The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1993 Advertising Gold Pencil
Agency:
Chiat/Day / New York
Client:
Reebok
Title:
Category:
Non-Broadcast / Non-Broadcast Cinema/Video
Annual ID:
93096T
Award:
1993 Advertising Silver Pencil
Agency:
Lowe Howard Spink / London
Client:
Smirnoff
Title:
Category:
Non-Broadcast / Non-Broadcast Cinema/Video
Annual ID:
93097T
Award:
1993 Advertising Bronze Pencil
Agency:
BBDO / Los Angeles
Client:
Earth Communications Office
Title:
Category:
Non-Broadcast / Non-Broadcast Cinema/Video
Annual ID:
96_0098T
Award:
1993 Advertising Gold Pencil
Agency:
DDB Needham Worldwide / New York
Client:
New York State Lottery
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93078T
Award:
1993 Advertising Silver Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93079T
Award:
1993 Advertising Bronze Pencil
Agency:
Borders Perrin & Norrander / Portland
Client:
Kings County Medical
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93080T
Award:
1993 Advertising Bronze Pencil
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesar Enterprises
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
93081T
Award:
1993 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
The Richmond Symphony
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93068R
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Star Tribune
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93069R
Award:
1993 Advertising Bronze Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Crain's New York Business
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93070R
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
J. D. Hoyt's
Title:
Category:
Consumer Magazine / Consumer Magazine B/W 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93011A
Award:
1993 Advertising Silver Pencil
Agency:
The Ball Partnership Euro RSCG / Singapore
Client:
Yet Con Restaurant
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Annual ID:
93010A
Award:
1993 Advertising Silver Pencil
Agency:
RM&K Advertising / Richmond
Client:
Mark Segal Photography
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
93028A
Award:
1993 Advertising Bronze Pencil
Agency:
Citron Haligman & Bedecarre / San Francisco
Client:
Salon/Areti Wines
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
93029A
Award:
1993 Advertising Gold Pencil
Agency:
Collett Dickenson Pearce & Partners / London
Client:
Scottish & Newcastle Breweries
Title:
Category:
Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Annual ID:
93091T
Award:
1993 Advertising Silver Pencil
Agency:
Warner Einstein / Chicago
Client:
Missouri Auction School
Title:
Category:
Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Annual ID:
93092T
Award:
1993 Advertising Gold Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
The New Yorker
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93030A
Award:
1993 Advertising Gold Pencil
Agency:
Mad Dogs & Englishmen / New York
Client:
The Economist Magazine
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93031A
Award:
1993 Advertising Silver Pencil
Agency:
Ammirati & Puris / New York
Client:
Nikon
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93032A
Award:
1993 Advertising Silver Pencil
Agency:
Mazza/Silver / El Segundo, California
Client:
Straight Cut
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93033A
Award:
1993 Advertising Bronze Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
The Dunham Company
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93034A
Award:
1993 Advertising Gold Pencil
Agency:
Williams & Rockwood / Salt Lake City
Client:
The Utah Short Film and Video Center
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget: Single
Annual ID:
93093T
Award:
1993 Advertising Silver Pencil
Agency:
The Joey Reiman Agency / Atlanta
Client:
Rocky Mountain College of Art & Design
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget: Single
Annual ID:
93094T
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Chevys Mexican Restaurants
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget: Single
Annual ID:
93095T
Award:
1993 Advertising Gold Pencil
Agency:
Leo Burnett / London
Client:
Guinness Publishing
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93086T
Award:
1993 Advertising Silver Pencil
Agency:
Borders Perrin & Norrander / Portland
Client:
Washington State Lottery
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93087T
Award:
1993 Advertising Bronze Pencil
Agency:
Abbott Mead Vickers. BBDO / London
Client:
IKEA
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
93088T
Award:
1993 Advertising Gold Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93012A
Award:
1993 Advertising Silver Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Specialized Bicycle Components
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93013A
Award:
1993 Advertising Bronze Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93014A
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
American Isuzu Motors
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93015A
Award:
1993 Advertising Silver Pencil
Agency:
Livingston + Keye / Venice, CA
Client:
JBL
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
93020A
Award:
1993 Advertising Bronze Pencil
Agency:
Carmichael Lynch / Minneapolis
Client:
Normark
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
93021A
Award:
1993 Advertising Gold Pencil
Agency:
Think Tank / Nanaimo, British Columbia
Client:
The Bell Pub
Title:
Category:
Collateral / P.O.P.
Annual ID:
93047A
Award:
1993 Advertising Silver Pencil
Agency:
Hawley Martin Partners / Richmond
Client:
Ace Window Cleaners
Title:
Category:
Collateral / P.O.P.
Annual ID:
93048A
Award:
1993 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Collateral / P.O.P.
Annual ID:
93049A
Award:
1993 Advertising Gold Pencil
Agency:
DDB Needham Worldwide / Chicago
Client:
The Lake Michigan Federation
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
93053A
Award:
1993 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Citizens for Perot for President
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
93054A
Award:
1993 Advertising Gold Pencil
Agency:
Streetsmart Advertising / New York
Client:
Coalition for the Homeless
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93062T
Award:
1993 Advertising Silver Pencil
Agency:
Martin/Williams, Minneapolis
Client:
American Humane Association
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93063T
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Partnership for a Drug Free America
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93064T
Award:
1993 Advertising Gold Pencil
Agency:
Borders Perrin & Norrander / Portland
Client:
Oregon Donor Program
Title:
Category:
Public Service/Politcal / Public Service/Political Outdoor and Posters: Single
Annual ID:
93055A
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Communities Caring for Children
Title:
Category:
Public Service/Politcal / Public Service/Political Outdoor and Posters: Single
Annual ID:
93056A
Award:
1993 Advertising Bronze Pencil
Agency:
Ads While-U-Wait / Philadelphia
Client:
New Hope for Animals Foundation
Title:
Category:
Public Service/Politcal / Public Service/Political Outdoor and Posters: Single
Annual ID:
93057A
Award:
1993 Advertising Bronze Pencil
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Olive Crest
Title:
Category:
Public Service/Politcal / Public Service/Political Outdoor and Posters: Single
Annual ID:
93058A
Award:
1993 Advertising Silver Pencil
Agency:
N&T Leo Burnett / Oslo
Client:
Braathens S.A.F.E.
Title:
Category:
International Foreign Language Commercial / International Foreign Language Commercial: Television
Annual ID:
96_0099T
Award:
1993 Advertising Silver Pencil
Agency:
Young & Rubicam / Buenos Aires
Client:
Mastellone HNOS
Title:
Category:
International Foreign Language Commercial / International Foreign Language Commercial: Television
Annual ID:
96_0100T
Award:
1993 Advertising Bronze Pencil
Agency:
Leo Burnett / Singapore
Client:
Singapore Convention Bureau
Title:
Category:
Trade / Trade Less Than a Page B/W or Color: Single
Annual ID:
93035A
Award:
1993 Advertising Gold Pencil
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesar Enterprises
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93082T
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
The Lee Company
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93083T
