The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1994 Advertising Gold Pencil
Agency:
Larson. Berg. Kahn. / Chicago
Client:
ScrubYourPup / Chicago
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
94099T
Award:
1994 Advertising Bronze Pencil
Agency:
Earle Palmer Brown / Philadelphia
Client:
WMMR 93.3
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
94100T
Award:
1994 Advertising Gold Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
94030A
Award:
1994 Advertising Silver Pencil
Agency:
Hunt Murray / Minneapolis
Client:
Mystic Lake Casino
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
94031A
Award:
1994 Advertising Bronze Pencil
Agency:
BBDO / Los Angeles
Client:
Apple Computer
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
94032A
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Fluid Milk Processor Advisory Board
Title:
Category:
Outdoor / Outdoor: Campaign
Annual ID:
94033A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
The Beverly Center
Title:
Category:
Outdoor / Outdoor: Campaign
Annual ID:
94034A
Award:
1994 Advertising Gold Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Norwegian Cruise Line
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94095T
Award:
1994 Advertising Silver Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94096T
Award:
1994 Advertising Bronze Pencil
Agency:
Hunt Murray / Minneapolis
Client:
Mystic Lake Casino
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
94097T
Award:
1994 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Art Center College of Design
Title:
Category:
Consumer Magazine / Cosnumer Magazine B/W 1 Page or Spread: Single
Annual ID:
94015A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
The Beverly Center
Title:
Category:
Consumer Magazine / Cosnumer Magazine B/W 1 Page or Spread: Single
Annual ID:
94016A
Award:
1994 Advertising Gold Pencil
Agency:
Cole & Weber / Portland
Client:
The Oregonian
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94035A
Award:
1994 Advertising Gold Pencil
Agency:
Martin/Williams / Minneapolis
Client:
Art Directors/Copywriters Club of Minnesota
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94036A
Award:
1994 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
Dick Gerdes
Title:
Category:
Trade / Trade B/W 1 Page or Spread: Single
Annual ID:
94037A
Award:
1994 Advertising Gold Pencil
Agency:
EvansGroup / Salt Lake City
Client:
Humane Society of Utah
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
94068A
Award:
1994 Advertising Silver Pencil
Agency:
Young & Rubicam Adelaide / Dulwich, South Australia
Client:
Royal Zoological Gardens
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
94069A
Award:
1994 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
Crisis Pregnancy Center
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
94070A
Award:
1994 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Amsterdam
Client:
Nike Europe
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94087T
Award:
1994 Advertising Gold Pencil
Agency:
Young & Rubicam / Toronto
Client:
Kodak Canada
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94088T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Fluid Milk Processor Advisory Board
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94089T
Award:
1994 Advertising Bronze Pencil
Agency:
BMP DDB Needham Worldwide / London
Client:
Courage
Title:
Category:
Consumer Television / Consumer Television Over :30 Single
Annual ID:
94090T
Award:
1994 Advertising Bronze Pencil
Agency:
Delvico Bates / Barcelona
Client:
Spanish Cancer Association/AECC
Title:
Category:
International Foreign Language Commercial
Annual ID:
94102T
Award:
1994 Advertising Silver Pencil
Agency:
Young & Rubicam / Cape Town, South Africa
Client:
Autistic Children's Society
Title:
Category:
Public Service/Political / Public Service/Political Radio: Campaign
Annual ID:
94076R
Award:
1994 Advertising Silver Pencil
Agency:
Chiat/Day / Toronto
Client:
Cineplex Odeon Corporation
Title:
Category:
Non-Broadcast / Non-Broadcast: Cinema
Annual ID:
94101T
Award:
1994 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Specialized Bicycle Components
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
94047A
Award:
1994 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Weyerhaeuser Paper Company
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
94048A
Award:
1994 Advertising Bronze Pencil
Agency:
MTV Networks / New York
Client:
MTV
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
94049A
Award:
1994 Advertising Gold Pencil
Agency:
Arnold Finnegan Martin / Richmond
Client:
Play It Again Sports
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94001A
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94002A
Award:
1994 Advertising Bronze Pencil
Agency:
Lowe & Partners/SMS / New York
Client:
Mercedes-Benz
Title:
Category:
Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single
Annual ID:
94003A
Award:
1994 Advertising Gold Pencil
Agency:
The Martin Agency / Richmond
Client:
FMC Corporation
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
94038A
Award:
1994 Advertising Silver Pencil
Agency:
Cole & Weber / Portland
Client:
London Underground
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
94039A
Award:
1994 Advertising Silver Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
94040A
Award:
1994 Advertising Bronze Pencil
Agency:
Leonard Monahan Lubars & Kelly / Providence
Client:
Polaroid Corporation
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
94041A
Award:
1994 Advertising Bronze Pencil
Agency:
VitroRobertson / San Diego
Client:
Odyssey Sports
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
94042A
Award:
1994 Advertising Gold Pencil
Agency:
Young & Rubicam Adelaide / Dulwich, South Australia
Client:
Royal Zoological Gardens
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94065A
Award:
1994 Advertising Silver Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94066A
Award:
1994 Advertising Bronze Pencil
Agency:
The Colby Agency / Los Angeles
Client:
Greenpeace
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
94067A
Award:
1994 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
McQueeney Ties
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94054A
Award:
1994 Advertising Silver Pencil
Agency:
Kohnke Koeneke / Milwaukee
Client:
Back Hoe Bob
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94055A
Award:
1994 Advertising Bronze Pencil
Agency:
Saatchi & Saatchi / Nyon, Switzerland
Client:
IRL Printers
Title:
Category:
Collateral / Collateral Direct Mail: Campaign
Annual ID:
94056A
Award:
1994 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Art Center College of Design
Title:
Category:
Consumer Magazine / Consumer Magazine B/W 1 Page or Spread: Campaign
Annual ID:
94022A
Award:
1994 Advertising Gold Pencil
Agency:
Hoffman/Lewis / San Francisco
Client:
Spectrum Foods/Prego Restaurant
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
94084R
Award:
1994 Advertising Silver Pencil
Agency:
Mendelsohn/Zien Advertising / Los Angeles
Client:
Loews Coronado Bay Resort
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
94085R
Award:
1994 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
94086R
Award:
1994 Advertising Gold Pencil
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94071A
Award:
1994 Advertising Gold Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
National Association of Atomic Veterans
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94072A
Award:
1994 Advertising Silver Pencil
Agency:
Ingalls Quinn & Johnson / Boston
Client:
Pine Street Inn
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94073A
Award:
1994 Advertising Bronze Pencil
Agency:
Bozell / New York
Client:
United Way of New York
Title:
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Annual ID:
94074A
