Here Are All The Black People

WHAT IS THE ONE SHOW

The One Show is the world's most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.

The 2020 winners will be announced on two nights of The One Show during The One Club for Creativity's Creative Week, to be held May 11–15, 2020, in New York City. Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking. In addition to two nights of The One Show, Creative Week also includes the ADC Annual Awards, the dynamic Young Ones Education Festival, inspiring sessions with some of the biggest names in the industry at the Creative Summit, and the exclusive Executive Creative Summit, open to a limited number of top-level leaders (founders, CCOs and managing partners).


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PAST WINNERS

Rank

Agency

Points

1

Tribal DDB / NY

85

2

Scholz & Volkmer Intermediales Design /

65

3

Kinetic Interactive /

60

4

The Chopping Block / NY

50

5

AgênciaClick / SP

45

6

Heavy / NY

40

7

Elephant Seven / Hamburg

35

8

Fallon Interactive / MN

35

9

Mother Ltd. /

35

10

OgilvyInteractive worldwide / New York

35

11

Arnold Worldwide / MA

30

12

Organic / IL

30

13

BBDO Denmark /

25

14

Core77 / NY

25

15

Critical Mass / AB

25

16

Deepend London /

25

17

Elvis & Bonaparte / OR

25

18

Freestyle Interactive & Goodby Silverstein and Partners / CA

25

19

Inetz / UT

25

20

OgilvyInteractive Brasil / São Paulo

25

21

POPNYC / NY

25

22

R/GA Digital Studios / NY

25

23

SLB Interactive /

25

24

Sudden Industries / NY

25

25

Zentropy Partners / Thunder House Brazil / SP

25

26

AgênciaClick / São Paulo

20

27

DM9 DDB / São Paulo

20

28

Red Sky Interactive / San Francisco

20

29

Scholz & Volkmer Intermediales Design / Wiesbaden

20

30

Agency.com / Portland

15

31

Charles S. Anderson Design / MN

15

32

Circle.com / MA

15

33

Collaborate Communications Inc. / CA

15

34

DoubleYou /

15

35

Elephant Seven Hamburg /

15

36

Fusebox / NY

15

37

Ground Zero / CA

15

38

MRA Group / GA

15

39

Periscope / MN

15

40

R/GA Digital Studios / New York

15

41

Red Sky Interactive, San Francisco / Ca.

15

42

Saatchi & Saatchi New Zealand /

15

43

Sulake /

15

44

TBWA Hunt Lascaris Johannesburg /

15

45

TBWA\Chiat\Day / CA

15

46

TBWA\Chiat\Day / New York

15

47

The Jupiter Drawing Room (South Africa) / Johannesurg

15

48

AGI / BW

10

49

AGI / Stuttgart

10

50

Arnold Worldwide / Boston

10


WHAT'S IN A NAME?

Here Are All The Black People

The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".

After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.

2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.




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