The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Doyle Advertising and Design Group / Boston Client: Akva Spring Water Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Clarity Coverdale Fury / Minneapolis Client: St. Paul Pioneer Press Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Leonard Monahan Lubars & Kelly / Providence Client: Roger Williams Park Zoo Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Doyle Advertising and Design Group / Boston Client: Akva Spring Water Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Martin Agency / Richmond Client: The Edgar Allen Poe Museum Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Mad Dogs & Englishmen / New York Client: Village Voice Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Cole & Weber / Portland Client: Cycle Oregon Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Dentsu Young & Rubicam / Singapore Client: Lexus Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: BBDO / Los Angeles Client: Apple Computer Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Idea Factory / New York Client: Manhattan Brewing Company Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Spider / Kuala Lumpur Client: Fimaco SDN BHD Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Arnold Finnegan Martin / Richmond Client: Play It Again Sports Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Lowe & Partners/SMS / New York Client: Mercedes-Benz Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Agency: Arnold Finnegan Martin / Richmond Client: Autolease Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Boy & Girl Advertising / Chicago Client: Whittaker House Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Doyle Advertising and Design Group / Boston Client: Akva Spring Water Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Earle Palmer Brown / Bethesda Client: Skip Barber Racing School Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Fallon McElligott / Minneapolis Client: Art Center College of Design Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Focus/DDB Needham / Dallas Client: GTE Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Goldsmith/Jeffrey / New York Client: Fine Jewelers Guild Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Juliano Cosgrove / Chicago Client: The Spy Shop Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Korey Kay & Partners / New York Client: Comedy Central Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Lowe & Partners/SMS / New York Client: South Street Seaport Museum Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Lowe & Partners/SMS / New York Client: South Street Seaport Museum Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Mad Dogs & Englishmen / New York Client: Village Voice Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: The Martin Agency / Richmond Client: The Edgar Allen Poe Museum Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: The Martin Agency / Richmond Client: The Edgar Allen Poe Museum Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Moffett & Robins / Brooklyn Client: The Cowboy Boot Hospital Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: Moffett & Robins / Brooklyn Client: The Cowboy Boot Hospital Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: The Richards Group / Dallas Client: Tabu Lingerie Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Agency: BAM SSB / East Sydney, Australia Client: SBS Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Earle Palmer Brown / Bethesda Client: Skip Barber Racing School Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: HRD Advertising / New York Client: Manhattan Adult Video Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Ketchum Advertising / Los Angeles Client: The Den Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Leonard Monahan Lubars & Kelly / Providence Client: Artistic Dog Grooming Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Richards Group / Dallas Client: Lotta Hotta Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Richards Group / Dallas Client: Marks Jewelers Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Adworks / Washington, D.C. Client: Fresh Fields Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: BMP DDB Needham Worldwide / London Client: Volkswagen Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Clarity Coverdale Fury / Minneapolis Client: United Hospital Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Earle Palmer Brown / Bethesda Client: National Museum of the American Indian/Smithsonian Institute Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Fallon McElligott / Minneapolis Client: Timex Corporation Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Harvard Community Health Plan Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: J. Walter Thompson / Hong Kong Client: The Swank Shop Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Martin Agency / Richmond Client: Blue Ridge Brewing Company Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: The Martin Agency / Richmond Client: Blue Ridge Brewing Company Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Agency: Team One Advertising / El Segundo, CA Client: Lexus Dealer Association Category: Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

