The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: DDB Needham / Washington, DC Client: National Geographic Society Category: Collateral / Collateral Direct Mail: Campaign
Agency: Bozell / Minneapolis Client: Valvoline Instant Oil Change Category: Radio / Consumer Radio: Single
Agency: Chiat/Day/Mojo / Venice Client: Nissan Motor Corporation Category: Radio / Consumer Radio: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Radio / Consumer Radio: Single
Agency: Chiat/Day/Mojo / Sydney Client: Toyota Category: Radio / Consumer Radio: Single
Agency: Chiat/Day/Mojo / New York Client: NYNEX Information Resources Category: Radio / Consumer Radio: Single
Agency: Young & Rubicam / Adelaide Client: Adelaide Zoo/Peat Soil Category: Radio / Consumer Radio: Single
Agency: Cole & Weber / Seattle Client: Nike i.e. Category: Radio / Consumer Radio: Single
Agency: Dektas & Eger / Cincinnati Client: WSTR-TV Category: Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Radio / Consumer Radio: Single
Agency: GSD&M / Austin Client: Quality Bakers of America Category: Radio / Consumer Radio: Single
Agency: Goldsmith/Jeffrey / New York Client: Crain's New York Business Category: Radio / Consumer Radio: Single
Agency: Goldsmith/Jeffrey / New York Client: Crain's New York Business Category: Radio / Consumer Radio: Single
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Museum of Fine Arts Category: Radio / Consumer Radio: Single
Agency: J. Walter Thompson / Chicago Client: Southland Corporation/7-Eleven Category: Radio / Consumer Radio: Single
Agency: Leagas Delaney / London Client: The Guardian Category: Radio / Consumer Radio: Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: Northern California Honda Dealers Category: Radio / Consumer Radio: Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: Northern California Honda Dealers Category: Radio / Consumer Radio: Single
Agency: McCann-Erickson / San Francisco Client: Washington Apple Commission Category: Radio / Consumer Radio: Single
Agency: McElligott Wright Morrison White / Minneapolis Client: The Washington Post Category: Radio / Consumer Radio: Single
Agency: Messner Vetere Berger Carey Schmetterer / New York Client: Volvo Cars of North America Category: Radio / Consumer Radio: Single
Agency: Messner Vetere Berger Carey Schmetterer / New York Client: Volvo Cars of North America Category: Radio / Consumer Radio: Single
Agency: Messner Vetere Berger Carey Schmetterer / New York Client: Volvo Cars of North America Category: Radio / Consumer Radio: Single
Agency: Ogilvy & Mather / London Client: Imperial War Museum Category: Radio / Consumer Radio: Single
Agency: BBK / Chesnut Hill, MA Client: Sandoz Pharmaceuticals Category: Collateral / Collateral Direct Mail: Single
Agency: The Lipsitt Design Group / New York Client: Hunter Douglas Category: Collateral / Collateral Direct Mail: Single
Agency: Crandall/Dunkle / El Segundo Client: John Sharp & Associates Category: Collateral / Collateral Direct Mail: Single
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Collateral / Collateral Direct Mail: Single
Agency: Fallon McElligott / Minneapolis Client: Fallon McElligott Category: Collateral / Collateral Direct Mail: Single
Agency: Fallon McElligott / Minneapolis Client: Fallon McElligott Category: Collateral / Collateral Direct Mail: Single
Agency: Client: Lisa Garrone Category: Collateral / Collateral Direct Mail: Single
Agency: Client: Letterperfect Category: Collateral / Collateral Direct Mail: Single
Agency: J. Walter Thompson / New York Client: J. Walter Thompson Category: Collateral / Collateral Direct Mail: Single
Agency: The Martin Agency / Richmond Client: VF Corporation Category: Collateral / Collateral Direct Mail: Single
Agency: Martin Williams / Minneapolis Client: 3M Commercial Graphics Category: Collateral / Collateral Direct Mail: Single
Agency: McCann-Erickson / Seattle Client: School of Visual Concepts Category: Collateral / Collateral Direct Mail: Single
Agency: Meldrum & Fewsmith / Cleveland Client: Meldrum & Fewsmith Category: Collateral / Collateral Direct Mail: Single
Agency: Michael Furman Photographer Ltd. / Philadelphia Client: Potlatch Paper Corporation/Michael Furman Category: Collateral / Collateral Direct Mail: Single
Agency: Nadav Kander Photography / London Client: Nadav Kander Category: Collateral / Collateral Direct Mail: Single
Agency: The Richards Group / Dallas Client: Sound Warehouse Category: Collateral / Collateral Direct Mail: Single
Agency: Wells Rich Greene BDDP / New York Client: S.D. Warren Category: Collateral / Collateral Direct Mail: Single
Agency: Delaney Fletcher Slaymaker Delaney & Bozell / London Client: The Royal British Legion Category: Public/Service Political / Public Service/Political Newspaper or Magazine: Campaign
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: ADC Stoorza / San Diego Client: Travelodge/Forte Hotels Category: Outdoor / Outdoor: Single
Agency: Angotti Thomas Hedge / New York Client: Saab Cars USA Category: Outdoor / Outdoor: Single
Agency: Bartle Bogle Hegarty / London Client: Seagram Category: Outdoor / Outdoor: Single

