The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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- Advertising
- Branded Entertainment
- Interactive
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One Show
Agency Rankings
wieden+kennedy / portland
Client
Title
Category
Award
Points

Smellcome To Manhood
Client: Old Spice Category: Consumer Television / Commercials of Var. Length - Campaign
Points: 25.0


Pick Them Back Up
Client: Procter & Gamble Category: Consumer Television / Over 60 second - Single
Points: 15.0


Life Raft :45
Client: Mondelez + OREO Category: Consumer Television / 60 Second - Single
Points: 15.0


Ron Burgundy Integrated
Client: Dodge Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 10.0


NFL Campaign: Unnecessary Freshness
Client: Old Spice Category: Consumer Television / :20 and Under - Campaign
Points: 10.0


Nike Cross Nationals - Run NXN
Client: Nike Category: User Experience Design - Web / User Experience
Points: 5.0


Doc Pemberton Twitter
Client: Coca-Cola Category: Social Media / Best Social Media Page by a Brand
Points: 5.0


Internetervention
Client: Old Spice Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 5.0


Bar Soap Campaign
Client: Old Spice Category: Consumer Television / Commercials of Var. Length - Campaign
Points: 5.0


Hair Care: Boardwalk :15
Client: Old Spice Category: Consumer Television / :20 and Under - Single
Points: 5.0


Hair Care: Meeting :30
Client: Old Spice Category: Consumer Television / :30/:25 - Single
Points: 5.0


Client:
Old Spice
Title:
Smellcome To Manhood
Category:
Consumer Television / Commercials of Var. Length - Campaign
Award:
2014 Advertising Gold Pencil
Points:
25.0

Client:
Old Spice
Title:
Momsong :60
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Gold Pencil
Points:
25.0

Client:
Dodge
Title:
Hands On Ron Burgundy Game
Category:
Gaming / Branded Content
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0

Client:
Dodge
Title:
Hands On Ron Burgundy Game
Category:
Websites / Branded Games
Award:
2014 Interactive Silver Pencil
Points:
15.0

Client:
Procter & Gamble
Title:
Pick Them Back Up
Category:
Consumer Television / Over 60 second - Single
Award:
2014 Advertising Silver Pencil
Points:
15.0

Client:
Mondelez + OREO
Title:
Life Raft :45
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Silver Pencil
Points:
15.0

Client:
Old Spice
Title:
Instagram
Category:
Social Media / Best Social Media Page by a Brand
Award:
2014 Interactive Bronze Pencil
Points:
10.0

Client:
Dodge
Title:
Ron Burgundy Integrated
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2014 Interactive Bronze Pencil
Points:
10.0

Client:
Old Spice
Title:
NFL Campaign: Unnecessary Freshness
Category:
Consumer Television / :20 and Under - Campaign
Award:
2014 Advertising Bronze Pencil
Points:
10.0

Client:
Old Spice
Title:
Tree :15
Category:
Consumer Television / :20 and Under - Single
Award:
2014 Advertising Bronze Pencil
Points:
10.0

Client:
Nike
Title:
Nike Cross Nationals - Run NXN
Category:
User Experience Design - Web / User Experience
Award:
2014 Interactive Merit Award
Points:
5.0

Client:
Nike
Title:
Summer is Serious
Category:
Social Media / Branded Social Campaign
Award:
2014 Interactive Merit Award
Points:
5.0

Client:
Coca-Cola
Title:
Doc Pemberton Twitter
Category:
Social Media / Best Social Media Page by a Brand
Award:
2014 Interactive Merit Award
Points:
5.0

Client:
Old Spice
Title:
Internetervention
Category:
Integrated Branding / Integrated Branding Campaign - Online
Award:
2014 Interactive Merit Award
Points:
5.0

Client:
Sony
Title:
Brand Experience Site
Category:
Websites / Corporate Website
Award:
2014 Interactive Merit Award
Points:
5.0

Client:
Old Spice
Title:
Momsong
Category:
Video Craft / Direction
Award:
2014 Advertising Merit Award
Points:
5.0

Client:
Old Spice
Title:
Bar Soap Campaign
Category:
Consumer Television / Commercials of Var. Length - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0

Client:
Nike
Title:
Possibilities
Category:
Consumer Television / Over 60 second - Single
Award:
2014 Advertising Merit Award
Points:
5.0

Client:
Old Spice
Title:
Hair Care: Boardwalk :15
Category:
Consumer Television / :20 and Under - Single
Award:
2014 Advertising Merit Award
Points:
5.0

Client:
Old Spice
Title:
Bowl :15
Category:
Consumer Television / :20 and Under - Single
Award:
2014 Advertising Merit Award
Points:
5.0

Client:
Nike Golf
Title:
Play in the Now
Category:
Consumer Television / :30/:25 - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
