The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1993 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93017A
Award:
1993 Advertising Silver Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
American Isuzu Motors
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93018A
Award:
1993 Advertising Bronze Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93019A
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Porsche Cars North America
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Annual ID:
93008A
Award:
1993 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
The Spy Factory
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Annual ID:
93009A
Award:
1993 Advertising Silver Pencil
Agency:
Livingston + Keye / Venice, CA
Client:
JBL
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
93020A
Award:
1993 Advertising Bronze Pencil
Agency:
Carmichael Lynch / Minneapolis
Client:
Normark
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
93021A
Award:
1993 Advertising Gold Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93012A
Award:
1993 Advertising Silver Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Specialized Bicycle Components
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93013A
Award:
1993 Advertising Bronze Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93014A
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
American Isuzu Motors
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93015A
Award:
1993 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
McKenzie River Corporation/Black Star Beer
Title:
Category:
Television / Television Consumer Over :30 Campaign
Annual ID:
93075T
Award:
1993 Advertising Silver Pencil
Agency:
Ogilvy & Mather / New York
Client:
American Express
Title:
Category:
Television / Television Consumer Over :30 Campaign
Annual ID:
93076T
Award:
1993 Advertising Bronze Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Television / Television Consumer Over :30 Campaign
Annual ID:
93077T
Award:
1993 Advertising Gold Pencil
Agency:
DDB Needham Worldwide / New York
Client:
New York State Lottery
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93078T
Award:
1993 Advertising Silver Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93079T
Award:
1993 Advertising Bronze Pencil
Agency:
Borders Perrin & Norrander / Portland
Client:
Kings County Medical
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93080T
Award:
1993 Advertising Bronze Pencil
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesar Enterprises
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93081T
Award:
1993 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Collateral / Direct Mail: Campaign
Annual ID:
93045A
Award:
1993 Advertising Silver Pencil
Agency:
The Richards Group / Dallas
Client:
Harley-Davidson of Texas
Title:
Category:
Collateral / Direct Mail: Campaign
Annual ID:
93046A
Award:
1993 Advertising Gold Pencil
Agency:
Martin/Williams, Minneapolis
Client:
American Humane Association
Title:
Category:
Public Service/Political / Public Service/Political Television: Campaign
Annual ID:
93065T
Award:
1993 Advertising Silver Pencil
Agency:
Two Cities / New York, Toronto
Client:
Leukemia Research Fund
Title:
Category:
Public Service/Political / Public Service/Political Television: Campaign
Annual ID:
93066T
Award:
1993 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
United Way
Title:
Category:
Public Service/Political / Public Service/Political Television: Campaign
Annual ID:
93067T
Award:
1993 Advertising Silver Pencil
Agency:
N&T Leo Burnett / Oslo
Client:
Braathens S.A.F.E.
Title:
Category:
International Foreign Language Commercial / International Foreign Language Commercial: Television
Annual ID:
96_0099T
Award:
1993 Advertising Silver Pencil
Agency:
Young & Rubicam / Buenos Aires
Client:
Mastellone HNOS
Title:
Category:
International Foreign Language Commercial / International Foreign Language Commercial: Television
Annual ID:
96_0100T
Award:
1993 Advertising Gold Pencil
Agency:
Think Tank / Nanaimo, British Columbia
Client:
The Bell Pub
Title:
Category:
Collateral / P.O.P.
Annual ID:
93047A
Award:
1993 Advertising Silver Pencil
Agency:
Hawley Martin Partners / Richmond
Client:
Ace Window Cleaners
Title:
Category:
Collateral / P.O.P.
Annual ID:
93048A
Award:
1993 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Collateral / P.O.P.
Annual ID:
93049A
Award:
1993 Advertising Silver Pencil
Agency:
The Ball Partnership Euro RSCG / Singapore
Client:
Yet Con Restaurant
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Annual ID:
93010A
Award:
1993 Advertising Gold Pencil
Agency:
Streetsmart Advertising / New York
Client:
Coalition for the Homeless
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93062T
Award:
1993 Advertising Silver Pencil
Agency:
Martin/Williams, Minneapolis
Client:
American Humane Association
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93063T
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Partnership for a Drug Free America
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93064T
Award:
1993 Advertising Gold Pencil
Agency:
The Martin Agency / Richmond
Client:
The Poe Museum
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
93005A
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Jim Beam Brands
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
93006A
Award:
1993 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
The Poe Museum
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
93007A
Award:
1993 Advertising Gold Pencil
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesar Enterprises
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93082T
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
The Lee Company
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93083T
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93084T
Award:
1993 Advertising Bronze Pencil
Agency:
Stein Robaire Helm / Los Angeles
Client:
Museum of Contemporary Art
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93085T
Award:
1993 Advertising Gold Pencil
Agency:
DDB Needham Worldwide / Chicago
Client:
The Lake Michigan Federation
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
93050A
Award:
1993 Advertising Silver Pencil
Agency:
DDB Needham Worldwide / Chicago
Client:
The Lake Michigan Federation
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
93051A
Award:
1993 Advertising Bronze Pencil
Agency:
DDB Needham Worldwide / Chicago
Client:
The Lake Michigan Federation
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
93052A
Award:
1993 Advertising Gold Pencil
Agency:
Williams & Rockwood / Salt Lake City
Client:
The Utah Short Film and Video Center
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Annual ID:
93089T
Award:
1993 Advertising Bronze Pencil
Agency:
DDB Needham Worldwide / New York
Client:
New York State Lottery
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Annual ID:
93090T
Award:
1993 Advertising Gold Pencil
Agency:
Leo Burnett / London
Client:
Guinness Publishing
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93086T
Award:
1993 Advertising Silver Pencil
Agency:
Borders Perrin & Norrander / Portland
Client:
Washington State Lottery
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93087T
Award:
1993 Advertising Bronze Pencil
Agency:
Abbott Mead Vickers. BBDO / London
Client:
IKEA
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93088T
Award:
1993 Advertising Gold Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Jim Beam Brands
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
93001A
Award:
1993 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Mercedes-Benz
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
93002A
Award:
1993 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
The Poe Museum
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
93004A
