The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID

Award:
1992 Advertising Gold Pencil
Agency:
Fitzgerald & Company / Atlanta
Client:
Opti-World
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
92107T

Award:
1992 Advertising Silver Pencil
Agency:
LHS and Used to B / New York
Client:
Luis Gomez
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
92108T

Award:
1992 Advertising Bronze Pencil
Agency:
Ogilvy & Mather / Atlanta
Client:
Shoney's
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
92109T

Award:
1992 Advertising Gold Pencil
Agency:
Leagas Delaney / London
Client:
Ordnance Survey
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
92005A

Award:
1992 Advertising Silver Pencil
Agency:
Follis DeVito Verdi / New York
Client:
Daffy's
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
92006A

Award:
1992 Advertising Bronze Pencil
Agency:
McCabe & Company / New York
Client:
Coleman Natural Meats
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
92007A

Award:
1992 Advertising Gold Pencil
Agency:
GSD&M / Austin
Client:
American Civil Liberties Union San Francisco
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
92069A

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Violence Against Women Coalition
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
92070A

Award:
1992 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
Amnesty International
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
92071A

Award:
1992 Advertising Gold Pencil
Agency:
Chiat/Day/Mojo / Venice
Client:
Eveready Battery
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Annual ID:
92105T

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Ralston Purina/Nature's Course
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Annual ID:
92106T

Award:
1992 Advertising Gold Pencil
Agency:
Bartleby / New York
Client:
The Waldorf Astoria
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
92047A

Award:
1992 Advertising Silver Pencil
Agency:
Carmichael Lynch / Minneapolis
Client:
Carmichael Lynch
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
92048A

Award:
1992 Advertising Bronze Pencil
Agency:
Guess? / Los Angeles
Client:
Guess?
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
92049A

Award:
1992 Advertising Gold Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
The Lee Company
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
92043A

Award:
1992 Advertising Silver Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Everlast
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
92044A

Award:
1992 Advertising Silver Pencil
Agency:
Gordon/Gier / Chicago
Client:
Crain's Chicago Business
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
92045A

Award:
1992 Advertising Bronze Pencil
Agency:
Mullen / Wenham, MA
Client:
The Timberland Company
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
92046A

Award:
1992 Advertising Gold Pencil
Agency:
Chait/Day/Mojo / New York
Client:
Reebok
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
92092T

Award:
1992 Advertising Silver Pencil
Agency:
DDB Needham / Los Angeles
Client:
GTE
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
92093T

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Timex Corporation
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
92094T

Award:
1992 Advertising Bronze Pencil
Agency:
Kirshenbaum & Bond / New York
Client:
Multimedia Entertainment
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
92095T

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Jim Beam Brands
Title:
Category:
Collateral / Collateral Sales Kit: Single
Annual ID:
92050A

Award:
1992 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Jim Beam Brands
Title:
Category:
Collateral / Collateral Sales Kit: Single
Annual ID:
92051A

Award:
1992 Advertising Bronze Pencil
Agency:
Leo Burnett Design Group / Hong Kong
Client:
Leo Burnett / Hong Kong
Title:
Category:
Collateral / Collateral Sales Kit: Single
Annual ID:
92052A

Award:
1992 Advertising Gold Pencil
Agency:
Chiat/Day/Mojo / New York
Client:
NYNEX Information Resources
Title:
Category:
Radio / Consumer Radio: Campaign
Annual ID:
92081R

Award:
1992 Advertising Silver Pencil
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Radio / Consumer Radio: Campaign
Annual ID:
92082R

Award:
1992 Advertising Bronze Pencil
Agency:
Fitzgerald & Company / Atlanta
Client:
Peasant Restaurants
Title:
Category:
Radio / Consumer Radio: Campaign
Annual ID:
92083R

Award:
1992 Advertising Bronze Pencil
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Staples
Title:
Category:
Radio / Consumer Radio: Campaign
Annual ID:
92084R

Award:
1992 Advertising Silver Pencil
Agency:
Katsin/Loeb Advertising / San Francisco
Client:
Bay Area Suicide & Crisis Hotline
Title:
Category:
Public Service/Political / Public Service/Political Radio: Single
Annual ID:
92072R

Award:
1992 Advertising Bronze Pencil
Agency:
Campbell-Mithun-Esty / Minneapolis
Client:
National Easter Seal Society
Title:
Category:
Public Service/Political / Public Service/Political Radio: Single
Annual ID:
92073R

Award:
1992 Advertising Gold Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Porsche Cars A.G.
Title:
Category:
Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Campaign
Annual ID:
92021A

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Jim Beam Brands
Title:
Category:
Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Campaign
Annual ID:
92022A

Award:
1992 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Ralston Purina/Nature's Course
Title:
Category:
Consumer Magazine / Consumer Magazine Color One Page or Spread Including Magazine Supplements: Campaign
Annual ID:
92023A

Award:
1992 Advertising Gold Pencil
Agency:
BMP DDB Needham Worldwide / London
Client:
Barclaycard
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
92085T

Award:
1992 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
92086T

Award:
1992 Advertising Silver Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
92087T

Award:
1992 Advertising Bronze Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Lumex
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
92088T

Award:
1992 Advertising Gold Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Everlast
Title:
Category:
Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Annual ID:
92014A

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Porsche Cars North America
Title:
Category:
Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Annual ID:
92015A

Award:
1992 Advertising Bronze Pencil
Agency:
Well's Rich Greene BDDP / New York
Client:
Loehmann's
Title:
Category:
Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Annual ID:
92016A

Award:
1992 Advertising Silver Pencil
Agency:
Meldrum & Fewsmith / Cleveland
Client:
American Yoga Association
Title:
Category:
Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Annual ID:
92020A

Award:
1992 Advertising Silver Pencil
Agency:
Loeffler Ketchum Mountjoy / Charlotte
Client:
Political Americana
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Campaign
Annual ID:
92028A

Award:
1992 Advertising Silver Pencil
Agency:
Loeffler Ketchum Mountjoy / Charlotte
Client:
Political Americana
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single
Annual ID:
92025A

Award:
1992 Advertising Bronze Pencil
Agency:
TBWA Kerlick Switzer / St. Louis
Client:
Fred Arbogast Company
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single
Annual ID:
92026A

Award:
1992 Advertising Bronze Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Everlast
Title:
Category:
Trade / Trade Color One Page or Spread: Single
Annual ID:
92017A2

Award:
1992 Advertising Gold Pencil
Agency:
Gordon/Gier / Chicago
Client:
Crain's Chicago Business
Title:
Category:
Trade / Trade Color One Page or Spread: Single
Annual ID:
92038A

Award:
1992 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
The Lee Company
Title:
Category:
Trade / Trade Color One Page or Spread: Single
Annual ID:
92039A

Award:
1992 Advertising Gold Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Lumex
Title:
Category:
Non-Broadcast / Non-Broadcast Out-of-Home
Annual ID:
92113T
