The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Agency: Doyle, Inc. / Weston, CT Client: Shreve Crump & Low Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Hal Riney & Partners / San Francisco Client: Mirage Resorts/Golden Nugget Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: JohnsonSheen Advertising / Portland Client: Grover Electric & Plumbing Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Leagas Delaney / London Client: Harrods Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: McLaren McCann / Toronto Client: Bacardi/Martini Canada/White Rum Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: The Martin Agency / Richmond Client: Mercedes-Benz of North America Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: McConnaughy Stein Schmidt Brown / Chicago Client: Illinova Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Odiorne Wilde Narraway Groome / San Francisco Client: A-1 Building Maintenance Company Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Ogilvy & Mather / Hong Kong Client: The Economist Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Ogilvy & Mather / Singapore Client: The British Council Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Pagano Schenck & Kay / Boston Client: Children's Hospital Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: TBWA\Chiat\Day / Venice, CA Client: Infiniti Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Tiempo/BBDO / Barcelona Client: Panadol/Smithkline Beecham Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Carmichael Lynch / Minneapolis Client: Normark Category: Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single
Agency: VitroRobertson / San Diego Client: Taylor Guitar Category: Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single
Agency: Armando Testa / Torino, Italy Client: Lavazza S.P.A. Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: BlackBird Creative / Charlotte, NC Client: The Groundcrew/John Causby Productions Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: BlackBird Creative / Charlotte, NC Client: Pinehurst Resort & Country Club Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Black Rocket / San Francisco Client: Eddie Bauer Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: The Designory / Long Beach California Client: Mercedes-Benz of North America Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: dGWB / Irvine, CA Client: Qualcomm Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: Bell Sports Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: Pacific Bell Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: Starbucks Coffee Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Grupo Barro-Testa / Madrid Client: Polygram Films Espana Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Labbé Design Company / Corona del Mar, CA Client: Custom Alloy Light Metals Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Leonard/Monahan / Providence Client: The Advertising Club of Greater Boston Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: The Richards Group / Dallas Client: Fox River Paper Company Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: Saatchi & Saatchi Business Communications / Rochester, NY Client: Eastman Kodak Company Category: Collateral Advertising / Collateral: Brochures Other Than By Mail
Agency: BBDO / Vancouver Client: Vancouver Sun/Vancouver Film Festival Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Hampel Stefanides / New York Client: Partnership for a Drug-Free America Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Young & Rubicam / Johannesburg Client: Bosch Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: BBDO / New York Client: M&M Mars/Snickers Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesars Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Grey Advertising / London Client: Remington Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Leo Burnett / London Client: McDonald's Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Ogilvy & Mather / Toronto Client: Timex Canada Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Wieden & Kennedy / Portland Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Wieden & Kennedy / Portland Client: ESPN/National Hockey League Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Anderson & Lembke / New York Client: Agfa Division, Bayer Company Category: Web Sites
Agency: Arnold Advertising / Boston Client: Volkswagen Category: Web Sites
Agency: Bent Media / New Orleans Client: McIlhenny Company Category: Web Sites
Agency: CKS Partners / Portland Client: Widmer Brewing Company Category: Web Sites
Agency: The Designory / Long Beach California Client: Porsche Cars North America Category: Web Sites
Agency: EURO RSCG/Dahlin Smith White / Salt Lake City Client: Conservation International Category: Web Sites
Agency: EURO RSCG/Dahlin Smith White / Salt Lake City Client: IOMEGA Category: Web Sites
Agency: Hal Riney & Partners / San Francisco Client: GM EV1/Saturn Corporation Category: Web Sites
Agency: Hal Riney & Partners / San Francisco Client: Saturn Corporation Category: Web Sites
Agency: Ketchum Advertising / San Francisco Client: Pacific Bell Network Category: Web Sites
Agency: Ogilvy & Mather / London Client: Guinness Category: Web Sites