1992 Advertising Merit Award

DDB Needham / Washington, DC

National Geographic Society

Collateral / Collateral Direct Mail: Campaign

92577A

1992 Advertising Merit Award

Bozell / Minneapolis

Valvoline Instant Oil Change

Radio / Consumer Radio: Single

92654R

1992 Advertising Merit Award

Chiat/Day/Mojo / Venice

Nissan Motor Corporation

Radio / Consumer Radio: Single

92655R

1992 Advertising Merit Award

Chiat/Day/Mojo / New York

NYNEX Information Resources

Radio / Consumer Radio: Single

92656R

1992 Advertising Merit Award

Chiat/Day/Mojo / Sydney

Toyota

Radio / Consumer Radio: Single

92657R

1992 Advertising Merit Award

Chiat/Day/Mojo / New York

NYNEX Information Resources

Radio / Consumer Radio: Single

92658R

1992 Advertising Merit Award

Young & Rubicam / Adelaide

Adelaide Zoo/Peat Soil

Radio / Consumer Radio: Single

92659R

1992 Advertising Merit Award

Cole & Weber / Seattle

Nike i.e.

Radio / Consumer Radio: Single

92660R

1992 Advertising Merit Award

Dektas & Eger / Cincinnati

WSTR-TV

Radio / Consumer Radio: Single

92661R

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Star Tribune

Radio / Consumer Radio: Single

92662R

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Star Tribune

Radio / Consumer Radio: Single

92663R

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Star Tribune

Radio / Consumer Radio: Single

92664R

1992 Advertising Merit Award

GSD&M / Austin

Quality Bakers of America

Radio / Consumer Radio: Single

92665R

1992 Advertising Merit Award

Goldsmith/Jeffrey / New York

Crain's New York Business

Radio / Consumer Radio: Single

92666R

1992 Advertising Merit Award

Goldsmith/Jeffrey / New York

Crain's New York Business

Radio / Consumer Radio: Single

92667R

1992 Advertising Merit Award

Hill Holliday Connors Cosmopulos / Boston

Museum of Fine Arts

Radio / Consumer Radio: Single

92668R

1992 Advertising Merit Award

J. Walter Thompson / Chicago

Southland Corporation/7-Eleven

Radio / Consumer Radio: Single

92669R

1992 Advertising Merit Award

Leagas Delaney / London

The Guardian

Radio / Consumer Radio: Single

92670R

1992 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Northern California Honda Dealers

Radio / Consumer Radio: Single

92671R

1992 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Northern California Honda Dealers

