The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Agency: Fitzgerald & Company / Atlanta Client: Opti-World Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: LHS and Used to B / New York Client: Luis Gomez Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Ogilvy & Mather / Atlanta Client: Shoney's Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Della Femina McNamee / New York Client: Dribeck Importers/Beck's Beer Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Chait/Day/Mojo / New York Client: Reebok Category: Consumer Television / Consumer Television :30/:25 Single
Agency: DDB Needham / Los Angeles Client: GTE Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Fallon McElligott / Minneapolis Client: Timex Corporation Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Kirshenbaum & Bond / New York Client: Multimedia Entertainment Category: Consumer Television / Consumer Television :30/:25 Single
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Consumer Television Over :30 Single
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Goldsmith/Jeffrey / New York Client: Lumex Category: Consumer Television / Consumer Television Over :30 Single
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Hal Riney & Partners / San Francisco Client: Saturn Corporation Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: George Patterson / Melbourne Client: Pacific Access Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Chevys Mexican Restaurants Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Chiat/Day/Mojo / New York Client: Eveready Battery Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Kirshenbaum & Bond / New York Client: Multimedia Entertainment Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Bartle Bogle Hegarty / London Client: Whitbread Beer Company Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Goldsmith/Jeffrey / New York Client: NYNEX Business to Business Yellow Pages Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: TBWA/Holmes Knight Ritchie / London Client: The Guardian Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Earle Palmer Brown / Richmond Client: St. Mary's Hospital Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Follis DeVito Verdi / New York Client: South Street Seaport Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Continental Bank Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Follis DeVito Verdi / New York Client: Daffy's Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Follis DeVito Verdi / New York Client: South Street Seaport Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Grey / London Client: Stafford Miller Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Leonard Monahan Lubars & Kelly / Providence Client: Keds Corporation Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Leonard Monahan Lubars & Kelly / Providence Client: American Tourister Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Lowe Howard-Spink / London Client: Whitbread & Company Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Abbott Mead Vickers.BBDO / London Client: Comet Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Ammirati & Puris / New York Client: Aetna Life & Casualty Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Backer Spielvogel Bates / New York Client: North American Philips Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Bauerlein / Atlanta Client: Louisiana Lottery Category: Consumer Television / Consumer Television :30/:25 Single
Agency: BBDO / New York Client: DuPont Category: Consumer Television / Consumer Television :30/:25 Single
Agency: BBDO / New York Client: HBO Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Borders Perrin & Norrander / Portland Client: Portland General Electric Category: Consumer Television / Consumer Television :30/:25 Single
Agency: BSB Dorland / London Client: B&Q Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Carmichael Lynch / Minneapolis Client: Zebco Category: Consumer Television / Consumer Television :30/:25 Single

1992 Advertising Gold Pencil

Fitzgerald & Company / Atlanta

Opti-World

Consumer Television / Consumer Television Under $50,000 Budget

92107T

1992 Advertising Silver Pencil

LHS and Used to B / New York

Luis Gomez

Consumer Television / Consumer Television Under $50,000 Budget

92108T

1992 Advertising Bronze Pencil

Ogilvy & Mather / Atlanta

Shoney's

Consumer Television / Consumer Television Under $50,000 Budget

92109T

1992 Advertising Gold Pencil

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Campaign

92105T

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Campaign

92106T

1992 Advertising Gold Pencil

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :20 and Under: Single

92100T

1992 Advertising Gold Pencil

Della Femina McNamee / New York

Dribeck Importers/Beck's Beer

Consumer Television / Consumer Television :20 and Under: Single

92101T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92102T

1992 Advertising Silver Pencil

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Single

92103T

1992 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92104T

1992 Advertising Gold Pencil

Chait/Day/Mojo / New York

Reebok

Consumer Television / Consumer Television :30/:25 Single

92092T

1992 Advertising Silver Pencil

DDB Needham / Los Angeles

GTE

Consumer Television / Consumer Television :30/:25 Single

92093T

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Timex Corporation

Consumer Television / Consumer Television :30/:25 Single

92094T

1992 Advertising Bronze Pencil

Kirshenbaum & Bond / New York

Multimedia Entertainment

Consumer Television / Consumer Television :30/:25 Single

92095T

1992 Advertising Gold Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Consumer Television Over :30 Single

92085T

1992 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Single

92086T

1992 Advertising Silver Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Single

92087T

1992 Advertising Bronze Pencil

Goldsmith/Jeffrey / New York

Lumex

Consumer Television / Consumer Television Over :30 Single

92088T

1992 Advertising Gold Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Consumer Television Over :30 Campaign

92089T

1992 Advertising Silver Pencil

Hal Riney & Partners / San Francisco

Saturn Corporation

Consumer Television / Consumer Television Over :30 Campaign

92090T

1992 Advertising Bronze Pencil

George Patterson / Melbourne

Pacific Access

Consumer Television / Consumer Television Over :30 Campaign

92091T

1992 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television :30/:25 Campaign

