The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Agency of the Year is awarded to the Agency that garners the most points overall for winning entries (Pencils, Merits, Special Awards).
For additional information on rankings and point allocation, view more details directly below.


In order to receive points for the Agency rankings, a credited agency must meet the following:

  • Agency must be credited under the Top Agency listing on the specific award win.
  • Agency must be credited under one of these credit types:
    Agency, Design Firm, Digital Agency, PR / Marketing Agency

When multiple agencies* meet the above requirements on the same award win, the points for that win are equally divided among those agencies.
*Points are also equally divided with any listed Top Agency credited under the Internal / In-House Agency credit type.


MULTIPLE AWARDS WITHIN A DISCIPLINE
If the same piece of work won multiple awards within a Discipline, the points for the one (1) highest award* in that discipline were counted.
*For work that received a Best of Discipline honor, the points for both the Gold win and Best of Discipline win were counted within that Discipline.


AWARDS IN MULTIPLE DISCIPLINES
If the same piece of work won awards across multiple Disciplines, the points for the highest award per discipline were counted.


The rankings were determined based on the point values listed on this chart:

AWARD
Gold Pencil
Silver Pencil
Bronze Pencil
Merit
Fusion Pencil
CMO Pencil
SDG Pencil
Green Pencil
Penta Pencil
Best of Discipline
Best of Show
POINTS
45
21
9
3
90
90
90
90
150
90
135

Rank

Agency Rankings

Points

1

Ogilvy Group Thailand / Bangkok

318

2

BETC / Paris

48

3

Ogilvy Germany

45

4

Ogilvy UK / London

45

5

Orchard / Brooklyn

45

6

GUT / Buenos Aires

30

7

TBWA\Media Arts Lab / Los Angeles

28.50

8

adam&eveDDB / London

27

9

Hope&Glory / London

22.50

10

DAVID / Madrid

21

11

El Ruso de Rocky / Madrid

21

12

Uncommon Creative Studio / London

21

13

VCCP / San Francisco

21

14

VMLY&R Mexico / Mexico City

21

15

Wieden+Kennedy / Portland

21

16

Droga5 / New York

13.50

17

AlmapBBDO / São Paulo

12

18

Droga5 / São Paulo

10.50

19

BBDO / New York

9

20

BBDO Argentina / Buenos Aires

9

21

Energy BBDO / Chicago

9

22

Grey / London

9

23

Mischief @ No Fixed Address / Brooklyn

9

24

Rethink

9

25

The&Partnership / London

9

26

Ogilvy / Chicago

7.50

27

Arnold Worldwide / Boston

6

28

Bear Meets Eagle On Fire / Sydney

6

29

Dentsu Creative ANZ

6

30

Quality Meats / Chicago

6

31

TBWA\ESPAÑA / Madrid

6

32

the community / New York

6

33

Saatchi & Saatchi NY / New York

4.50

34

TBWA\Media Arts Lab / Toronto

4.50

35

AMVBBDO / London

3

36

Anorak NoA / Oslo

3

37

Bartle Bogle Hegarty / London

3

38

Broken Heart Love Affair / Toronto

3

39

CHEP Network / Brisbane

3

40

DAVID / Buenos Aires

3

41

dentsuMB Taiwan / Taipei

3

42

Droga5 / London

3

43

FCB New Zealand / Auckland

3

44

Forsman & Bodenfors / Göteborg

3

45

FRED & FARID / Los Angeles

3

46

FRED & FARID / Paris

3

47

Goodby Silverstein & Partners

3

48

Joan Creative / New York

3

49

Johannes Leonardo / New York

3

50

Kamp Grizzly / Portland

3