The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Leagas Delaney / London Client: Timberland Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Leagas Delaney / London Client: Timberland Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Ads Infinitum / Minneapolis Client: Li'l Red Grocery Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Leagas Delaney / London Client: Timberland Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Fallon McElligott / Minneapolis Client: General Mills/Bringer's Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Earle Palmer Brown / Bethesda Client: Bunker Hill PX Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: DoJo Advertising / Brookline Client: Gold's Gym Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Abbott Mead Vickers BBDO / London Client: The Economist Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Pagano Schenck & Kay / Providence Client: Providence Country Day Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Abbott Mead Vickers BBDO / London Client: The Economist Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Leagas Delaney / London Client: Nationwide Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Pagano Schenck & Kay / Providence Client: Providence Country Day Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Leagas Delaney / London Client: Timberland Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Ball Partnership / Singapore Client: Pacific Care Beauty Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Ball Partnership / Singapore Client: Sime Darby Marketing Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Admen Against Big Logos / El Segundo Client: Atlantic Exterminators Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Boy & Girl Advertising / Chicago Client: Riverside Chocolate Factory Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Chiat/Day/Mojo / Toronto Client: Outward Bound Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Fallon McElligott / Minneapolis Client: Icebox Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars North America Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Grace & Rothschild / New York Client: Range Rover of North America Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Jack Smith Agency / Roanoke Client: Texas Tavern Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Rubin Postaer & Associates / Los Angeles Client: Video Valet Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Abbott Mead Vickers. BBDO / London Client: The Economist Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Abbott Mead Vickers. BBDO / London Client: Reed International Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Angotti Thomas Hedge / New York Client: Saab Cars USA Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Babbit Reiman / Atlanta Client: Electrolux Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: The Ball Partnership / Singapore Client: Sime Darby Marketing Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: The Ball Partnership / Singapore Client: Sime Darby Marketing Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: The Ball Partnership / Singapore Client: Pacific Beauty Care Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: The Ball Partnership / Singapore Client: Pacific Beauty Care Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: The Ball Partnership / Singapore Client: Pacific Beauty Care Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Bartle Bogle Hegarty / London Client: Shell Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: BBDO / New York Client: Pepsi Cola Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: BMP DDB Needham / London Client: British Rail - Intercity Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chiat/Day/Mojo / New York Client: New York Life Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chiat/Day/Mojo / New York Client: New York Life Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chiat/Day/Mojo / New York Client: New York Life Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chiat/Day/Mojo / Venice Client: Minit-Lube Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chiat/Day/Mojo / Venice Client: Nissan Motor Corporation Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: Northwestern National Life Insurance Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: Northwestern National Life Insurance Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: St. Paul Pioneer Press Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: St. Paul Pioneer Press Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: St. Paul Pioneer Press Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Earle Palmer Brown / Bethesda Client: Bunker Hill PX Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Earle Palmer Brown / Bethesda Client: Bunker Hill PX Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Earle Palmer Brown / Bethesda Client: Bunker Hill PX Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Earle Palmer Brown / Bethesda Client: Bunker Hill PX Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Earle Palmer Brown / Richmond Client: Virginia Historical Society Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