Radio / Consumer Radio: Single

92672R

1992 Advertising Merit Award

McCann-Erickson / San Francisco

Washington Apple Commission

Radio / Consumer Radio: Single

92673R

1992 Advertising Merit Award

McElligott Wright Morrison White / Minneapolis

The Washington Post

Radio / Consumer Radio: Single

92674R

1992 Advertising Merit Award

Messner Vetere Berger Carey Schmetterer / New York

Volvo Cars of North America

Radio / Consumer Radio: Single

92675R

1992 Advertising Merit Award

Messner Vetere Berger Carey Schmetterer / New York

Volvo Cars of North America

Radio / Consumer Radio: Single

92676R

1992 Advertising Merit Award

Messner Vetere Berger Carey Schmetterer / New York

Volvo Cars of North America

Radio / Consumer Radio: Single

92677R

1992 Advertising Merit Award

Ogilvy & Mather / London

Imperial War Museum

Radio / Consumer Radio: Single

92678R

1992 Advertising Merit Award

BBK / Chesnut Hill, MA

Sandoz Pharmaceuticals

Collateral / Collateral Direct Mail: Single

92560A

1992 Advertising Merit Award

The Lipsitt Design Group / New York

Hunter Douglas

Collateral / Collateral Direct Mail: Single

92561A

1992 Advertising Merit Award

Crandall/Dunkle / El Segundo

John Sharp & Associates

Collateral / Collateral Direct Mail: Single

92562A

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Jim Beam Brands

Collateral / Collateral Direct Mail: Single

92563A

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Fallon McElligott

Collateral / Collateral Direct Mail: Single

92564A

1992 Advertising Merit Award

Fallon McElligott / Minneapolis

Fallon McElligott

Collateral / Collateral Direct Mail: Single

92565A

1992 Advertising Merit Award

Lisa Garrone

Collateral / Collateral Direct Mail: Single

92566A

1992 Advertising Merit Award

Letterperfect

Collateral / Collateral Direct Mail: Single

92567A

1992 Advertising Merit Award

J. Walter Thompson / New York

J. Walter Thompson

Collateral / Collateral Direct Mail: Single

92568A

1992 Advertising Merit Award

The Martin Agency / Richmond

VF Corporation

Collateral / Collateral Direct Mail: Single

92569A

1992 Advertising Merit Award

Martin Williams / Minneapolis

3M Commercial Graphics

Collateral / Collateral Direct Mail: Single

92570A

1992 Advertising Merit Award

McCann-Erickson / Seattle

School of Visual Concepts

Collateral / Collateral Direct Mail: Single

92571A

1992 Advertising Merit Award

Meldrum & Fewsmith / Cleveland

Meldrum & Fewsmith

Collateral / Collateral Direct Mail: Single

92572A

1992 Advertising Merit Award

Michael Furman Photographer Ltd. / Philadelphia

Potlatch Paper Corporation/Michael Furman

Collateral / Collateral Direct Mail: Single

92573A

1992 Advertising Merit Award

Nadav Kander Photography / London

Nadav Kander

Collateral / Collateral Direct Mail: Single

92574A

1992 Advertising Merit Award

The Richards Group / Dallas

Sound Warehouse

Collateral / Collateral Direct Mail: Single

92575A

1992 Advertising Merit Award

Wells Rich Greene BDDP / New York

S.D. Warren

Collateral / Collateral Direct Mail: Single

92576A

1992 Advertising Merit Award

Delaney Fletcher Slaymaker Delaney & Bozell / London

The Royal British Legion

Public/Service Political / Public Service/Political Newspaper or Magazine: Campaign

92635A

1992 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

92415A

1992 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

92416A

1992 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

92417A

1992 Advertising Merit Award

ADC Stoorza / San Diego

Travelodge/Forte Hotels

Outdoor / Outdoor: Single

92418A

1992 Advertising Merit Award

Angotti Thomas Hedge / New York

Saab Cars USA

Outdoor / Outdoor: Single

92419A

1992 Advertising Merit Award

Bartle Bogle Hegarty / London

Seagram

Outdoor / Outdoor: Single

92420A

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