Here Are All The Black People

WHAT IS THE ONE SHOW

The One Show is the world's most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.

The 2020 winners will be announced on two nights of The One Show during The One Club for Creativity's Creative Week, to be held May 11–15, 2020, in New York City. Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking. In addition to two nights of The One Show, Creative Week also includes the ADC Annual Awards, the dynamic Young Ones Education Festival, inspiring sessions with some of the biggest names in the industry at the Creative Summit, and the exclusive Executive Creative Summit, open to a limited number of top-level leaders (founders, CCOs and managing partners).


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PAST WINNERS

Rank

Agency

Points

1

Crispin Porter + Bogusky / Coconut Grove

110

2

Projector inc. / Tokyo

100

3

Goodby, Silverstein & Partners / San Francisco

70

4

Lean Mean Fighting Machine / London

70

5

Farfar / Stockholm

65

6

glue London / London

60

7

R/GA / New York

55

8

SS+K / New York

55

9

Dentsu Inc. / Tokyo

50

10

Forsman & Bodenfors / Gothenburg

50

11

Lowe Brindfors / Stockholm

50

12

AKQA / London

45

13

Bascule Inc. / Minato-ku, Tokyo

40

14

CHI & Partners / London

40

15

TBWA\Media Arts Lab / Los Angeles

40

16

TAXI 2 / Toronto

35

17

Colenso BBDO / Auckland

30

18

MediaFront AS / Oslo

30

19

Saatchi & Saatchi GmbH / Frankfurt

30

20

AATOAA

25

21

BBDO

25

22

Dare / London

25

23

Fallon London / London

25

24

Great Works / Stockholm

25

25

Jung von Matt AG / Stuttgart

25

26

Kitchen Leo Burnett / Oslo

25

27

Lien Verbeeck / 1000 Brussel

25

28

MRM Worldwide / New York

25

29

netthink / Madrid

25

30

Wieden + Kennedy Shanghai / Shanghai

25

31

archibald ingall stretton... / London

20

32

BBH New York / New York

20

33

Daddy / Göteborg

20

34

Doubleyou / Barcelona

20

35

Elephant Seven / Hamburg

20

36

Goodby, Silverstein and Partners / San Francisco

20

37

GrupoW / Saltillo

20

38

JWT PARIS / Levallois Perret

20

39

Ogilvy & Mather / Hong Kong

20

40

ACNE Digital / Stockholm

15

41

Agency Republic / London

15

42

Blitz / Los Angeles

15

43

Doubleyou/Sra. Rushmore / Barcelona

15

44

GT INC. / Tokyo

15

45

Jung von Matt AG / Hamburg

15

46

McCann Erickson Brazil / Sao Paulo

15

47

Nitro London/Mook / London

15

48

Ogilvy Frankfurt / Frankfurt

15

49

Ogilvy Shnghai / Shanghai

15

50

Poke London / London

15


WHAT'S IN A NAME?

Here Are All The Black People

The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".

After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.

2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.




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