The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Award

Agency

Client

Title

Category

Annual ID

Agency: Goodby Silverstein & Partners / San Francisco Client: Unum Insurance Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Cole & Weber / Portland Client: 24/7 Snowboards Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Hunt Adkins / Minneapolis Client: Dublin Productions Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Agency: Mezzina/Brown / New York Client: Newsweek Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Agency: Arnold Advertising / Boston Client: Stoddard's Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Agency: Cole Henderson Drake / Atlanta Client: Disney Business Productions Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Agency: Hunt Adkins / Minneapolis Client: Dublin Productions Category: Trade Advertising / Trade B/W Full Page or Spread: Single
Agency: Hunt Adkins / Minneapolis Client: Dublin Productions Category: Trade Advertising / Trade B/W Full Page or Spread: Single
Agency: Ammirati Puris Lintas / New York Client: Stanley Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Arnold Advertising / McLean, VA Client: National Geographic Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Austin Kelley Advertising / Atlanta Client: U.S. Space & Rocket Center Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: BBDO West / Los Angeles Client: Apple Computer Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: BBDO West / Los Angeles Client: Apple Computer Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Carmichael Lynch / Minneapolis Client: Brown-Forman Bolla Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Carmichael Lynch / Minneapolis Client: Normark Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Clemenger Harvie / Melbourne Client: Triple M Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Cole Henderson Drake / Atlanta Client: Disney Business Productions Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Earle Palmer Brown / Richmond Client: Albemarle Corporation Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Fallon McElligott / Minneapolis Client: TIME Magazine Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Fallon McElligott / Berlin/New York Client: Condé Nast Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Fallon McElligott / Berlin/New York Client: Condé Nast Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: 1576 Advertising / Edinburgh Client: 1576 Advertising Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Goldsmith/Jeffrey / New York Client: ESPNews Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Norwegian Cruise Line Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Norwegian Cruise Line Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Hal Riney & Partners / San Francisco Client: Advertising Photographers of America Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Hill Holliday/Altschiller / New York Client: YM Magazine Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Hunt Adkins / Minneapolis Client: Domtar Paper Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Hunt Adkins / Minneapolis Client: Sargento Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Leagas Delaney / San Francisco Client: adidas America Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Leonard/Monahan / Providence Client: Polaroid Corporation Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: The Martin Agency / Richmond Client: FMC Corporation Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Martin/Williams / Minneapolis Client: Flyshacker Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Martin/Williams / Minneapolis Client: Flyshacker Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: McConnaughy Stein Schmidt Brown / Chicago Client: Bunn Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Messner Vetere Berger McNamee Schmetterer/EURO RSCG / New York Client: Springhill Paper Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Mullen Advertising / Wenham, MA Client: Fortune Magazine Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Mullen Advertising / Wenham, MA Client: Osram Sylvania Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: The Richards Group / Dallas Client: Motel 6 Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Saatchi & Saatchi / Wellington, New Zealand Client: Trust Bank New Zealand Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Sawyer Riley Compton / Atlanta Client: Eaton Automotive Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Tausche Martin Lonsdorf / Atlanta Client: CNN NewSource Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Tausche Martin Lonsdorf / Atlanta Client: Cryolife Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Tausche Martin Lonsdorf / Atlanta Client: Portfolio Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Tausche Martin Lonsdorf / Atlanta Client: Portfolio Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Wieden & Kennedy / Portland Client: Nike Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Cole & Weber / Portland Client: Chums Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Fallon McElligott / Minneapolis Client: Asche & Spencer Music Category: Trade Advertising / Trade Color Full Page or Spread: Single
Agency: Agulla & Baccetti / Buenos Aires Client: Mujeres & Co. Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Agency: Arnold Advertising / Boston Client: Perfect Curve Category: Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