1997 Advertising Merit Award

Doyle, Inc. / Weston, CT

Shreve Crump & Low

Newspaper / Newspaper Over 600 Lines: Campaign

97_0147A

1997 Advertising Merit Award

Hal Riney & Partners / San Francisco

Mirage Resorts/Golden Nugget

Newspaper / Newspaper Over 600 Lines: Campaign

97_0148A

1997 Advertising Merit Award

JohnsonSheen Advertising / Portland

Grover Electric & Plumbing

Newspaper / Newspaper Over 600 Lines: Campaign

97_0149A

1997 Advertising Merit Award

Leagas Delaney / London

Harrods

Newspaper / Newspaper Over 600 Lines: Campaign

97_0150A

1997 Advertising Merit Award

McLaren McCann / Toronto

Bacardi/Martini Canada/White Rum

Newspaper / Newspaper Over 600 Lines: Campaign

97_0151A

1997 Advertising Merit Award

The Martin Agency / Richmond

Mercedes-Benz of North America

Newspaper / Newspaper Over 600 Lines: Campaign

97_0152A

1997 Advertising Merit Award

McConnaughy Stein Schmidt Brown / Chicago

Illinova

Newspaper / Newspaper Over 600 Lines: Campaign

97_0153A

1997 Advertising Merit Award

Odiorne Wilde Narraway Groome / San Francisco

A-1 Building Maintenance Company

Newspaper / Newspaper Over 600 Lines: Campaign

97_0154A

1997 Advertising Merit Award

Ogilvy & Mather / Hong Kong

The Economist

Newspaper / Newspaper Over 600 Lines: Campaign

97_0155A

1997 Advertising Merit Award

Ogilvy & Mather / Singapore

The British Council

Newspaper / Newspaper Over 600 Lines: Campaign

97_0156A

1997 Advertising Merit Award

Pagano Schenck & Kay / Boston

Children's Hospital

Newspaper / Newspaper Over 600 Lines: Campaign

97_0157A

1997 Advertising Merit Award

TBWA\Chiat\Day / Venice, CA

Infiniti

Newspaper / Newspaper Over 600 Lines: Campaign

97_0158A

1997 Advertising Merit Award

Tiempo/BBDO / Barcelona

Panadol/Smithkline Beecham

Newspaper / Newspaper Over 600 Lines: Campaign

97_0159A

1997 Advertising Merit Award

Carmichael Lynch / Minneapolis

Normark

Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single

97_0179A

1997 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitar

Consumer Magazine / Consumer Magazine B/W Full Page or Spread: Single

97_0180A

1997 Advertising Merit Award

Armando Testa / Torino, Italy

Lavazza S.P.A.

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0380A

1997 Advertising Merit Award

BlackBird Creative / Charlotte, NC

The Groundcrew/John Causby Productions

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0381A

1997 Advertising Merit Award

BlackBird Creative / Charlotte, NC

Pinehurst Resort & Country Club

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0382A

1997 Advertising Merit Award

Black Rocket / San Francisco

Eddie Bauer

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0383A

1997 Advertising Merit Award

The Designory / Long Beach California

Mercedes-Benz of North America

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0384A

1997 Advertising Merit Award

dGWB / Irvine, CA

Qualcomm

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0385A

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Bell Sports

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0386A

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Pacific Bell

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0387A

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Starbucks Coffee

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0388A

1997 Advertising Merit Award

Grupo Barro-Testa / Madrid

Polygram Films Espana

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0389A

1997 Advertising Merit Award

Labbé Design Company / Corona del Mar, CA

Custom Alloy Light Metals

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0390A

1997 Advertising Merit Award

Leonard/Monahan / Providence

The Advertising Club of Greater Boston

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0391A

1997 Advertising Merit Award

The Richards Group / Dallas

Fox River Paper Company

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0392A

1997 Advertising Merit Award

Saatchi & Saatchi Business Communications / Rochester, NY

Eastman Kodak Company

Collateral Advertising / Collateral: Brochures Other Than By Mail

97_0393A

1997 Advertising Merit Award

BBDO / Vancouver

Vancouver Sun/Vancouver Film Festival

Public Service/Political / Public Service/Political Television: Campaign

97_0528T

1997 Advertising Merit Award

Hampel Stefanides / New York

Partnership for a Drug-Free America

Public Service/Political / Public Service/Political Television: Campaign

97_0529T

1997 Advertising Merit Award

Young & Rubicam / Johannesburg

Bosch

Non-Broadcast / Non-Broadcast: Cinema

97_0622T

1997 Advertising Merit Award

BBDO / New York

M&M Mars/Snickers

Consumer Television / Consumer Television :20 and Under: Single

97_0608T

1997 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesars

Consumer Television / Consumer Television :20 and Under: Single

97_0609T

1997 Advertising Merit Award

Grey Advertising / London

Remington

Consumer Television / Consumer Television :20 and Under: Single

97_0610T

1997 Advertising Merit Award

Leo Burnett / London

McDonald's

Consumer Television / Consumer Television :20 and Under: Single

97_0611T

1997 Advertising Merit Award

Ogilvy & Mather / Toronto

Timex Canada

Consumer Television / Consumer Television :20 and Under: Single

97_0612T

1997 Advertising Merit Award

Wieden & Kennedy / Portland

ESPN

Consumer Television / Consumer Television :20 and Under: Single

97_0613T

1997 Advertising Merit Award

Wieden & Kennedy / Portland

ESPN/National Hockey League

Consumer Television / Consumer Television :20 and Under: Single

97_0614T

1997 Interactive Merit Award

Anderson & Lembke / New York

Agfa Division, Bayer Company

Web Sites

97_0628N

1997 Interactive Merit Award

Arnold Advertising / Boston

Volkswagen

Web Sites

97_0629N

1997 Interactive Merit Award

Bent Media / New Orleans

McIlhenny Company

Web Sites

97_0630N

1997 Interactive Merit Award

CKS Partners / Portland

Widmer Brewing Company

Web Sites

97_0631N

1997 Interactive Merit Award

The Designory / Long Beach California

Porsche Cars North America

Web Sites

97_0632N

1997 Interactive Merit Award

EURO RSCG/Dahlin Smith White / Salt Lake City

Conservation International

Web Sites

97_0633N

1997 Interactive Merit Award

EURO RSCG/Dahlin Smith White / Salt Lake City

IOMEGA

Web Sites

97_0634N

1997 Interactive Merit Award

Hal Riney & Partners / San Francisco

GM EV1/Saturn Corporation

Web Sites

97_0635N

1997 Interactive Merit Award

Hal Riney & Partners / San Francisco

Saturn Corporation

Web Sites

97_0636N

1997 Interactive Merit Award

Ketchum Advertising / San Francisco

Pacific Bell Network

Web Sites

97_0637N

1997 Interactive Merit Award

Ogilvy & Mather / London

Guinness

Web Sites

97_0638N

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