1991 Advertising Gold Pencil

Leagas Delaney / London

Timberland

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91001A

1991 Advertising Gold Pencil

Leagas Delaney / London

Timberland

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91002A

1991 Advertising Gold Pencil

Ads Infinitum / Minneapolis

Li'l Red Grocery

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

91011A

1991 Advertising Gold Pencil

Leagas Delaney / London

Timberland

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

91006A

1991 Advertising Silver Pencil

Fallon McElligott / Minneapolis

General Mills/Bringer's

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91014A

1991 Advertising Silver Pencil

Earle Palmer Brown / Bethesda

Bunker Hill PX

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91003A

1991 Advertising Silver Pencil

DoJo Advertising / Brookline

Gold's Gym

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

91012A

1991 Advertising Silver Pencil

Abbott Mead Vickers BBDO / London

The Economist

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

91007A

1991 Advertising Bronze Pencil

Pagano Schenck & Kay / Providence

Providence Country Day

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91015A

1991 Advertising Bronze Pencil

Abbott Mead Vickers BBDO / London

The Economist

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91004A

1991 Advertising Bronze Pencil

Leagas Delaney / London

Nationwide

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91005A

1991 Advertising Bronze Pencil

Pagano Schenck & Kay / Providence

Providence Country Day

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

91013A

1991 Advertising Bronze Pencil

Leagas Delaney / London

Timberland

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

91008A

1991 Advertising Bronze Pencil

The Ball Partnership / Singapore

Pacific Care Beauty

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

91009A

1991 Advertising Bronze Pencil

The Ball Partnership / Singapore

Sime Darby Marketing

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

91010A

1991 Advertising Finalist

Admen Against Big Logos / El Segundo

Atlantic Exterminators

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91225A

1991 Advertising Finalist

Boy & Girl Advertising / Chicago

Riverside Chocolate Factory

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91226A

1991 Advertising Finalist

Chiat/Day/Mojo / Toronto

Outward Bound

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91227A

1991 Advertising Finalist

Fallon McElligott / Minneapolis

Icebox

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91228A

1991 Advertising Finalist

Fallon McElligott / Minneapolis

Porsche Cars North America

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91229A

1991 Advertising Finalist

Grace & Rothschild / New York

Range Rover of North America

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91230A

1991 Advertising Finalist

Jack Smith Agency / Roanoke

Texas Tavern

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91231A

1991 Advertising Finalist

Rubin Postaer & Associates / Los Angeles

Video Valet

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

91232A

1991 Advertising Finalist

Abbott Mead Vickers. BBDO / London

The Economist

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91103A

1991 Advertising Finalist

Abbott Mead Vickers. BBDO / London

Reed International

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91104A

1991 Advertising Finalist

Angotti Thomas Hedge / New York

Saab Cars USA

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91105A

1991 Advertising Finalist

Babbit Reiman / Atlanta

Electrolux

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91106A

1991 Advertising Finalist

The Ball Partnership / Singapore

Sime Darby Marketing

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91107A

1991 Advertising Finalist

The Ball Partnership / Singapore

Sime Darby Marketing

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91108A

1991 Advertising Finalist

The Ball Partnership / Singapore

Pacific Beauty Care

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91109A

1991 Advertising Finalist

The Ball Partnership / Singapore

Pacific Beauty Care

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91110A

1991 Advertising Finalist

The Ball Partnership / Singapore

Pacific Beauty Care

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91111A

1991 Advertising Finalist

Bartle Bogle Hegarty / London

Shell

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91112A

1991 Advertising Finalist

BBDO / New York

Pepsi Cola

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91113A

1991 Advertising Finalist

BMP DDB Needham / London

British Rail - Intercity

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91114A

1991 Advertising Finalist

Chiat/Day/Mojo / New York

New York Life

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91115A

1991 Advertising Finalist

Chiat/Day/Mojo / New York

New York Life

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91116A

1991 Advertising Finalist

Chiat/Day/Mojo / New York

New York Life

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91117A

1991 Advertising Finalist

Chiat/Day/Mojo / Venice

Minit-Lube

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91118A

1991 Advertising Finalist

Chiat/Day/Mojo / Venice

Nissan Motor Corporation

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91119A

1991 Advertising Finalist

Clarity Coverdale Rueff / Minneapolis

Northwestern National Life Insurance

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91120A

1991 Advertising Finalist

Clarity Coverdale Rueff / Minneapolis

Northwestern National Life Insurance

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91121A

1991 Advertising Finalist

Clarity Coverdale Rueff / Minneapolis

St. Paul Pioneer Press

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91122A

1991 Advertising Finalist

Clarity Coverdale Rueff / Minneapolis

St. Paul Pioneer Press

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91123A

1991 Advertising Finalist

Clarity Coverdale Rueff / Minneapolis

St. Paul Pioneer Press

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91124A

1991 Advertising Finalist

Earle Palmer Brown / Bethesda

Bunker Hill PX

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91125A

1991 Advertising Finalist

Earle Palmer Brown / Bethesda

Bunker Hill PX

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91126A

1991 Advertising Finalist

Earle Palmer Brown / Bethesda

Bunker Hill PX

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91127A

1991 Advertising Finalist

Earle Palmer Brown / Bethesda

Bunker Hill PX

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91128A

1991 Advertising Finalist

Earle Palmer Brown / Richmond

Virginia Historical Society

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

91129A

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