The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: BBDO West / Los Angeles Client: Glendale Federal Bank Category: Consumer Radio / Consumer Radio: Single
Agency: Citron Haligman Bedecarre / San Francisco Client: PowerBar Category: Consumer Radio / Consumer Radio: Single
Agency: Clemenger Harvie / Melbourne Client: Royal Automobile Club of Victoria Category: Consumer Radio / Consumer Radio: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: San Francisco Examiner Newspaper Category: Consumer Radio / Consumer Radio: Single
Agency: Leo Burnett / London Client: McDonald's Category: Consumer Radio / Consumer Radio: Single
Agency: Price/McNabb / Charlotte, NC Client: Weyerhaeuser Category: Consumer Radio / Consumer Radio: Single
Agency: The Richards Group / Dallas Client: Motel 6 Category: Consumer Radio / Consumer Radio: Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesars Category: Consumer Radio / Consumer Radio: Campaign
Agency: Deutsch / New York Client: Buzz Magazine Category: Consumer Radio / Consumer Radio: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: California Milk Processor Advisory Board Category: Consumer Radio / Consumer Radio: Campaign
Agency: The Richards Group / Dallas Client: Motel 6 Category: Consumer Radio / Consumer Radio: Campaign

1997 Advertising Merit Award

BBDO West / Los Angeles

Glendale Federal Bank

Consumer Radio / Consumer Radio: Single

97_0530R

1997 Advertising Merit Award

Citron Haligman Bedecarre / San Francisco

PowerBar

Consumer Radio / Consumer Radio: Single

97_0531R

1997 Advertising Merit Award

Clemenger Harvie / Melbourne

Royal Automobile Club of Victoria

Consumer Radio / Consumer Radio: Single

97_0532R

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

San Francisco Examiner Newspaper

Consumer Radio / Consumer Radio: Single

97_0533R

1997 Advertising Merit Award

Leo Burnett / London

McDonald's

Consumer Radio / Consumer Radio: Single

97_0534R

1997 Advertising Merit Award

Price/McNabb / Charlotte, NC

Weyerhaeuser

Consumer Radio / Consumer Radio: Single

97_0535R

1997 Advertising Merit Award

The Richards Group / Dallas

Motel 6

Consumer Radio / Consumer Radio: Single

97_0536R

1997 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesars

Consumer Radio / Consumer Radio: Campaign

97_0537R

1997 Advertising Merit Award

Deutsch / New York

Buzz Magazine

Consumer Radio / Consumer Radio: Campaign

97_0538R

1997 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

California Milk Processor Advisory Board

Consumer Radio / Consumer Radio: Campaign

97_0539R

1997 Advertising Merit Award

The Richards Group / Dallas

Motel 6

Consumer Radio / Consumer Radio: Campaign

97_0540R

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