Here Are All The Black People

WHAT IS THE ONE SHOW

The One Show is the world's most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.

The 2020 winners will be announced on two nights of The One Show during The One Club for Creativity's Creative Week, to be held May 11–15, 2020, in New York City. Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking. In addition to two nights of The One Show, Creative Week also includes the ADC Annual Awards, the dynamic Young Ones Education Festival, inspiring sessions with some of the biggest names in the industry at the Creative Summit, and the exclusive Executive Creative Summit, open to a limited number of top-level leaders (founders, CCOs and managing partners).


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PAST WINNERS

Rank

Agency

Points

1

The Martin Agency / Richmond

360

2

Ogilvy & Mather / Singapore

315

3

adam&eveDDB / London

300

4

BBDO / New York

290

5

Grey / New York

285

6

R/GA / New York

275

7

Wieden+Kennedy / Portland

265

8

DENTSU INC. / Tokyo

250

9

Venables Bell & Partners / San Francisco

250

10

FCB / Chicago

235

11

Edelman / Seattle

225

12

Blink / London

205

13

The Mill / London

205

14

Starcom MediaVest Group / Chicago

200

15

AKQA / San Francisco

195

16

Image Metrics / Las Vegas

190

17

LOS YORK / Los Angeles

190

18

My Studio Factory / Paris

190

19

North Kingdom / Los Angeles

185

20

DDB Spain / Madrid

170

21

McCann / London

170

22

Rival School Pictures / New York

170

23

Deutsch / Los Angeles

165

24

Goodby Silverstein & Partners / San Francisco

165

25

AlmapBBDO / São Paulo

160

26

Marcel / Paris

160

27

FCB BRASIL / SAO PAULO

155

28

Serviceplan / Munich

155

29

Momentum Worldwide / London

150

30

McCann / Paris

145

31

Rock Paper Scissors / Santa Monica

145

32

Droga5 / New York

135

33

Zenith Optimedia (media agency) / London

135

34

BBH / London

130

35

Ogilvy & Mather / London

130

36

Furlined / New York

125

37

Jung von Matt AG / Hamburg

120

38

BETC / Paris

115

39

MCCANN WORLDGROUP INDIA / Mumbai

115

40

Grey / London

110

41

Sancho BBDO / Bogota

110

42

Deutsch / New York

105

43

Plan.Net / Munich

105

44

Saatchi & Saatchi / Singapore

105

45

Sweeney Vesty / Singapore

105

46

AMVBBDO / LONDON

100

47

Forsman & Bodenfors / Gothenburg

100

48

Gloria Films / Buenos Aires

100

49

Ingematica / Buenos Aires

100

50

Leo Burnett Argentina / Buenos Aires

100


WHAT'S IN A NAME?

Here Are All The Black People

The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".

After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.

2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.




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