The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Agency: Hunt Murray / Minneapolis Client: Advanced Aerobatic Training Category: Collateral / Collateral Direct Mail: Single
Agency: Kohnke Koeneke / Milwaukee Client: Back Hoe Bob Category: Collateral / Collateral Direct Mail: Single
Agency: McCann-Erickson / Sydney, Australia Client: McCann-Erickson Category: Collateral / Collateral Direct Mail: Single
Agency: McDonald Davis & Associates / Milwaukee Client: Bigsby & Kruthers Category: Collateral / Collateral Direct Mail: Single
Agency: McDonald Davis & Associates / Milwaukee Client: Bigsby & Kruthers Category: Collateral / Collateral Direct Mail: Single
Agency: Spider / Kuala Lumpur, Malaysia Client: Slumberland Inchcape Category: Collateral / Collateral Direct Mail: Single
Agency: The Zimmerman Agency / Tallahassee Client: Creative Baskets Consulting Category: Collateral / Collateral Direct Mail: Single
Agency: Butler Shine & Stern / Sausalito Client: Butler Shine & Stern Category: Collateral / Collateral Self-Promotion
Agency: Laughlin/Constable / Milwaukee Client: Laughlin/Constable Category: Collateral / Collateral Self-Promotion
Agency: Martin/Williams / Minneapolis Client: Martin/Williams Category: Collateral / Collateral Self-Promotion
Agency: The Neiman Group / Harrisburg, PA Client: Ad Club of Central Pennsylvania Category: Collateral / Collateral Self-Promotion
Agency: Newell and Sorrell / London Client: Newell and Sorrell Category: Collateral / Collateral Self-Promotion
Agency: (718) 643-1048 / Brooklyn Client: Kevin Roddy Category: Collateral / Collateral Self-Promotion
Agency: Team One Advertising / El Segundo, CA Client: Team One Advertising Category: Collateral / Collateral Self-Promotion
Agency: (305) 921-8790 Advertising / Dania, FL Client: Mark Slatko Category: Collateral / Collateral Self-Promotion
Agency: Work / Marina del Rey Client: Work Category: Collateral / Collateral Self-Promotion
Agency: Arnold Finnegan Martin / Richmond Client: Play It Again Sports Category: Collateral / Collateral Point of Purchase
Agency: dGWB / Irvine, CA Client: STA Category: Collateral / Collateral Point of Purchase
Agency: Fallon McElligott / Minneapolis Client: Jeremiah's Category: Collateral / Collateral Point of Purchase
Agency: Kohnke Koeneke / Milwaukee Client: Hector's Restaurant Category: Collateral / Collateral Point of Purchase
Agency: Fallon McElligott / Minneapolis Client: Wiederkehr Balloon Rides Category: Collateral / Collateral Point of Purchase
Agency: Lowe & Partners/SMS / New York Client: Mercedes-Benz Category: Collateral / Collateral Point of Purchase
Agency: Lowe & Partners/SMS / New York Client: South Street Seaport Museum Category: Collateral / Collateral Point of Purchase
Agency: Lowe & Partners/SMS / New York Client: South Street Seaport Museum Category: Collateral / Collateral Point of Purchase
Agency: The Martin Agency / Richmond Client: Healthtex Category: Collateral / Collateral Point of Purchase
Agency: Martin/Williams / Minneapolis Client: Target Stores/The Minneapolis Institute of Arts Category: Collateral / Collateral Point of Purchase
Agency: McFarland & Drier / Miami Client: Metro-Dade Solid Waste Management Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: Dana's Dance Academy Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: Harley-Davidson of North Texas Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: Harley-Davidson of North Texas Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: Harley-Davidson of North Texas Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: McQueeney Ties Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: McQueeney Ties Category: Collateral / Collateral Point of Purchase
Agency: TBWA Advertising / New York Client: Bridgestone/Firestone Category: Collateral / Collateral Point of Purchase
Agency: Two Things Advertising / Richmond Client: The Chiropractic Center Category: Collateral / Collateral Point of Purchase
Agency: The Richards Group / Dallas Client: Harley-Davidson of North Texas Category: Collateral / Collateral Direct Mail: Campaign
Agency: Carmichael Lynch / Minneapolis Client: American Standard Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: Specialized Bicycle Components Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: UNUM Corporation Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Kohnke Koeneke / Milwaukee Client: Milwaukee Public Museum Category: Collateral / Collateral Brochures Other Than by Mail
Agency: McIlroy Coates / Edinburgh Client: Adelphi Distillery Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Mintz & Hoke / Avon, CT Client: Frank Marchese Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Partners & Simons / Boston Client: Sisley/Benetton Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Stein Robaire Helm / Los Angeles Client: Zoom TV Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Studio Seireeni / Los Angeles Client: Gotcha Sportswear Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Team One Advertising / El Segundo, CA Client: Lexus Category: Collateral / Collateral Brochures Other Than by Mail
Agency: VH-1 / New York Client: VH-1 Category: Collateral / Collateral Brochures Other Than by Mail

