The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Agency Rankings

 


Wieden+Kennedy / Portland

Client

Title

Category

Award

Points

The Scent of Success Client: Old Spice Category: Penta Pencil Points: 100.0
Rocket Car Client: Old Spice Category: Consumer - Television / 60 Second - Single Points: 25.0
Ripple Client: Nike Golf Category: Craft - Editing / Editing Points: 25.0
Last Client: Nike Category: Consumer - Television / Over 60 Second - Single Points: 15.0
Ripple Client: Nike Golf Category: Consumer - Television / Over 60 Second - Single Points: 15.0
ESPN Takeover Client: Old Spice Category: Consumer - Broadcast & Film / Branded Television Points: 15.0
Ripple Client: Nike Golf Category: Consumer - Television / 60 Second - Single Points: 10.0
A Mini Marvel Client: Coca-Cola Category: Craft - Animation / Animation Points: 5.0
The Future Is Fast Client: Nike US Football Category: Craft - Direction / Direction Points: 5.0
Short A Guy Client: Nike Category: Consumer - Television / Over 60 Second - Single Points: 5.0
Checkmate Client: Old Spice Category: Consumer - Television / 30 Second - Single Points: 5.0
Last Client: Nike Category: Consumer - Television / 60 Second - Single Points: 5.0
Whale Client: Old Spice Category: Consumer - Television / 60 Second - Single Points: 5.0
Churn Client: Powerade Category: Consumer - Television / 60 Second - Single Points: 5.0
Nature Adventure Client: Old Spice Category: Consumer - Advertising / Interactive Video Points: 5.0
Hall of Colonel Client: KFC Category: Consumer - Websites / Corporate Website Points: 5.0
Marvel Mini Client: Coca-Cola Category: Consumer - Integrated Branding / Integrated Branding Points: 5.0
Make A Smellmitment Client: Old Spice Category: Consumer - Integrated Branding / Integrated Branding Points: 5.0
Fresher Collection Client: Old Spice Category: Consumer - Integrated Branding / Integrated Branding Points: 5.0

Old Spice

The Scent of Success

Penta Pencil

2016 Penta Pencil Penta

100.0

Old Spice

Rocket Car

Consumer - Television / 60 Second - Single

2016 Film Gold Pencil

25.0

Nike Golf

Ripple

Craft - Editing / Editing

2016 Branded Entertainment Gold Pencil

25.0

Nike

Last

Consumer - Television / Over 60 Second - Single

2016 Film Silver Pencil

15.0

Nike Golf

Ripple

Consumer - Television / Over 60 Second - Single

2016 Film Silver Pencil

15.0

Old Spice

ESPN Takeover

Consumer - Broadcast & Film / Branded Television

2016 Branded Entertainment Silver Pencil

15.0

Nike Golf

Ripple

Consumer - Television / 60 Second - Single

2016 Film Bronze Pencil

10.0

Coca-Cola

A Mini Marvel

Craft - Animation / Animation

2016 Film Merit Award

5.0

Nike US Football

The Future Is Fast

Craft - Direction / Direction

2016 Film Merit Award

5.0

Nike

Short A Guy

Consumer - Television / Over 60 Second - Single

2016 Film Merit Award

5.0

Old Spice

Checkmate

Consumer - Television / 30 Second - Single

2016 Film Merit Award

5.0

Nike

Last

Consumer - Television / 60 Second - Single

2016 Film Merit Award

5.0

Old Spice

Whale

Consumer - Television / 60 Second - Single

2016 Film Merit Award

5.0

Powerade

Churn

Consumer - Television / 60 Second - Single

2016 Film Merit Award

5.0

Old Spice

Nature Adventure

Consumer - Advertising / Interactive Video

2016 Interactive Merit Award

5.0

KFC

Hall of Colonel

Consumer - Websites / Corporate Website

2016 Interactive Merit Award

5.0

Coca-Cola

Marvel Mini

Consumer - Integrated Branding / Integrated Branding

2016 Cross-Platform Merit Award

5.0

Old Spice

Make A Smellmitment

Consumer - Integrated Branding / Integrated Branding

2016 Cross-Platform Merit Award

5.0

Old Spice

Fresher Collection

Consumer - Integrated Branding / Integrated Branding

2016 Cross-Platform Merit Award

5.0

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