Here Are All The Black People

WHAT IS THE ONE SHOW

The One Show is the world's most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.

The 2020 winners will be announced on two nights of The One Show during The One Club for Creativity's Creative Week, to be held May 11–15, 2020, in New York City. Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking. In addition to two nights of The One Show, Creative Week also includes the ADC Annual Awards, the dynamic Young Ones Education Festival, inspiring sessions with some of the biggest names in the industry at the Creative Summit, and the exclusive Executive Creative Summit, open to a limited number of top-level leaders (founders, CCOs and managing partners).


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PAST WINNERS

Rank

Agency

Points

1

Leo Burnett / Sydney

175

2

adamandeveDDB / London

100

3

McCann Worldgroup India / Mumbai

100

4

Leo Burnett, Toronto / Toronto

95

5

Herezie / Paris

75

6

Leo Burnett Tailor Made / Sao Paulo

75

7

Lowe China / Shanghai

55

8

McCann Erickson / New York

55

9

Akestam Holst / Stockholm

50

10

OgilvyOne / Hong Kong

50

11

The Martin Agency / Richmond

50

12

BBDO Group Germany GmbH / Berlin

45

13

BBDO New York / New York

40

14

DDB Group GmbH / Berlin

40

15

Ogilvy & Mather Group / Hong Kong

40

16

AMVBBDO / London

35

17

Bbdo Mexico / Mexico City

35

18

BBDO Pakistan / Lahore

25

19

FCB Chicago / Chicago

25

20

Geometry Global / Hong Kong

25

21

SID LEE / Montréal

25

22

Whybin\\TBWA Group Melbourne / South Melbourne

25

23

BBDO Toronto / Toronto

20

24

Colenso BBDO / Auckland

20

25

DDB SPAIN / Madrid

20

26

Ogilvy & Mather Cape Town / Cape Town

20

27

Ogilvy & Mather Vietnam / Ho Chi Minh City

20

28

Park Design Partners LLC. / Falls Church

20

29

Razorfish / Germany

20

30

ROSAPARK / Paris

20

31

Y&R São Paulo / São Paulo

20

32

BBDO Proximity Malaysia / Kuala Lumpur

15

33

DDB Group / Berlin

15

34

DDB Latina Puerto Rico / Guaynabo

15

35

DDB, Paris / Paris

15

36

DLKW LOWE / London

15

37

F/Nazca Saatchi & Saatchi / São Paulo

15

38

Leo Burnett London / London

15

39

LOWE, Thailand / Bangkok

15

40

Moey Inc. / New York

15

41

Publicis / México

15

42

TBWA Santiago Mangada Puno / Makati City

15

43

Young&Rubicam Prague / Prague 5, 15000

15

44

Alma / Miami

10

45

BBH / London

10

46

Creature / Seattle

10

47

DDB Group New Zealand / Auckland

10

48

Division of Labor / Sausalito

10

49

Leo Burnett Chicago / Chicago

10

50

Leo Burnett Melbourne / Southbank

10


WHAT'S IN A NAME?

Here Are All The Black People

The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".

After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.

2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.




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