggar

Haggar.com/Gentleman's Disagreement

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

GTI Smoke Banner

Banners - Dynamic / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

GTI Pinball Banner

Banners - Dynamic / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Burger King

UK Angus Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

Blank Like A Rabbit Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Slim Jim

Trap Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

Jam Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

GTI Paddleshift Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

Fast Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Slim Jim

Snapalope Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Volkswagen

First Act Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Volkswagen

Pumps: Tired of Reading

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single

2007 Advertising Merit Award

5.0

Slim Jim

Targets

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single

2007 Advertising Merit Award

5.0

Volkswagen

Critique

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Slim Jim

Trap

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Slim Jim

Headlights

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Slim Jim

Decoy

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Slim Jim

Camo

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Burger King

America's Favorite; Extra Cheese; More Mayo

Consumer Television / Over :30 - Campaign

2007 Advertising Merit Award

5.0

Volkswagen

Backseat Driver's Manual

Collateral / P.O.P. and In-Store - Single

2007 Advertising Merit Award

5.0

Volkswagen

Ego Emission Insert

Consumer Magazine / Color: Full Page or Spread - Single

2007 Advertising Merit Award

5.0

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