92096T

1992 Advertising Gold Pencil

Goodby Berlin & Silverstein / San Francisco

Chevys Mexican Restaurants

Consumer Television / Consumer Television :30/:25 Campaign

92097T

1992 Advertising Silver Pencil

Chiat/Day/Mojo / New York

Eveready Battery

Consumer Television / Consumer Television :30/:25 Campaign

92098T

1992 Advertising Bronze Pencil

Kirshenbaum & Bond / New York

Multimedia Entertainment

Consumer Television / Consumer Television :30/:25 Campaign

92099T

1992 Advertising Merit Award

Bartle Bogle Hegarty / London

Whitbread Beer Company

Consumer Television / Consumer Television Under $50,000 Budget

92813T

1992 Advertising Merit Award

Goldsmith/Jeffrey / New York

NYNEX Business to Business Yellow Pages

Consumer Television / Consumer Television Under $50,000 Budget

92814T

1992 Advertising Merit Award

TBWA/Holmes Knight Ritchie / London

The Guardian

Consumer Television / Consumer Television Under $50,000 Budget

92815T

1992 Advertising Merit Award

Earle Palmer Brown / Richmond

St. Mary's Hospital

Consumer Television / Consumer Television :20 and Under: Campaign

92811T

1992 Advertising Merit Award

Follis DeVito Verdi / New York

South Street Seaport

Consumer Television / Consumer Television :20 and Under: Campaign

92812T

1992 Advertising Merit Award

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Single

92800T

1992 Advertising Merit Award

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Single

92801T

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92802T

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92803T

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Continental Bank

Consumer Television / Consumer Television :20 and Under: Single

92804T

1992 Advertising Merit Award

Follis DeVito Verdi / New York

Daffy's

Consumer Television / Consumer Television :20 and Under: Single

92805T

1992 Advertising Merit Award

Follis DeVito Verdi / New York

South Street Seaport

Consumer Television / Consumer Television :20 and Under: Single

92806T

1992 Advertising Merit Award

Grey / London

Stafford Miller

Consumer Television / Consumer Television :20 and Under: Single

92807T

1992 Advertising Merit Award

Leonard Monahan Lubars & Kelly / Providence

Keds Corporation

Consumer Television / Consumer Television :20 and Under: Single

92808T

1992 Advertising Merit Award

Leonard Monahan Lubars & Kelly / Providence

American Tourister

Consumer Television / Consumer Television :20 and Under: Single

92809T

1992 Advertising Merit Award

Lowe Howard-Spink / London

Whitbread & Company

Consumer Television / Consumer Television :20 and Under: Single

92810T

1992 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

Comet

Consumer Television / Consumer Television :30/:25 Single

92705T

1992 Advertising Merit Award

Ammirati & Puris / New York

Aetna Life & Casualty

Consumer Television / Consumer Television :30/:25 Single

92706T

1992 Advertising Merit Award

Backer Spielvogel Bates / New York

North American Philips

Consumer Television / Consumer Television :30/:25 Single

92707T

1992 Advertising Merit Award

Bauerlein / Atlanta

Louisiana Lottery

Consumer Television / Consumer Television :30/:25 Single

92708T

1992 Advertising Merit Award

BBDO / New York

DuPont

Consumer Television / Consumer Television :30/:25 Single

92709T

1992 Advertising Merit Award

BBDO / New York

HBO

Consumer Television / Consumer Television :30/:25 Single

92710T

1992 Advertising Merit Award

Borders Perrin & Norrander / Portland

Portland General Electric

Consumer Television / Consumer Television :30/:25 Single

92711T

1992 Advertising Merit Award

BSB Dorland / London

B&Q

Consumer Television / Consumer Television :30/:25 Single

92712T

1992 Advertising Merit Award

Carmichael Lynch / Minneapolis

Zebco

Consumer Television / Consumer Television :30/:25 Single

92713T

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