1994 Advertising Gold Pencil

Doyle Advertising and Design Group / Boston

Akva Spring Water

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94009A

1994 Advertising Silver Pencil

Clarity Coverdale Fury / Minneapolis

St. Paul Pioneer Press

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94010A

1994 Advertising Bronze Pencil

Leonard Monahan Lubars & Kelly / Providence

Roger Williams Park Zoo

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94011A

1994 Advertising Gold Pencil

Doyle Advertising and Design Group / Boston

Akva Spring Water

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94012A

1994 Advertising Silver Pencil

The Martin Agency / Richmond

The Edgar Allen Poe Museum

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94013A

1994 Advertising Bronze Pencil

Mad Dogs & Englishmen / New York

Village Voice

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94014A

1994 Advertising Silver Pencil

Cole & Weber / Portland

Cycle Oregon

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94004A

1994 Advertising Silver Pencil

Dentsu Young & Rubicam / Singapore

Lexus

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94005A

1994 Advertising Bronze Pencil

BBDO / Los Angeles

Apple Computer

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94006A

1994 Advertising Bronze Pencil

The Idea Factory / New York

Manhattan Brewing Company

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94007A

1994 Advertising Bronze Pencil

Spider / Kuala Lumpur

Fimaco SDN BHD

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94008A

1994 Advertising Gold Pencil

Arnold Finnegan Martin / Richmond

Play It Again Sports

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

94001A

1994 Advertising Silver Pencil

Abbott Mead Vickers.BBDO / London

The Economist

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

94002A

1994 Advertising Bronze Pencil

Lowe & Partners/SMS / New York

Mercedes-Benz

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

94003A

1994 Advertising Finalist

Arnold Finnegan Martin / Richmond

Autolease

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94146A

1994 Advertising Finalist

Boy & Girl Advertising / Chicago

Whittaker House

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94147A

1994 Advertising Finalist

Doyle Advertising and Design Group / Boston

Akva Spring Water

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94148A

1994 Advertising Finalist

Earle Palmer Brown / Bethesda

Skip Barber Racing School

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94149A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Art Center College of Design

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94150A

1994 Advertising Finalist

Focus/DDB Needham / Dallas

GTE

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94151A

1994 Advertising Finalist

Goldsmith/Jeffrey / New York

Fine Jewelers Guild

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94152A

1994 Advertising Finalist

Juliano Cosgrove / Chicago

The Spy Shop

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94153A

1994 Advertising Finalist

Korey Kay & Partners / New York

Comedy Central

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94154A

1994 Advertising Finalist

Lowe & Partners/SMS / New York

South Street Seaport Museum

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94155A

1994 Advertising Finalist

Lowe & Partners/SMS / New York

South Street Seaport Museum

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94156A

1994 Advertising Finalist

Mad Dogs & Englishmen / New York

Village Voice

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94157A

1994 Advertising Finalist

The Martin Agency / Richmond

The Edgar Allen Poe Museum

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94158A

1994 Advertising Finalist

The Martin Agency / Richmond

The Edgar Allen Poe Museum

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94159A

1994 Advertising Finalist

Moffett & Robins / Brooklyn

The Cowboy Boot Hospital

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94160A

1994 Advertising Finalist

Moffett & Robins / Brooklyn

The Cowboy Boot Hospital

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94161A

1994 Advertising Finalist

The Richards Group / Dallas

Tabu Lingerie

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single

94162A

1994 Advertising Finalist

BAM SSB / East Sydney, Australia

SBS

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94163A

1994 Advertising Finalist

Earle Palmer Brown / Bethesda

Skip Barber Racing School

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94164A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Star Tribune

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94165A

1994 Advertising Finalist

HRD Advertising / New York

Manhattan Adult Video

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94166A

1994 Advertising Finalist

Ketchum Advertising / Los Angeles

The Den

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94167A

1994 Advertising Finalist

Leonard Monahan Lubars & Kelly / Providence

Artistic Dog Grooming

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94168A

1994 Advertising Finalist

The Richards Group / Dallas

Lotta Hotta

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94169A

1994 Advertising Finalist

The Richards Group / Dallas

Marks Jewelers

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

94170A

1994 Advertising Finalist

Adworks / Washington, D.C.

Fresh Fields

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94133A

1994 Advertising Finalist

BMP DDB Needham Worldwide / London

Volkswagen

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94134A

1994 Advertising Finalist

Clarity Coverdale Fury / Minneapolis

United Hospital

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94135A

1994 Advertising Finalist

Earle Palmer Brown / Bethesda

National Museum of the American Indian/Smithsonian Institute

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94136A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Star Tribune

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94137A

1994 Advertising Finalist

Fallon McElligott / Minneapolis

Timex Corporation

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94138A

1994 Advertising Finalist

Hill Holliday Connors Cosmopulos / Boston

Harvard Community Health Plan

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94139A

1994 Advertising Finalist

J. Walter Thompson / Hong Kong

The Swank Shop

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94140A

1994 Advertising Finalist

The Martin Agency / Richmond

Blue Ridge Brewing Company

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94141A

1994 Advertising Finalist

The Martin Agency / Richmond

Blue Ridge Brewing Company

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94142A

1994 Advertising Finalist

Team One Advertising / El Segundo, CA

Lexus Dealer Association

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign

94143A

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