1994 Advertising Finalist

Hunt Murray / Minneapolis

Advanced Aerobatic Training

Collateral / Collateral Direct Mail: Single

94349A

1994 Advertising Finalist

Kohnke Koeneke / Milwaukee

Back Hoe Bob

Collateral / Collateral Direct Mail: Single

94350A

1994 Advertising Finalist

McCann-Erickson / Sydney, Australia

McCann-Erickson

Collateral / Collateral Direct Mail: Single

94351A

1994 Advertising Finalist

McDonald Davis & Associates / Milwaukee

Bigsby & Kruthers

Collateral / Collateral Direct Mail: Single

94352A

1994 Advertising Finalist

McDonald Davis & Associates / Milwaukee

Bigsby & Kruthers

Collateral / Collateral Direct Mail: Single

94353A

1994 Advertising Finalist

Spider / Kuala Lumpur, Malaysia

Slumberland Inchcape

Collateral / Collateral Direct Mail: Single

94354A

1994 Advertising Finalist

The Zimmerman Agency / Tallahassee

Creative Baskets Consulting

Collateral / Collateral Direct Mail: Single

94355A

1994 Advertising Finalist

Butler Shine & Stern / Sausalito

Butler Shine & Stern

Collateral / Collateral Self-Promotion

94375A

1994 Advertising Finalist

Laughlin/Constable / Milwaukee

Laughlin/Constable

Collateral / Collateral Self-Promotion

94376A

1994 Advertising Finalist

Martin/Williams / Minneapolis

Martin/Williams

Collateral / Collateral Self-Promotion

94377A

1994 Advertising Finalist

The Neiman Group / Harrisburg, PA

Ad Club of Central Pennsylvania

Collateral / Collateral Self-Promotion

94378A

1994 Advertising Finalist

Newell and Sorrell / London

Newell and Sorrell

Collateral / Collateral Self-Promotion

94379A

1994 Advertising Finalist

(718) 643-1048 / Brooklyn

Kevin Roddy

Collateral / Collateral Self-Promotion

94380A

1994 Advertising Finalist

Team One Advertising / El Segundo, CA

Team One Advertising

Collateral / Collateral Self-Promotion

94381A

1994 Advertising Finalist

(305) 921-8790 Advertising / Dania, FL

Mark Slatko

Collateral / Collateral Self-Promotion

94382A

1994 Advertising Finalist

Work / Marina del Rey

Work

Collateral / Collateral Self-Promotion

94383A

1994 Advertising Finalist

Arnold Finnegan Martin / Richmond

Play It Again Sports

Collateral / Collateral Point of Purchase

94357A

1994 Advertising Finalist

dGWB / Irvine, CA

STA

Collateral / Collateral Point of Purchase

94358A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Jeremiah's

Collateral / Collateral Point of Purchase

94359A

1994 Advertising Finalist

Kohnke Koeneke / Milwaukee

Hector's Restaurant

Collateral / Collateral Point of Purchase

943601A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Wiederkehr Balloon Rides

