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The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Political Americana Category: Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Campaign
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Collateral / Collateral Sales Kit: Single
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Collateral / Collateral Sales Kit: Single
Agency: Leo Burnett Design Group / Hong Kong Client: Leo Burnett / Hong Kong Category: Collateral / Collateral Sales Kit: Single
Agency: Leagas Delaney / London Client: Ordnance Survey Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Follis DeVito Verdi / New York Client: Daffy's Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: McCabe & Company / New York Client: Coleman Natural Meats Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Mad Dogs & Englishmen / New York Client: Tiny Mythic Theatre Company Category: Outdoor / Outdoor: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Outdoor / Outdoor: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Outdoor / Outdoor: Single
Agency: Della Femina McNamee / New York Client: City Meals on Wheels Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Single
Agency: Delaney Fletcher Slaymaker Delaney & Bozell / London Client: Supporters of Salman Rushdie Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Single
Agency: Earle Palmer Brown / Bethesda Client: Goodwill Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Single
Agency: Goldsmith/Jeffrey / New York Client: Lumex Category: Non-Broadcast / Non-Broadcast Out-of-Home
Agency: Weiss Whitten Carroll Stagliano / New York Client: Weiss Whitten Carrol Stagliano Category: Non-Broadcast / Non-Broadcast Out-of-Home
Agency: Fallon McElligott / Minneapolis Client: Aveda Corporation Category: Non-Broadcast / Non-Broadcast Out-of-Home
Agency: Chait/Day/Mojo / New York Client: Reebok Category: Consumer Television / Consumer Television :30/:25 Single
Agency: DDB Needham / Los Angeles Client: GTE Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Fallon McElligott / Minneapolis Client: Timex Corporation Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Kirshenbaum & Bond / New York Client: Multimedia Entertainment Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Political Americana Category: Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single
Agency: TBWA Kerlick Switzer / St. Louis Client: Fred Arbogast Company Category: Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single
Agency: Goldsmith/Jeffrey / New York Client: Everlast Category: Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars North America Category: Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Agency: Well's Rich Greene BDDP / New York Client: Loehmann's Category: Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Agency: Meldrum & Fewsmith / Cleveland Client: American Yoga Association Category: Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Hal Riney & Partners / San Francisco Client: Saturn Corporation Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: George Patterson / Melbourne Client: Pacific Access Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Nordskar & Thorkildsen Leo Burnett / Oslo Client: Sparebankkort Category: International Foreign Language Commercial
Agency: Nordskar & Thorkildsen Leo Burnett / Oslo Client: Ernest G. Mortensens Forlag Category: International Foreign Language Commercial
Agency: Fitzgerald & Company / Atlanta Client: Opti-World Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: LHS and Used to B / New York Client: Luis Gomez Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Ogilvy & Mather / Atlanta Client: Shoney's Category: Consumer Television / Consumer Television Under $50,000 Budget
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Chevys Mexican Restaurants Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Chiat/Day/Mojo / New York Client: Eveready Battery Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Kirshenbaum & Bond / New York Client: Multimedia Entertainment Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars North America Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Leonard Monahan Lubars & Kelly / Providence Client: The Narragansett Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Radio / Consumer Radio: Campaign
Agency: The Richards Group / Dallas Client: Motel 6 Category: Radio / Consumer Radio: Campaign
Agency: Fitzgerald & Company / Atlanta Client: Peasant Restaurants Category: Radio / Consumer Radio: Campaign
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Staples Category: Radio / Consumer Radio: Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Della Femina McNamee / New York Client: Dribeck Importers/Beck's Beer Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Chiat/Day/Mojo / Venice Client: Eveready Battery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: Ralston Purina/Nature's Course Category: Consumer Television / Consumer Television :20 and Under: Single

1992 Advertising Silver Pencil

Loeffler Ketchum Mountjoy / Charlotte

Political Americana

Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Campaign

92028A

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Jim Beam Brands

Collateral / Collateral Sales Kit: Single

92050A

1992 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

Jim Beam Brands

Collateral / Collateral Sales Kit: Single

92051A

1992 Advertising Bronze Pencil

Leo Burnett Design Group / Hong Kong

Leo Burnett / Hong Kong

Collateral / Collateral Sales Kit: Single

92052A

1992 Advertising Gold Pencil

Leagas Delaney / London

Ordnance Survey

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

92005A

1992 Advertising Silver Pencil

Follis DeVito Verdi / New York

Daffy's

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

92006A

1992 Advertising Bronze Pencil

McCabe & Company / New York

Coleman Natural Meats

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

92007A

1992 Advertising Gold Pencil

Mad Dogs & Englishmen / New York

Tiny Mythic Theatre Company

Outdoor / Outdoor: Single

92029A

1992 Advertising Silver Pencil

Chiat/Day/Mojo / New York

NYNEX Information Resources

Outdoor / Outdoor: Single

92030A

1992 Advertising Bronze Pencil

Chiat/Day/Mojo / New York

NYNEX Information Resources

Outdoor / Outdoor: Single

92031A

1992 Advertising Gold Pencil

Della Femina McNamee / New York

City Meals on Wheels

Public/Service Political / Public Service/Political Newspaper or Magazine: Single

92063A

1992 Advertising Silver Pencil

Delaney Fletcher Slaymaker Delaney & Bozell / London

Supporters of Salman Rushdie

Public/Service Political / Public Service/Political Newspaper or Magazine: Single

