The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1994 Advertising Silver Pencil
Agency:
Chiat/Day / Toronto
Client:
Cineplex Odeon Corporation
Title:
Category:
Non-Broadcast / Non-Broadcast: Cinema
Annual ID:
94101T
Award:
1994 Advertising Silver Pencil
Agency:
Cole & Weber / Portland
Client:
Cycle Oregon
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94004A
Award:
1994 Advertising Silver Pencil
Agency:
Dentsu Young & Rubicam / Singapore
Client:
Lexus
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94005A
Award:
1994 Advertising Bronze Pencil
Agency:
BBDO / Los Angeles
Client:
Apple Computer
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94006A
Award:
1994 Advertising Bronze Pencil
Agency:
The Idea Factory / New York
Client:
Manhattan Brewing Company
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94007A
Award:
1994 Advertising Bronze Pencil
Agency:
Spider / Kuala Lumpur
Client:
Fimaco SDN BHD
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94008A
Award:
1994 Advertising Gold Pencil
Agency:
Young & Rubicam Adelaide / Dulwich, South Australia
Client:
Royal Zoological Gardens
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94065A
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94066A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
Greenpeace
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94067A
Award:
1994 Advertising Bronze Pencil
Agency:
Delvico Bates / Barcelona
Client:
Spanish Cancer Association/AECC
Title:
Category:
International Foreign Language Commercial
Annual ID:
94102T
Award:
1994 Advertising Gold Pencil
Agency:
McConnaughy Stein Schmidt Brown / Chicago
Client:
Zoo Station Teen Club
Title:
Category:
Consumer Radio / Consumer Radio: Single
Annual ID:
94081R
Award:
1994 Advertising Silver Pencil
Agency:
Mendelsohn/Zien Advertising / Los Angeles
Client:
Loews Coronado Bay Resort
Title:
Category:
Consumer Radio / Consumer Radio: Single
Annual ID:
94082R
Award:
1994 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Consumer Radio / Consumer Radio: Single
Annual ID:
94083R
Award:
1994 Advertising Gold Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94071A
Award:
1994 Advertising Gold Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
National Association of Atomic Veterans
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94072A
Award:
1994 Advertising Silver Pencil
Agency:
Ingalls Quinn & Johnson / Boston
Client:
Pine Street Inn
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94073A
Award:
1994 Advertising Bronze Pencil
Agency:
Bozell / New York
Client:
United Way of New York
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94074A
Award:
1994 Advertising Bronze Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
National Association of Atomic Veterans
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94075A
Award:
1994 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Amsterdam
Client:
Nike Europe
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94087T
Award:
1994 Advertising Gold Pencil
Agency:
Young & Rubicam / Toronto
Client:
Kodak Canada
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94088T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Fluid Milk Processor Advisory Board
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94089T
Award:
1994 Advertising Bronze Pencil
Agency:
BMP DDB Needham Worldwide / London
Client:
Courage
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94090T
Award:
1994 Advertising Gold Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
Akva Spring Water
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Annual ID:
94012A
Award:
1994 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
The Edgar Allen Poe Museum
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Annual ID:
94013A
Award:
1994 Advertising Bronze Pencil
Agency:
Mad Dogs & Englishmen / New York
Client:
Village Voice
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Annual ID:
94014A
Award:
1994 Advertising Gold Pencil
Agency:
BSB / Hong Kong
Client:
Preparation H
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94023A
Award:
1994 Advertising Gold Pencil
Agency:
Cole & Weber / Portland
Client:
Dr. Martens
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94024A
Award:
1994 Advertising Silver Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
Akva Spring Water
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94025A
Award:
1994 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
Healthtex
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94026A
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
McQueeney Ties
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94054A
Award:
1994 Advertising Silver Pencil
Agency:
Kohnke Koeneke / Milwaukee
Client:
Back Hoe Bob
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94055A
Award:
1994 Advertising Bronze Pencil
Agency:
Saatchi & Saatchi / Nyon, Switzerland
Client:
IRL Printers
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94056A
Award:
1994 Advertising Gold Pencil
Agency:
Butler Shine & Stern / Sausalito
Client:
Butler Shine & Stern
Title:
Category:
Collateral / Collateral Self-Promotion
Annual ID:
94062A
Award:
1994 Advertising Silver Pencil
Agency:
The Richards Group / Dallas
Client:
The Richards Group
Title:
Category:
Collateral / Collateral Self-Promotion
Annual ID:
94063A
Award:
1994 Advertising Bronze Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
Doyle Advertising and Design Group
Title:
Category:
Collateral / Collateral Self-Promotion
Annual ID:
94064A
Award:
1994 Advertising Bronze Pencil
Agency:
Joe Duffy Design / Minneapolis
Client:
Wieland Furniture Company
Title:
Category:
Collateral / Collateral Sales Kit
Annual ID:
94050A
Award:
1994 Advertising Gold Pencil
Agency:
Wells Rich Greene BDDP / New York
Client:
The Ad Council/Department of Transportation
Title:
Category:
Public Service/Political / Public Service/Political Television: Campaign
Annual ID:
94080T
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
McQueeney Ties
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94057A
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94058A
Award:
1994 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Wrangler
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94059A
Award:
1994 Advertising Bronze Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94060A
Award:
1994 Advertising Bronze Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94061A
Award:
1994 Advertising Gold Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Norwegian Cruise Line
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94095T
Award:
1994 Advertising Silver Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94096T
Award:
1994 Advertising Bronze Pencil
Agency:
Hunt Murray / Minneapolis
Client:
Mystic Lake Casino
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94097T
Award:
1994 Advertising Gold Pencil
Agency:
Wells Rich Greene BDDP / New York
Client:
The Ad Council/Department of Transportation
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94077T
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
H.E.A.
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94078T
Award:
1994 Advertising Bronze Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
H.E.A.
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94079T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Fluid Milk Processor Advisory Board
Title:
Category:
Outdoor / Outdoor: Campaign
Annual ID:
94033A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
The Beverly Center
Title:
Category:
Outdoor / Outdoor: Campaign
Annual ID:
94034A
