Here Are All The Black People

WHAT IS THE ONE SHOW

The One Show is the world's most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.

The 2020 winners will be announced on two nights of The One Show during The One Club for Creativity's Creative Week, to be held May 11–15, 2020, in New York City. Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking. In addition to two nights of The One Show, Creative Week also includes the ADC Annual Awards, the dynamic Young Ones Education Festival, inspiring sessions with some of the biggest names in the industry at the Creative Summit, and the exclusive Executive Creative Summit, open to a limited number of top-level leaders (founders, CCOs and managing partners).


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PAST WINNERS

Rank

Agency

Points

1

Crispin Porter + Bogusky / Miami

470

2

Springer & Jacoby Werbung GmbH / Hamburg

185

3

Goodby, Silverstein & Partners / San Francisco

120

4

Fallon New York / New York

110

5

MTV NETWORKS / New York

110

6

Scholz & Friends / Berlin

110

7

DDB Germany / Berlin

100

8

Happy Forsman & Bodenfors / Gothenburg

100

9

Rethink / Vancouver

90

10

TAXI / Toronto

90

11

Arnold Worldwide / Boston

85

12

Kinetic Singapore / Singapore

80

13

DDB Canada / Vancouver

75

14

TBWA\Paris / Boulogne-Billancourt

75

15

Wieden+Kennedy / London

75

16

Dentsu / Tokyo

70

17

BBDO Singapore Pte Ltd / Singapore

65

18

DeVito/Verdi / New York

65

19

Abbott Mead Vickers BBDO / London

60

20

TBWA Singapore / Singapore

60

21

good design company co.,inc. / Shibuya-ku

55

22

Saatchi & Saatchi / London

55

23

Butler, Shine, Stern & Partners / Sausalito

50

24

Ogilvy & Mather Advertising / Bangkok

50

25

The Jupiter Drawing Room (South Africa) / Johannesburg

50

26

Wieden+Kennedy / Portland

50

27

Carmichael Lynch / Minneapolis

45

28

Grabarz & Partner Werbeagentur GmbH / Hamburg

45

29

Ogilvy & Mather Frankfurt / Frankfurt

45

30

TYO Interactive Design Inc. / Tokyo

45

31

DDB London / London

40

32

Element 79 Partners / Chicago

40

33

Farfar / Stockholm

40

34

Kolle Rebbe Werbeagentur GmbH / Hamburg

40

35

Laurie DeMartino Design Co. / Minneapolis

40

36

Net#Work BBDO / Hyde Park

40

37

NEUE DIGITALE GmbH / Frankfurt

40

38

OgilvyInteractive / São Paulo

40

39

Publicis Mojo / Melbourne

40

40

publicismojo auckland / Auckland

40

41

R/GA / New York

40

42

TBWAJapan / Tokyo

40

43

The Martin Agency / Richmond

40

44

Y&R Chicago / Chicago

40

45

Bartle Bogle Hegarty / New York

35

46

Beam Interactive & Relationship Marketing / Boston

35

47

Charles S. Anderson Design Company / Minneapolis

35

48

Colenso BBDO / Auckland

35

49

Fallon / Minneapolis

35

50

Foote Cone & Belding Singapore / Singapore

35


WHAT'S IN A NAME?

Here Are All The Black People

The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".

After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.

2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.




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