The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Nowhere Near
Agency: Ground Zero / Santa Monica
Client: Howard & Phil's Category: Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Award:
1997 Advertising Gold Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Polaroid Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0018A
Award:
1997 Advertising Gold Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Polaroid Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0012A
Award:
1997 Advertising Gold Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Nikon
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Single
Annual ID:
97_0022A
Award:
1997 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Norwegian Cruise Line
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0019A
Award:
1997 Advertising Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Umbro
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0013A
Award:
1997 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Booker's
Title:
Category:
Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single
Annual ID:
97_0010A
Award:
1997 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Nikon
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Single
Annual ID:
97_0021A
Award:
1997 Advertising Silver Pencil
Agency:
Houston Herstek Favat / Boston
Client:
Converse - International
Title:
Category:
Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Campaign
Annual ID:
97_0016A
Award:
1997 Advertising Bronze Pencil
Agency:
K Advertising / London
Client:
Pentax UK
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0020A
Award:
1997 Advertising Bronze Pencil
Agency:
K Advertising / London
Client:
Pentax UK
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0014A
Award:
1997 Advertising Bronze Pencil
Agency:
Leo Burnett / London
Client:
Mercedes-Benz
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0015A
Award:
1997 Advertising Bronze Pencil
Agency:
Houston Herstek Favat / Boston
Client:
Converse - International
Title:
Category:
Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single
Annual ID:
97_0011A
Award:
1997 Advertising Bronze Pencil
Agency:
Reign / New York
Client:
Deep Clothing
Title:
Category:
Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Campaign
Annual ID:
97_0017A
Award:
1997 Advertising Merit Award
Agency:
Leonard/Monahan / Providence
Client:
British Bulldog
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
97_0289A
Award:
1997 Advertising Merit Award
Agency:
Mad Dogs & Englishmen / New York
Client:
Hot Bot/Wired
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
97_0290A
Award:
1997 Advertising Merit Award
Agency:
Montague & Inc. / South Norwalk, CT
Client:
Splendid Seed Tobacco Company
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
97_0291A
Award:
1997 Advertising Merit Award
Agency:
VitroRobertson / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine B/W or Color Less Than a Page: Campaign
Annual ID:
97_0292A
Award:
1997 Advertising Merit Award
Agency:
Ground Zero / Santa Monico
Client:
Atari
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0251A
Award:
1997 Advertising Merit Award
Agency:
Bartle Bogle Hegarty / London
Client:
Levi Strauss & Co. Europe
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0252A
Award:
1997 Advertising Merit Award
Agency:
Butler Shine & Stern / Sausalito
Client:
Working Assets Long Distance
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0253A
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Johnson Worldwide
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0254A
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Motorola
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0255A
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Stren
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0256A
Award:
1997 Advertising Merit Award
Agency:
CORE / St. Louis
Client:
Winchester Ammunition
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0257A
Award:
1997 Advertising Merit Award
Agency:
DM9 Publicidade / São Paulo
Client:
Brazillian Post Office
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0258A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Lee Apparel Company
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0259A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0260A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0261A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Berlin/New York
Client:
BMW Motorcycles
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0262A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Berlin/New York
Client:
Nikon Sunglasses
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0263A
Award:
1997 Advertising Merit Award
Agency:
Foote Cone & Belding / San Francisco
Client:
Levi Strauss & Co./501 Jeans
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0264A
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Umbro
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0265A
Award:
1997 Advertising Merit Award
Agency:
Hal Riney & Partners / San Francisco
Client:
GM EV1/Saturn Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0266A
Award:
1997 Advertising Merit Award
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Lotus Development Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0267A
Award:
1997 Advertising Merit Award
Agency:
Houston Herstek Favat / Boston
Client:
Converse-International
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0268A
Award:
1997 Advertising Merit Award
Agency:
JACKHAMMER/The Richards Group / Dallas
Client:
AM General Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0269A
Award:
1997 Advertising Merit Award
Agency:
JACKHAMMER/The Richards Group / Dallas
Client:
GT Interactive Software
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0270A
Award:
1997 Advertising Merit Award
Agency:
Leagas Delaney / London
Client:
adidas
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0271A
Award:
1997 Advertising Merit Award
Agency:
Leagas Delaney / London
Client:
Pepe
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0272A
Award:
1997 Advertising Merit Award
Agency:
Leagas Delaney / London
Client:
Pepe
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0273A
Award:
1997 Advertising Merit Award
Agency:
Lowe Howard-Spink / London
Client:
Olympus Cameras
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0274A
Award:
1997 Advertising Merit Award
Agency:
TBWA\Chiat\Day / Venice, CA
Client:
Nissan Motor Corporation
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0275A
Award:
1997 Advertising Merit Award
Agency:
VitroRobertson / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0276A
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0277A
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0278A
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0279A
Award:
1997 Advertising Merit Award
Agency:
Ground Zero / Santa Monica
Client:
Howard & Phil's
Title:
Nowhere Near
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Campaign
Annual ID:
97_0658A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
Apple Computer
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0181A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
Pioneer Electronics USA
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0182A
Award:
1997 Advertising Merit Award
Agency:
BDDP Mancebo Kaye / Madrid
Client:
Onda 10
Title:
Category:
Consumer Magazine / Consumer Magazine Color Full Page or Spread: Single
Annual ID:
97_0183A
