The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1997 Advertising Gold Pencil
Agency:
Hunt Adkins / Minneapolis
Client:
Dublin Productions
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0041A
Award:
1997 Advertising Gold Pencil
Agency:
Sandstrom Design / Portland
Client:
Sandstrom Design
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0048A
Award:
1997 Advertising Gold Pencil
Agency:
Hunt Lascaris TBWA / Johannesburg
Client:
Playtex
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0044A
Award:
1997 Advertising Gold Pencil
Agency:
Hal Riney & Partners / San Francisco
Client:
GM EV1/Saturn Corporation
Title:
Category:
Collateral Advertising / Collateral: Brochures Other Than By Mail
Annual ID:
97_0036A
Award:
1997 Advertising Gold Pencil
Agency:
Hunt Adkins / Minneapolis
Client:
Rohol
Title:
Category:
Collateral Advertising / Collateral: Sales Kits
Annual ID:
97_0038A
Award:
1997 Advertising Silver Pencil
Agency:
Hunt Adkins / Minneapolis
Client:
Rohol
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0042A
Award:
1997 Advertising Silver Pencil
Agency:
Leagas Delaney / London
Client:
Leagas Delaney
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0049A
Award:
1997 Advertising Silver Pencil
Agency:
Allen & Gerritsen / Watertown, MA
Client:
Lahey Hitchcock Clinic
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0045A
Award:
1997 Advertising Silver Pencil
Agency:
Fahlgren / Tampa
Client:
McDonald's
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0046A
Award:
1997 Advertising Silver Pencil
Agency:
Springer & Jacoby Werbung GmbH / Hamburg
Client:
Mercedes-Benz AG / Stuttgart
Title:
Category:
Collateral Advertising / Collateral: Brochures Other Than By Mail
Annual ID:
97_0037A
Award:
1997 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Polaroid Corporation
Title:
Category:
Collateral Advertising / Collateral: Sales Kits
Annual ID:
97_0039A
Award:
1997 Advertising Bronze Pencil
Agency:
Kerker Marketing Communications / Minneapolis
Client:
Advertising Federation of Minnesota
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0043A
Award:
1997 Advertising Bronze Pencil
Agency:
TBWA\Chiat\Day / Venice, CA
Client:
TBWA Chiat/Day
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0050A
Award:
1997 Advertising Bronze Pencil
Agency:
The Unemployment Agency
Client:
RJ Clarke Tobacconist
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0047A
Award:
1997 Advertising Bronze Pencil
Agency:
Ground Zero / Santa Monica
Client:
ESPN2
Title:
Category:
Collateral Advertising / Collateral: Sales Kits
Annual ID:
97_0040A
Award:
1997 Advertising Merit Award
Agency:
Borders Perrin & Norrander / Portland
Client:
Columbia Sportswear
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0395A
Award:
1997 Advertising Merit Award
Agency:
Contract Advertising / New Dehli
Client:
Hiram Walker
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0396A
Award:
1997 Advertising Merit Award
Agency:
CORE / St. Louis
Client:
WSIE The Jazz Station
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0397A
Award:
1997 Advertising Merit Award
Agency:
Graham Scott / Edinburgh
Client:
Brand Paper
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0398A
Award:
1997 Advertising Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
Reelworks
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0399A
Award:
1997 Advertising Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
Reelworks
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0400A
Award:
1997 Advertising Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
Rohöl
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0401A
Award:
1997 Advertising Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
Rohöl
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0402A
Award:
1997 Advertising Merit Award
Agency:
Loeffler Ketchum Mountjoy / Charlotte, NC
Client:
Arthur's Cigar Bar
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0403A
Award:
1997 Advertising Merit Award
Agency:
Penna Powers Cutting & Haynes / Salt Lake City
Client:
Utah Advertising Federation
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0404A
Award:
1997 Advertising Merit Award
Agency:
Peterson Milla Hooks / Minneapolis
Client:
Animal Crackers Pet Sitters
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0405A
Award:
1997 Advertising Merit Award
Agency:
Peterson Milla Hooks / Minneapolis
Client:
The Minneapolis Show
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0406A
Award:
1997 Advertising Merit Award
Agency:
Rubin Postaer and Associates / Santa Monica
Client:
American Honda Motor Company
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0407A
Award:
1997 Advertising Merit Award
Agency:
Sandstrom Design / Portland
Client:
Sandstrom Design
Title:
Category:
Collateral Advertising / Collateral Direct Mail: Single
Annual ID:
97_0408A
Award:
1997 Advertising Merit Award
Agency:
Ingalls Advertising / Boston
Client:
Ingalls Advertising
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0436A
Award:
1997 Advertising Merit Award
Agency:
Leo Burnett / Singapore
Client:
Leo Burnett Creative Workshop
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0437A
Award:
1997 Advertising Merit Award
Agency:
Leonard/Monahan / Providence
Client:
Leonard/Monahan
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0438A
Award:
1997 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
The Martin Agency
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0439A
Award:
1997 Advertising Merit Award
Agency:
M&C Saatchi / Hong Kong
Client:
M&C Saatchi
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0440A
Award:
1997 Advertising Merit Award
Agency:
MTV Networks-Creative Services / New York
Client:
Comedy Central
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0441A
Award:
1997 Advertising Merit Award
Agency:
Pagano Schenck & Kay / Boston
Client:
Pagano Schenck & Kay
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0442A
Award:
1997 Advertising Merit Award
Agency:
PARTNERS & Simons / Boston
Client:
PARTNERS & Simons
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0443A
Award:
1997 Advertising Merit Award
Agency:
SicolaMartin / Austin
Client:
SicolaMartin
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0444A
Award:
1997 Advertising Merit Award
Agency:
Sledgehammer / Chicago
Client:
Jerome Marucci
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0445A
Award:
1997 Advertising Merit Award
Agency:
Sledgehammer / Chicago
Client:
Michael Herlehy
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0446A
Award:
1997 Advertising Merit Award
Agency:
TDA Advertising & Design / Longmont, CO
Client:
TDA Advertising & Design
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0447A
Award:
1997 Advertising Merit Award
Agency:
Wells Nobay McDowall / Victoria, Australia
Client:
Wells Nobay McDowall
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0448A
Award:
1997 Advertising Merit Award
Agency:
Client:
Alan P. Wolstencroft
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0449A
Award:
1997 Advertising Merit Award
Agency:
Arian Lowe & Travis / Chicago
Client:
Risser Digital Studio
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0414A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
Perfect Curve
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0415A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
Perfect Curve
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0416A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
Perfect Curve
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0417A
Award:
1997 Advertising Merit Award
Agency:
Batey Ads / Singapore
Client:
Fei Fah Drugstore
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0418A
Award:
1997 Advertising Merit Award
Agency:
Batey Ads / Singapore
Client:
Unza Co.
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0419A
Award:
1997 Advertising Merit Award
Agency:
Cole & Weber / Portland
Client:
The Oregonian
Title:
Category:
Collateral Advertising / Collateral: Point-of-Purchase and In-Store
Annual ID:
97_0420A
