The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Agency: Williams & Rockwood / Salt Lake City Client: The Utah Short Film and Video Center Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: The Joey Reiman Agency / Atlanta Client: Rocky Mountain College of Art & Design Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: Chevys Mexican Restaurants Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Collett Dickenson Pearce & Partners / London Client: Scottish & Newcastle Breweries Category: Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Agency: Warner Einstein / Chicago Client: Missouri Auction School Category: Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Television Consumer Over :30 Single
Agency: BMP DDB Needham Worldwide / London Client: Barclaycard Category: Consumer Television / Television Consumer Over :30 Single
Agency: BSB Dorland / London Client: Bass Brewers Category: Consumer Television / Television Consumer Over :30 Single
Agency: Williams & Rockwood / Salt Lake City Client: The Utah Short Film and Video Center Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Leo Burnett / London Client: Guinness Publishing Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Borders Perrin & Norrander / Portland Client: Washington State Lottery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Abbott Mead Vickers. BBDO / London Client: IKEA Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Fallon McElligott / Minneapolis Client: TIME Magazine Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: Stein Robaire Helm / Los Angeles Client: Museum of Contemporary Art Category: Consumer Television / Consumer Television :30/:25 Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Borders Perrin & Norrander / Portland Client: Kings County Medical Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Franklin Dallas / Toronto Client: Sears Canada Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Franklin Dallas / Toronto Client: Sears Canada Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: The Joey Reiman Agency / Atlanta Client: Rocky Mountain College of Art & Design Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Leonard Monahan Lubars & Kelly / Providence Client: WLNE-TV / Channel 6 Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Livingston & Company / Seattle Client: The Museum of Flight Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Pagano Schenck & Kay / Providence Client: Roger Williams Park Zoo Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: American Isuzu Motors Category: Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Agency: Arnold Fortuna Lawner & Cabot / Boston Client: Kinney Shoes Category: Consumer Television / Television Consumer Over :30 Single
Agency: BBDO / New York Client: Apple Computers Category: Consumer Television / Television Consumer Over :30 Single
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Television Consumer Over :30 Single
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Television Consumer Over :30 Single
Agency: Gold Greenless Trott Advertising / London Client: Taunton Cider Company Category: Consumer Television / Television Consumer Over :30 Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: American Isuzu Motors Category: Consumer Television / Television Consumer Over :30 Single
Agency: Hal Riney & Partners / San Francisco Client: Saturn Corporation Category: Consumer Television / Television Consumer Over :30 Single
Agency: HSI Productions / New York Client: Tick Tock Drugs Category: Consumer Television / Television Consumer Over :30 Single
Agency: Leo Burnett Company / Chicago Client: McDonald's Category: Consumer Television / Television Consumer Over :30 Single
Agency: Ogilvy & Mather / New York Client: American Express Category: Consumer Television / Television Consumer Over :30 Single
Agency: Ogilvy & Mather / New York Client: American Express Category: Consumer Television / Television Consumer Over :30 Single
Agency: TBWA Advertising / New York Client: Air France Category: Consumer Television / Television Consumer Over :30 Single
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Television Consumer Over :30 Single
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Sega of America Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Angotti Thomas Hedge / New York Client: Saab Cars USA Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Hal Riney & Partners / San Francisco Client: Deere & Company Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Goodby Berlin & Silverstein / San Francisco Client: Sega of America Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Leagas Delaney / London Client: The Guardian Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: The Martin Agency / Richmond Client: The Richmond Symphony Category: Consumer Television / Consumer Television :20 and Under: Single

1993 Advertising Gold Pencil

Williams & Rockwood / Salt Lake City

The Utah Short Film and Video Center

Consumer Television / Consumer Television Under $50,000 Budget: Single

93093T

1993 Advertising Silver Pencil

The Joey Reiman Agency / Atlanta

Rocky Mountain College of Art & Design

Consumer Television / Consumer Television Under $50,000 Budget: Single

93094T

1993 Advertising Bronze Pencil

Goodby Berlin & Silverstein / San Francisco

Chevys Mexican Restaurants

Consumer Television / Consumer Television Under $50,000 Budget: Single

93095T

1993 Advertising Gold Pencil

Collett Dickenson Pearce & Partners / London

Scottish & Newcastle Breweries

Consumer Television / Consumer Television :20 Varying Lengths: Campaign

93091T

1993 Advertising Silver Pencil

Warner Einstein / Chicago

Missouri Auction School

Consumer Television / Consumer Television :20 Varying Lengths: Campaign

93092T

1993 Advertising Gold Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Television Consumer Over :30 Single

93072T

1993 Advertising Silver Pencil

BMP DDB Needham Worldwide / London

Barclaycard

Consumer Television / Television Consumer Over :30 Single

93073T

1993 Advertising Bronze Pencil

BSB Dorland / London

Bass Brewers

Consumer Television / Television Consumer Over :30 Single

93074T

1993 Advertising Gold Pencil

Williams & Rockwood / Salt Lake City

The Utah Short Film and Video Center

Consumer Television / Consumer Television :20 and Under: Campaign

93089T

1993 Advertising Bronze Pencil

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :20 and Under: Campaign

93090T

1993 Advertising Gold Pencil

Leo Burnett / London

Guinness Publishing

Consumer Television / Consumer Television :20 and Under: Single

93086T

1993 Advertising Silver Pencil

Borders Perrin & Norrander / Portland

Washington State Lottery

Consumer Television / Consumer Television :20 and Under: Single

93087T

1993 Advertising Bronze Pencil

Abbott Mead Vickers. BBDO / London

IKEA

Consumer Television / Consumer Television :20 and Under: Single

93088T

1993 Advertising Gold Pencil

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Consumer Television / Consumer Television :30/:25 Campaign