Collateral / Collateral Point of Purchase

94360A

1994 Advertising Finalist

Lowe & Partners/SMS / New York

Mercedes-Benz

Collateral / Collateral Point of Purchase

94361A

1994 Advertising Finalist

Lowe & Partners/SMS / New York

South Street Seaport Museum

Collateral / Collateral Point of Purchase

94362A

1994 Advertising Finalist

Lowe & Partners/SMS / New York

South Street Seaport Museum

Collateral / Collateral Point of Purchase

94363A

1994 Advertising Finalist

The Martin Agency / Richmond

Healthtex

Collateral / Collateral Point of Purchase

94364A

1994 Advertising Finalist

Martin/Williams / Minneapolis

Target Stores/The Minneapolis Institute of Arts

Collateral / Collateral Point of Purchase

94365A

1994 Advertising Finalist

McFarland & Drier / Miami

Metro-Dade Solid Waste Management

Collateral / Collateral Point of Purchase

94366A

1994 Advertising Finalist

The Richards Group / Dallas

Dana's Dance Academy

Collateral / Collateral Point of Purchase

94367A

1994 Advertising Finalist

The Richards Group / Dallas

Harley-Davidson of North Texas

Collateral / Collateral Point of Purchase

94368A

1994 Advertising Finalist

The Richards Group / Dallas

Harley-Davidson of North Texas

Collateral / Collateral Point of Purchase

94369A

1994 Advertising Finalist

The Richards Group / Dallas

Harley-Davidson of North Texas

Collateral / Collateral Point of Purchase

94370A

1994 Advertising Finalist

The Richards Group / Dallas

McQueeney Ties

Collateral / Collateral Point of Purchase

94371A

1994 Advertising Finalist

The Richards Group / Dallas

McQueeney Ties

Collateral / Collateral Point of Purchase

94372A

1994 Advertising Finalist

TBWA Advertising / New York

Bridgestone/Firestone

Collateral / Collateral Point of Purchase

94373A

1994 Advertising Finalist

Two Things Advertising / Richmond

The Chiropractic Center

Collateral / Collateral Point of Purchase

94374A

1994 Advertising Finalist

The Richards Group / Dallas

Harley-Davidson of North Texas

Collateral / Collateral Direct Mail: Campaign

94356A

1994 Advertising Finalist

Carmichael Lynch / Minneapolis

American Standard

Collateral / Collateral Brochures Other Than by Mail

94338A

1994 Advertising Finalist

Goodby Silverstein & Partners / San Francisco

Specialized Bicycle Components

Collateral / Collateral Brochures Other Than by Mail

94339A

1994 Advertising Finalist

Goodby Silverstein & Partners / San Francisco

UNUM Corporation

Collateral / Collateral Brochures Other Than by Mail

94340A

1994 Advertising Finalist

Kohnke Koeneke / Milwaukee

Milwaukee Public Museum

Collateral / Collateral Brochures Other Than by Mail

94341A

1994 Advertising Finalist

McIlroy Coates / Edinburgh

Adelphi Distillery

Collateral / Collateral Brochures Other Than by Mail

94342A

1994 Advertising Finalist

Mintz & Hoke / Avon, CT

Frank Marchese

Collateral / Collateral Brochures Other Than by Mail

94343A

1994 Advertising Finalist

Partners & Simons / Boston

Sisley/Benetton

Collateral / Collateral Brochures Other Than by Mail

94344A

1994 Advertising Finalist

Stein Robaire Helm / Los Angeles

Zoom TV

Collateral / Collateral Brochures Other Than by Mail

94345A

1994 Advertising Finalist

Studio Seireeni / Los Angeles

Gotcha Sportswear

Collateral / Collateral Brochures Other Than by Mail

94346A

1994 Advertising Finalist

Team One Advertising / El Segundo, CA

Lexus

Collateral / Collateral Brochures Other Than by Mail

94347A

1994 Advertising Finalist

VH-1 / New York

VH-1

Collateral / Collateral Brochures Other Than by Mail

94348A

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