1997 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

Unum Insurance

Trade Advertising / Trade Color Full Page or Spread: Single

97_0030A

1997 Advertising Bronze Pencil

Cole & Weber / Portland

24/7 Snowboards

Trade Advertising / Trade Color Full Page or Spread: Single

97_0031A

1997 Advertising Silver Pencil

Hunt Adkins / Minneapolis

Dublin Productions

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0032A

1997 Advertising Silver Pencil

Mezzina/Brown / New York

Newsweek

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0033A

1997 Advertising Bronze Pencil

Arnold Advertising / Boston

Stoddard's

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0034A

1997 Advertising Bronze Pencil

Cole Henderson Drake / Atlanta

Disney Business Productions

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0035A

1997 Advertising Silver Pencil

Hunt Adkins / Minneapolis

Dublin Productions

Trade Advertising / Trade B/W Full Page or Spread: Single

97_0028A

1997 Advertising Bronze Pencil

Hunt Adkins / Minneapolis

Dublin Productions

Trade Advertising / Trade B/W Full Page or Spread: Single

97_0029A

1997 Advertising Merit Award

Ammirati Puris Lintas / New York

Stanley

Trade Advertising / Trade Color Full Page or Spread: Single

97_0326A

1997 Advertising Merit Award

Arnold Advertising / McLean, VA

National Geographic

Trade Advertising / Trade Color Full Page or Spread: Single

97_0327A

1997 Advertising Merit Award

Austin Kelley Advertising / Atlanta

U.S. Space & Rocket Center

Trade Advertising / Trade Color Full Page or Spread: Single

97_0328A

1997 Advertising Merit Award

BBDO West / Los Angeles

Apple Computer

Trade Advertising / Trade Color Full Page or Spread: Single

97_0329A

1997 Advertising Merit Award

BBDO West / Los Angeles

Apple Computer

Trade Advertising / Trade Color Full Page or Spread: Single

97_0330A

1997 Advertising Merit Award

Carmichael Lynch / Minneapolis

Brown-Forman Bolla

Trade Advertising / Trade Color Full Page or Spread: Single

97_0331A

1997 Advertising Merit Award

Carmichael Lynch / Minneapolis

Normark

Trade Advertising / Trade Color Full Page or Spread: Single

97_0332A

1997 Advertising Merit Award

Clemenger Harvie / Melbourne

Triple M

Trade Advertising / Trade Color Full Page or Spread: Single

97_0333A

1997 Advertising Merit Award

Cole Henderson Drake / Atlanta

Disney Business Productions

Trade Advertising / Trade Color Full Page or Spread: Single

97_0334A

1997 Advertising Merit Award

Earle Palmer Brown / Richmond

Albemarle Corporation

Trade Advertising / Trade Color Full Page or Spread: Single

97_0335A

1997 Advertising Merit Award

Fallon McElligott / Minneapolis

TIME Magazine

Trade Advertising / Trade Color Full Page or Spread: Single

97_0336A

1997 Advertising Merit Award

Fallon McElligott / Berlin/New York

Condé Nast

Trade Advertising / Trade Color Full Page or Spread: Single

97_0337A

1997 Advertising Merit Award

Fallon McElligott / Berlin/New York

Condé Nast

Trade Advertising / Trade Color Full Page or Spread: Single

97_0338A

1997 Advertising Merit Award

1576 Advertising / Edinburgh

1576 Advertising

Trade Advertising / Trade Color Full Page or Spread: Single

97_0339A

1997 Advertising Merit Award

Goldsmith/Jeffrey / New York

ESPNews

Trade Advertising / Trade Color Full Page or Spread: Single

97_0340A

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Norwegian Cruise Line

Trade Advertising / Trade Color Full Page or Spread: Single

97_0341A

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Norwegian Cruise Line

Trade Advertising / Trade Color Full Page or Spread: Single

97_0342A

1997 Advertising Merit Award