93082T

1993 Advertising Silver Pencil

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Consumer Television :30/:25 Campaign

93083T

1993 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

TIME Magazine

Consumer Television / Consumer Television :30/:25 Campaign

93084T

1993 Advertising Bronze Pencil

Stein Robaire Helm / Los Angeles

Museum of Contemporary Art

Consumer Television / Consumer Television :30/:25 Campaign

93085T

1993 Advertising Gold Pencil

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :30/:25 Single

93078T

1993 Advertising Silver Pencil

Wieden+Kennedy / Portland

Nike

Consumer Television / Consumer Television :30/:25 Single

93079T

1993 Advertising Bronze Pencil

Borders Perrin & Norrander / Portland

Kings County Medical

Consumer Television / Consumer Television :30/:25 Single

93080T

1993 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Consumer Television / Consumer Television :30/:25 Single

93081T

1993 Advertising Merit Award

Franklin Dallas / Toronto

Sears Canada

Consumer Television / Consumer Television Under $50,000 Budget: Single

93568T

1993 Advertising Merit Award

Franklin Dallas / Toronto

Sears Canada

Consumer Television / Consumer Television Under $50,000 Budget: Single

93569T

1993 Advertising Merit Award

The Joey Reiman Agency / Atlanta

Rocky Mountain College of Art & Design

Consumer Television / Consumer Television Under $50,000 Budget: Single

93570T

1993 Advertising Merit Award

Leonard Monahan Lubars & Kelly / Providence

WLNE-TV / Channel 6

Consumer Television / Consumer Television Under $50,000 Budget: Single

93571T

1993 Advertising Merit Award

Livingston & Company / Seattle

The Museum of Flight

Consumer Television / Consumer Television Under $50,000 Budget: Single

93572T

1993 Advertising Merit Award

Pagano Schenck & Kay / Providence

Roger Williams Park Zoo

Consumer Television / Consumer Television Under $50,000 Budget: Single

93573T

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

American Isuzu Motors

Consumer Television / Consumer Television :20 Varying Lengths: Campaign

93567T

1993 Advertising Merit Award

Arnold Fortuna Lawner & Cabot / Boston

Kinney Shoes

Consumer Television / Television Consumer Over :30 Single

93492T

1993 Advertising Merit Award

BBDO / New York

Apple Computers

Consumer Television / Television Consumer Over :30 Single

93493T

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Television Consumer Over :30 Single

93494T

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Television Consumer Over :30 Single

93495T

1993 Advertising Merit Award

Gold Greenless Trott Advertising / London

Taunton Cider Company

Consumer Television / Television Consumer Over :30 Single

93496T

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

American Isuzu Motors

Consumer Television / Television Consumer Over :30 Single

93497T

1993 Advertising Merit Award

Hal Riney & Partners / San Francisco

Saturn Corporation

Consumer Television / Television Consumer Over :30 Single

93498T

1993 Advertising Merit Award

HSI Productions / New York

Tick Tock Drugs

Consumer Television / Television Consumer Over :30 Single

93499T

1993 Advertising Merit Award

Leo Burnett Company / Chicago

McDonald's

Consumer Television / Television Consumer Over :30 Single

93500T

1993 Advertising Merit Award

Ogilvy & Mather / New York

American Express

Consumer Television / Television Consumer Over :30 Single

93501T

1993 Advertising Merit Award

Ogilvy & Mather / New York

American Express

Consumer Television / Television Consumer Over :30 Single

93502T

1993 Advertising Merit Award

TBWA Advertising / New York

Air France

Consumer Television / Television Consumer Over :30 Single

93503T

1993 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Consumer Television / Television Consumer Over :30 Single

93504T

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Consumer Television :20 and Under: Campaign

93565T

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Sega of America

Consumer Television / Consumer Television :20 and Under: Campaign

93566T

1993 Advertising Merit Award

Angotti Thomas Hedge / New York

Saab Cars USA

Consumer Television / Consumer Television :20 and Under: Single

93557T

1993 Advertising Merit Award

DDB Needham Worldwide / New York

New York State Lottery

Consumer Television / Consumer Television :20 and Under: Single

93558T

1993 Advertising Merit Award

Hal Riney & Partners / San Francisco

Deere & Company

Consumer Television / Consumer Television :20 and Under: Single

93559T

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Consumer Television :20 and Under: Single

93560T

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Sega of America

Consumer Television / Consumer Television :20 and Under: Single

93561T

1993 Advertising Merit Award

Leagas Delaney / London

The Guardian

Consumer Television / Consumer Television :20 and Under: Single

93562T

1993 Advertising Merit Award

The Martin Agency / Richmond

The Richmond Symphony

Consumer Television / Consumer Television :20 and Under: Single

93563T

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