The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Agency

Client

Title

Category

Annual ID

Agency: Goldsmith/Jeffrey / New York Client: Everlast Category: Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Single
Agency: Saatchi & Saatchi / London Client: British Airways Category: Non-Broadcast / Non-Broadcast Cinema/Video
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Earle Palmer Brown / Bethesda Client: Goodwill Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Della Femina McNamee / New York Client: Dribeck Importers/Beck's Beer Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Goldsmith/Jeffrey / New York Client: Everlast Category: Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Agency: Leagas Delaney / London Client: Ordnance Survey Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Bomb Factory / Los Angeles Client: Wolfgang Puck Food Company Category: Radio / Consumer Radio: Single
Agency: Fitzgerald & Company / Atlanta Client: Opti-World Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Chevys Mexican Restaurants Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Leonard Monahan Lubars & Kelly / Providence Client: The Narragansett Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Goldsmith/Jeffrey / New York Client: Lumex Category: Non-Broadcast / Non-Broadcast Out-of-Home
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: GSD&M / Austin Client: American Civil Liberties Union San Francisco Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Agency: Della Femina McNamee / New York Client: City Meals on Wheels Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Single
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars A.G. Category: Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: Violence Against Women Coalition Category: Public Service/Political / Public Service/Political Television: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Outdoor / Outdoor: Campaign
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Chait/Day/Mojo / New York Client: Reebok Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goldsmith/Jeffrey / New York Client: Everlast Category: Trade / Trade B/W 1 Page or Spread: Single
Agency: Nordskar & Thorkildsen Leo Burnett / Oslo Client: Sparebankkort Category: International Foreign Language Commercial
Agency: Goldberg Moser O'Neill / San Francisco Client: The Red and White Fleet Category: Collateral / Collateral P.O.P.
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Consumer Television Over :30 Single
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Mad Dogs & Englishmen / New York Client: Tiny Mythic Theatre Company Category: Outdoor / Outdoor: Single
Agency: The Richards Group / Dallas Client: Tabu Lingerie Category: Collateral / Collateral Direct Mail: Campaign
Agency: Gordon/Gier / Chicago Client: Crain's Chicago Business Category: Trade / Trade Color One Page or Spread: Single
Agency: Fallon McElligott / Minneapolis Client: Art Directors/Copywriters Club of Minnesota Category: Collateral / Collateral Direct Mail: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Radio / Consumer Radio: Campaign
Agency: Bartleby / New York Client: The Waldorf Astoria Category: Collateral / Collateral Brochures Other Than by Mail

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Everlast

Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Single

92017A

1992 Advertising Gold Pencil

Saatchi & Saatchi / London

British Airways

Non-Broadcast / Non-Broadcast Cinema/Video

92110T

1992 Advertising Gold Pencil

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Campaign

92105T

1992 Advertising Gold Pencil

Earle Palmer Brown / Bethesda

Goodwill

Public/Service Political / Public Service/Political Newspaper or Magazine: Campaign

92066A

1992 Advertising Gold Pencil

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :20 and Under: Single

92100T

1992 Advertising Gold Pencil

Della Femina McNamee / New York

Dribeck Importers/Beck's Beer

Consumer Television / Consumer Television :20 and Under: Single

92101T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92102T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Jim Beam Brands

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

92008A

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Everlast

Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single

92014A

1992 Advertising Gold Pencil

Leagas Delaney / London

Ordnance Survey

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

92005A

1992 Advertising Gold Pencil

The Bomb Factory / Los Angeles

Wolfgang Puck Food Company

Radio / Consumer Radio: Single

92078R

1992 Advertising Gold Pencil

Fitzgerald & Company / Atlanta

Opti-World

Consumer Television / Consumer Television Under $50,000 Budget

92107T

1992 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television :30/:25 Campaign

92096T

1992 Advertising Gold Pencil

Goodby Berlin & Silverstein / San Francisco

Chevys Mexican Restaurants

Consumer Television / Consumer Television :30/:25 Campaign

92097T

1992 Advertising Gold Pencil

Leonard Monahan Lubars & Kelly / Providence

The Narragansett

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

92011A

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Lumex

Non-Broadcast / Non-Broadcast Out-of-Home

92113T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

The Lee Company

Trade / Trade Any Size B/W or Color: Campaign

92043A

1992 Advertising Gold Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Consumer Television Over :30 Campaign

92089T

1992 Advertising Gold Pencil

GSD&M / Austin

American Civil Liberties Union San Francisco

Public Service/Political / Public Service/Political Outdoor and Posters: Single

92069A

1992 Advertising Gold Pencil

Della Femina McNamee / New York

City Meals on Wheels

Public/Service Political / Public Service/Political Newspaper or Magazine: Single

92063A

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Porsche Cars A.G.

Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Campaign

92021A

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Violence Against Women Coalition

Public Service/Political / Public Service/Political Television: Single

92074T

1992 Advertising Gold Pencil

Chiat/Day/Mojo / New York

NYNEX Information Resources

Outdoor / Outdoor: Campaign

92032A

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Jim Beam Brands

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

92001A

1992 Advertising Gold Pencil

Chait/Day/Mojo / New York

Reebok

Consumer Television / Consumer Television :30/:25 Single

92092T

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Everlast

Trade / Trade B/W 1 Page or Spread: Single

92014A2

1992 Advertising Gold Pencil

Nordskar & Thorkildsen Leo Burnett / Oslo

Sparebankkort

International Foreign Language Commercial

92116T

1992 Advertising Gold Pencil

Goldberg Moser O'Neill / San Francisco

The Red and White Fleet

Collateral / Collateral P.O.P.

92060A

1992 Advertising Gold Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Consumer Television Over :30 Single

92085T

1992 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Single

92086T

1992 Advertising Gold Pencil

Mad Dogs & Englishmen / New York

Tiny Mythic Theatre Company

Outdoor / Outdoor: Single

92029A

1992 Advertising Gold Pencil

The Richards Group / Dallas

Tabu Lingerie

Collateral / Collateral Direct Mail: Campaign

92057A

1992 Advertising Gold Pencil

Gordon/Gier / Chicago

Crain's Chicago Business

Trade / Trade Color One Page or Spread: Single

92038A

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Art Directors/Copywriters Club of Minnesota

Collateral / Collateral Direct Mail: Single

92053A

1992 Advertising Gold Pencil

Chiat/Day/Mojo / New York

NYNEX Information Resources

Radio / Consumer Radio: Campaign

92081R

1992 Advertising Gold Pencil

Bartleby / New York

The Waldorf Astoria

Collateral / Collateral Brochures Other Than by Mail

92047A

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