92064A

1992 Advertising Bronze Pencil

Earle Palmer Brown / Bethesda

Goodwill

Public/Service Political / Public Service/Political Newspaper or Magazine: Single

92065A

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Lumex

Non-Broadcast / Non-Broadcast Out-of-Home

92113T

1992 Advertising Silver Pencil

Weiss Whitten Carroll Stagliano / New York

Weiss Whitten Carrol Stagliano

Non-Broadcast / Non-Broadcast Out-of-Home

92114T

1992 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

Aveda Corporation

Non-Broadcast / Non-Broadcast Out-of-Home

92115T

1992 Advertising Gold Pencil

Chait/Day/Mojo / New York

Reebok

Consumer Television / Consumer Television :30/:25 Single

92092T

1992 Advertising Silver Pencil

DDB Needham / Los Angeles

GTE

Consumer Television / Consumer Television :30/:25 Single

92093T

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Timex Corporation

Consumer Television / Consumer Television :30/:25 Single

92094T

1992 Advertising Bronze Pencil

Kirshenbaum & Bond / New York

Multimedia Entertainment

Consumer Television / Consumer Television :30/:25 Single

92095T

1992 Advertising Silver Pencil

Loeffler Ketchum Mountjoy / Charlotte

Political Americana

Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single

92025A

1992 Advertising Bronze Pencil

TBWA Kerlick Switzer / St. Louis

Fred Arbogast Company

Consumer Magazine / Consumer Magazine Less Than One Page B/W or Color: Single

92026A

1992 Advertising Gold Pencil

Goldsmith/Jeffrey / New York

Everlast

Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single

92014A

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Porsche Cars North America

Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single

92015A

1992 Advertising Bronze Pencil

Well's Rich Greene BDDP / New York

Loehmann's

Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single

92016A

1992 Advertising Silver Pencil

Meldrum & Fewsmith / Cleveland

American Yoga Association

Consumer Magazine / Consumer Magazine B/W One Page or Spread Including Magazine Supplements: Single

92020A

1992 Advertising Gold Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Consumer Television Over :30 Campaign

92089T

1992 Advertising Silver Pencil

Hal Riney & Partners / San Francisco

Saturn Corporation

Consumer Television / Consumer Television Over :30 Campaign

92090T

1992 Advertising Bronze Pencil

George Patterson / Melbourne

Pacific Access

Consumer Television / Consumer Television Over :30 Campaign

92091T

1992 Advertising Gold Pencil

Nordskar & Thorkildsen Leo Burnett / Oslo

Sparebankkort

International Foreign Language Commercial

92116T

1992 Advertising Silver Pencil

Nordskar & Thorkildsen Leo Burnett / Oslo

Ernest G. Mortensens Forlag

International Foreign Language Commercial

92117T

1992 Advertising Gold Pencil

Fitzgerald & Company / Atlanta

Opti-World

Consumer Television / Consumer Television Under $50,000 Budget

92107T

1992 Advertising Silver Pencil

LHS and Used to B / New York

Luis Gomez

Consumer Television / Consumer Television Under $50,000 Budget

92108T

1992 Advertising Bronze Pencil

Ogilvy & Mather / Atlanta

Shoney's

Consumer Television / Consumer Television Under $50,000 Budget

92109T

1992 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television :30/:25 Campaign

92096T

1992 Advertising Gold Pencil

Goodby Berlin & Silverstein / San Francisco

Chevys Mexican Restaurants

Consumer Television / Consumer Television :30/:25 Campaign

92097T

1992 Advertising Silver Pencil

Chiat/Day/Mojo / New York

Eveready Battery

Consumer Television / Consumer Television :30/:25 Campaign

92098T

1992 Advertising Bronze Pencil

Kirshenbaum & Bond / New York

Multimedia Entertainment

Consumer Television / Consumer Television :30/:25 Campaign

92099T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Jim Beam Brands

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

92008A

1992 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Porsche Cars North America

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

92009A

1992 Advertising Bronze Pencil

Leonard Monahan Lubars & Kelly / Providence

The Narragansett

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

92010A

1992 Advertising Gold Pencil

Chiat/Day/Mojo / New York

NYNEX Information Resources

Radio / Consumer Radio: Campaign

92081R

1992 Advertising Silver Pencil

The Richards Group / Dallas

Motel 6

Radio / Consumer Radio: Campaign

92082R

1992 Advertising Bronze Pencil

Fitzgerald & Company / Atlanta

Peasant Restaurants

Radio / Consumer Radio: Campaign

92083R

1992 Advertising Bronze Pencil

Hill Holliday Connors Cosmopulos / Boston

Staples

Radio / Consumer Radio: Campaign

92084R

1992 Advertising Gold Pencil

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :20 and Under: Single

92100T

1992 Advertising Gold Pencil

Della Femina McNamee / New York

Dribeck Importers/Beck's Beer

Consumer Television / Consumer Television :20 and Under: Single

92101T

1992 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92102T

1992 Advertising Silver Pencil

Chiat/Day/Mojo / Venice

Eveready Battery

Consumer Television / Consumer Television :20 and Under: Single

92103T

1992 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

Ralston Purina/Nature's Course

Consumer Television / Consumer Television :20 and Under: Single

92104T

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