Hal Riney & Partners / San Francisco

Advertising Photographers of America

Trade Advertising / Trade Color Full Page or Spread: Single

97_0343A

1997 Advertising Merit Award

Hill Holliday/Altschiller / New York

YM Magazine

Trade Advertising / Trade Color Full Page or Spread: Single

97_0344A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Domtar Paper

Trade Advertising / Trade Color Full Page or Spread: Single

97_0345A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Sargento

Trade Advertising / Trade Color Full Page or Spread: Single

97_0346A

1997 Advertising Merit Award

Leagas Delaney / San Francisco

adidas America

Trade Advertising / Trade Color Full Page or Spread: Single

97_0347A

1997 Advertising Merit Award

Leonard/Monahan / Providence

Polaroid Corporation

Trade Advertising / Trade Color Full Page or Spread: Single

97_0348A

1997 Advertising Merit Award

The Martin Agency / Richmond

FMC Corporation

Trade Advertising / Trade Color Full Page or Spread: Single

97_0349A

1997 Advertising Merit Award

Martin/Williams / Minneapolis

Flyshacker

Trade Advertising / Trade Color Full Page or Spread: Single

97_0350A

1997 Advertising Merit Award

Martin/Williams / Minneapolis

Flyshacker

Trade Advertising / Trade Color Full Page or Spread: Single

97_0351A

1997 Advertising Merit Award

McConnaughy Stein Schmidt Brown / Chicago

Bunn

Trade Advertising / Trade Color Full Page or Spread: Single

97_0352A

1997 Advertising Merit Award

Messner Vetere Berger McNamee Schmetterer/EURO RSCG / New York

Springhill Paper

Trade Advertising / Trade Color Full Page or Spread: Single

97_0353A

1997 Advertising Merit Award

Mullen Advertising / Wenham, MA

Fortune Magazine

Trade Advertising / Trade Color Full Page or Spread: Single

97_0354A

1997 Advertising Merit Award

Mullen Advertising / Wenham, MA

Osram Sylvania

Trade Advertising / Trade Color Full Page or Spread: Single

97_0355A

1997 Advertising Merit Award

The Richards Group / Dallas

Motel 6

Trade Advertising / Trade Color Full Page or Spread: Single

97_0356A

1997 Advertising Merit Award

Saatchi & Saatchi / Wellington, New Zealand

Trust Bank New Zealand

Trade Advertising / Trade Color Full Page or Spread: Single

97_0357A

1997 Advertising Merit Award

Sawyer Riley Compton / Atlanta

Eaton Automotive

Trade Advertising / Trade Color Full Page or Spread: Single

97_0358A

1997 Advertising Merit Award

Tausche Martin Lonsdorf / Atlanta

CNN NewSource

Trade Advertising / Trade Color Full Page or Spread: Single

97_0359A

1997 Advertising Merit Award

Tausche Martin Lonsdorf / Atlanta

Cryolife

Trade Advertising / Trade Color Full Page or Spread: Single

97_0360A

1997 Advertising Merit Award

Tausche Martin Lonsdorf / Atlanta

Portfolio

Trade Advertising / Trade Color Full Page or Spread: Single

97_0361A

1997 Advertising Merit Award

Tausche Martin Lonsdorf / Atlanta

Portfolio

Trade Advertising / Trade Color Full Page or Spread: Single

97_0362A

1997 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Trade Advertising / Trade Color Full Page or Spread: Single

97_0363A

1997 Advertising Merit Award

Cole & Weber / Portland

Chums

Trade Advertising / Trade Color Full Page or Spread: Single

97_0364A

1997 Advertising Merit Award

Fallon McElligott / Minneapolis

Asche & Spencer Music

Trade Advertising / Trade Color Full Page or Spread: Single

97_0365A

1997 Advertising Merit Award

Agulla & Baccetti / Buenos Aires

Mujeres & Co.

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0366A

1997 Advertising Merit Award

Arnold Advertising / Boston

Perfect Curve

Trade Advertising / Trade B/W or Color Less Than a Page: Campaign

97_0367A

Follow Us