The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
Award
Agency
Client
Title
Category
Annual ID
I Am Not a Role Model
Agency: Wieden+Kennedy
Client: Nike Category: Consumer Television / Consumer Television :30/:25 Single
Award:
1994 Advertising Gold Pencil
Agency:
Larson. Berg. Kahn. / Chicago
Client:
ScrubYourPup / Chicago
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
94099T
Award:
1994 Advertising Bronze Pencil
Agency:
Earle Palmer Brown / Philadelphia
Client:
WMMR 93.3
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
94100T
Award:
1994 Advertising Gold Pencil
Agency:
The Martin Agency / Richmond
Client:
Stuart Circle Pharmacy
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
94027A
Award:
1994 Advertising Silver Pencil
Agency:
DeVito/Verdi / New York
Client:
Daffy's
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
94028A
Award:
1994 Advertising Bronze Pencil
Agency:
DeVito/Verdi / New York
Client:
Daffy's
Title:
Category:
Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Single
Annual ID:
94029A
Award:
1994 Advertising Gold Pencil
Agency:
Wells Rich Greene BDDP / New York
Client:
The Ad Council/Department of Transportation
Title:
Category:
Public Service/Political / Public Service/Political Television: Campaign
Annual ID:
94080T
Award:
1994 Advertising Gold Pencil
Agency:
Wells Rich Greene BDDP / New York
Client:
The Ad Council/Department of Transportation
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94077T
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
H.E.A.
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94078T
Award:
1994 Advertising Bronze Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
H.E.A.
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
94079T
Award:
1994 Advertising Bronze Pencil
Agency:
Joe Duffy Design / Minneapolis
Client:
Wieland Furniture Company
Title:
Category:
Collateral / Collateral Sales Kit
Annual ID:
94050A
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
McQueeney Ties
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94057A
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94058A
Award:
1994 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Wrangler
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94059A
Award:
1994 Advertising Bronze Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94060A
Award:
1994 Advertising Bronze Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Collateral / Collateral Point of Purchase
Annual ID:
94061A
Award:
1994 Advertising Silver Pencil
Agency:
Cole & Weber / Portland
Client:
Cycle Oregon
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94004A
Award:
1994 Advertising Silver Pencil
Agency:
Dentsu Young & Rubicam / Singapore
Client:
Lexus
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94005A
Award:
1994 Advertising Bronze Pencil
Agency:
BBDO / Los Angeles
Client:
Apple Computer
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94006A
Award:
1994 Advertising Bronze Pencil
Agency:
The Idea Factory / New York
Client:
Manhattan Brewing Company
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94007A
Award:
1994 Advertising Bronze Pencil
Agency:
Spider / Kuala Lumpur
Client:
Fimaco SDN BHD
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Campaign
Annual ID:
94008A
Award:
1994 Advertising Gold Pencil
Agency:
Arnold Finnegan Martin / Richmond
Client:
Play It Again Sports
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94001A
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94002A
Award:
1994 Advertising Bronze Pencil
Agency:
Lowe & Partners/SMS / New York
Client:
Mercedes-Benz
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94003A
Award:
1994 Advertising Gold Pencil
Agency:
BSB / Hong Kong
Client:
Preparation H
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94023A
Award:
1994 Advertising Gold Pencil
Agency:
Cole & Weber / Portland
Client:
Dr. Martens
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94024A
Award:
1994 Advertising Silver Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
Akva Spring Water
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94025A
Award:
1994 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
Healthtex
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread: Campaign
Annual ID:
94026A
Award:
1994 Advertising Gold Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94071A
Award:
1994 Advertising Gold Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
National Association of Atomic Veterans
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94072A
Award:
1994 Advertising Silver Pencil
Agency:
Ingalls Quinn & Johnson / Boston
Client:
Pine Street Inn
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94073A
Award:
1994 Advertising Bronze Pencil
Agency:
Bozell / New York
Client:
United Way of New York
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94074A
Award:
1994 Advertising Bronze Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
National Association of Atomic Veterans
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94075A
Award:
1994 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Art Center College of Design
Title:
Category:
Consumer Magazine / Cosnumer Magazine B/W 1 Page or Spread: Single
Annual ID:
94015A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
The Beverly Center
Title:
Category:
Consumer Magazine / Cosnumer Magazine B/W 1 Page or Spread: Single
Annual ID:
94016A
Award:
1994 Advertising Bronze Pencil
Agency:
Delvico Bates / Barcelona
Client:
Spanish Cancer Association/AECC
Title:
Category:
International Foreign Language Commercial
Annual ID:
94102T
Award:
1994 Advertising Gold Pencil
Agency:
Kruskopf Olson / Minneapolis
Client:
Pet Food Warehouse
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
94091T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Norwegian Cruise Line
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
94092T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Norwegian Cruise Line
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
94093T
Award:
1994 Advertising Bronze Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
94094T
Award:
1994 Advertising Bronze Pencil
Agency:
Wieden+Kennedy
Client:
Nike
Title:
I Am Not a Role Model
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
94094T
Award:
1994 Advertising Gold Pencil
Agency:
Cole & Weber / Portland
Client:
The Oregonian
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94035A
Award:
1994 Advertising Gold Pencil
Agency:
Martin/Williams / Minneapolis
Client:
Art Directors/Copywriters Club of Minnesota
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94036A
Award:
1994 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Dick Gerdes
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94037A
Award:
1994 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
Wrangler
Title:
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
94098T
Award:
1994 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Oregon Film & Video
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
94043A
Award:
1994 Advertising Silver Pencil
Agency:
Cole & Weber / Portland
Client:
London Underground
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
94044A
Award:
1994 Advertising Bronze Pencil
Agency:
Ammirati & Puris / New York
Client:
Nikon
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
94045A
Award:
1994 Advertising Bronze Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Oregon Film & Video
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
94046A
Award:
1994 Advertising Gold Pencil
Agency:
Butler Shine & Stern / Sausalito
Client:
Butler Shine & Stern
Title:
Category:
Collateral / Collateral Self-Promotion
Annual ID:
94062A
Award:
1994 Advertising Silver Pencil
Agency:
The Richards Group / Dallas
Client:
The Richards Group
Title:
Category:
Collateral / Collateral Self-Promotion
Annual ID:
94063A
