The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Agency Rankings

 


Wieden+Kennedy / Portland

Client

Title

Category

Award

Points

Robot Campaign Client: Old Spice Category: Consumer Television / :30 / :25 - Campaign Points: 25.0
Dadsong Client: Old Spice Category: Consumer Television / 60 Second - Single Points: 25.0
Smell Like a Man From Head to Toe Client: Old Spice Category: Consumer Television / Commercials of Varying Length - Campaign Points: 15.0
Smell Like a Man From Head to Toe Client: Old Spice Category: Integrated Branding / Consumer Campaign Points: 15.0
Risk Everything Integrated Client: Nike Category: Integrated Branding / Consumer Campaign Points: 10.0
Old Spice Social Network Client: Old Spice Category: Social Media / Best Use of a Social Network Points: 5.0
Mandroid Client: Old Spice Category: Radio / Consumer - Campaign Points: 5.0
Risk Everything Client: Nike Category: Online Films & Video / Long Form - Series / Episodes Points: 5.0
Winner Stays Client: Nike Category: Online Films & Video / Long Form - Single Points: 5.0
The Last Game Client: Nike Category: Online Films & Video / Long Form - Single Points: 5.0
Ahead of Their Time Client: Dodge Category: Consumer Television / Over 60 Second - Single Points: 5.0
LeBron James "Together" Client: Nike Category: Consumer Television / Over 60 Second - Single Points: 5.0
My Butt Client: Weight Watchers Category: Consumer Television / 60 Second - Single Points: 5.0
Tough Love Client: Procter & Gamble Category: Consumer Television / 60 Second - Single Points: 5.0
If You're Happy... Client: Weight Watchers Category: Consumer Television / 60 Second - Single Points: 5.0

Old Spice

Robot Campaign

Consumer Television / :30 / :25 - Campaign

2015 Film Gold Pencil

25.0

Old Spice

Dadsong

Consumer Television / 60 Second - Single

2015 Film Gold Pencil

25.0

Old Spice

Smell Like a Man From Head to Toe

Consumer Television / Commercials of Varying Length - Campaign

2015 Film Silver Pencil

15.0

Old Spice

Smell Like a Man From Head to Toe

Integrated Branding / Consumer Campaign

2015 Cross-Platform Silver Pencil

15.0

Nike

Risk Everything Integrated

Integrated Branding / Consumer Campaign

2015 Cross-Platform Bronze Pencil

10.0

Old Spice

Old Spice Social Network

Social Media / Best Use of a Social Network

2015 Social Media Merit Award

5.0

Old Spice

Mandroid

Radio / Consumer - Campaign

2015 Radio Merit Award

5.0

Nike

Risk Everything

Online Films & Video / Long Form - Series / Episodes

2015 Film Merit Award

5.0

Nike

Winner Stays

Online Films & Video / Long Form - Single

2015 Film Merit Award

5.0

Nike

The Last Game

Online Films & Video / Long Form - Single

2015 Film Merit Award

5.0

Dodge

Ahead of Their Time

Consumer Television / Over 60 Second - Single

2015 Film Merit Award

5.0

Nike

LeBron James "Together"

Consumer Television / Over 60 Second - Single

2015 Film Merit Award

5.0

Weight Watchers

My Butt

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Procter & Gamble

Tough Love

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Weight Watchers

If You're Happy...

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

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