The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Agency: Gee Jeffrey & Partners / Toronto Client: Rogers Cantel Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: Mojo Partners / Auckland Client: Apple Computer Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: TBWA Simons Palmer / London Client: Sony Playstation Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: Fallon McElligott / Minneapolis Client: Dunwoody Category: Consumer Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company/Miller Lite Category: Consumer Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company/Miller Lite Category: Consumer Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company/Miller Lite Category: Consumer Radio / Consumer Radio: Single
Agency: Leo Burnett / London Client: McDonald's Category: Consumer Radio / Consumer Radio: Single
Agency: Net#Work / Johannesburg Client: Seagram SA Category: Consumer Radio / Consumer Radio: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Mobile Telephone Network Category: Consumer Radio / Consumer Radio: Single
Agency: Wieden & Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Butler Shine & Stern / Sausalito Client: Ritchey Design Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: RG Wiesmeier / Munich Client: Strellson Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: BDDP.GGT / London Client: Waterstone's Booksellers Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Fallon McElligott / Minneapolis Client: TIME Magazine Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Hal Riney & Partners / San Francisco Client: Saturn Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Lowe Howard-Spink / London Client: Smirnoff Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Lowe & Partners/SMS / New York Client: Sony Electronics Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: TBWA Hunt Lascaris / Capetown Client: Levi Strauss & Co. Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Odyssey Golf Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Wieden & Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: BKJ Productions Client: Dialogic Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: E.On Interactive Client: Chromatic Research Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: SicolaMartin Client: Citrix Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: ALMAP/DDBO / São Paulo Client: Volkswagen Brazil Category: Outdoor / Outdoor: Single
Agency: Butler Shine & Stern / Sausalito Client: Scottish and Newcastle Importers Category: Outdoor / Outdoor: Single
Agency: Butler Shine & Stern / Sausalito Client: Scottish and Newcastle Importers Category: Outdoor / Outdoor: Single
Agency: Cliff Freeman & Partners / New York Client: Suaza Commemorativo Category: Outdoor / Outdoor: Single
Agency: Cossette Communications-Marketing / Toronto Client: Nike Canada Category: Outdoor / Outdoor: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Category: Outdoor / Outdoor: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Category: Outdoor / Outdoor: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Category: Outdoor / Outdoor: Single
Agency: Leagas Delaney / San Francisco Client: adidas America Category: Outdoor / Outdoor: Single
Agency: Leo Burnett Company / Chicago Client: Callard & Bowser-Suchard/Altoids Category: Outdoor / Outdoor: Single
Agency: Leo Burnett Company / Chicago Client: Callard & Bowser-Suchard/Altoids Category: Outdoor / Outdoor: Single
Agency: Lowe Howard-Spink / London Client: Smirnoff Category: Outdoor / Outdoor: Single
Agency: Net#work / Johannesburg Client: Virgin Atlantic Category: Outdoor / Outdoor: Single
Agency: Palmer Jarvis DDB / Vancouver Client: Playland Category: Outdoor / Outdoor: Single
Agency: Palmer Jarvis DDB / Vancouver Client: Playland Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: ABC Television Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: Apple Computer Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: Apple Computer Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: Apple Computer Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: Apple Computer Category: Outdoor / Outdoor: Single
Agency: TBWA Chiat/Day / Venice Client: Apple Computer Category: Outdoor / Outdoor: Single

1998 Advertising Merit Award

Gee Jeffrey & Partners / Toronto

Rogers Cantel

Non-Broadcast / Non-Broadcast: Cinema

98513T

1998 Advertising Merit Award

Mojo Partners / Auckland

Apple Computer

Non-Broadcast / Non-Broadcast: Cinema

98514T

1998 Advertising Merit Award

TBWA Simons Palmer / London

Sony Playstation

Non-Broadcast / Non-Broadcast: Cinema

98515T

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Dunwoody

Consumer Radio / Consumer Radio: Single

98427R

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company/Miller Lite

Consumer Radio / Consumer Radio: Single

98428R

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company/Miller Lite

Consumer Radio / Consumer Radio: Single

98429R

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company/Miller Lite

Consumer Radio / Consumer Radio: Single

98430R

1998 Advertising Merit Award

Leo Burnett / London

McDonald's

Consumer Radio / Consumer Radio: Single

98431R

1998 Advertising Merit Award

Net#Work / Johannesburg

Seagram SA

Consumer Radio / Consumer Radio: Single

98432R

1998 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Mobile Telephone Network

Consumer Radio / Consumer Radio: Single

98433R

1998 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98204A

1998 Advertising Merit Award

Butler Shine & Stern / Sausalito

Ritchey Design

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98205A

1998 Advertising Merit Award

RG Wiesmeier / Munich

Strellson

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98206A

1998 Advertising Merit Award

BDDP.GGT / London

Waterstone's Booksellers

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98207A

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

TIME Magazine

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98208A

1998 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98209A

1998 Advertising Merit Award

Hal Riney & Partners / San Francisco

Saturn

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98210A

1998 Advertising Merit Award

Lowe Howard-Spink / London

Smirnoff

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98211A

1998 Advertising Merit Award

Lowe & Partners/SMS / New York

Sony Electronics

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98212A

1998 Advertising Merit Award

TBWA Hunt Lascaris / Capetown

Levi Strauss & Co.

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98213A

1998 Advertising Merit Award

VitroRobertson / San Diego

Odyssey Golf

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98214A

1998 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98215A

1998 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98216A

1998 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98217A

1998 Interactive Merit Award

BKJ Productions

Dialogic

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98125N

1998 Interactive Merit Award

E.On Interactive

Chromatic Research

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98126N

1998 Interactive Merit Award

SicolaMartin

Citrix

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98127N

1998 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

98233A

1998 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

98234A

1998 Advertising Merit Award

ALMAP/DDBO / São Paulo

Volkswagen Brazil

Outdoor / Outdoor: Single

98235A

1998 Advertising Merit Award

Butler Shine & Stern / Sausalito

Scottish and Newcastle Importers

Outdoor / Outdoor: Single

98236A

1998 Advertising Merit Award

Butler Shine & Stern / Sausalito

Scottish and Newcastle Importers

Outdoor / Outdoor: Single

98237A

1998 Advertising Merit Award

Cliff Freeman & Partners / New York

Suaza Commemorativo

Outdoor / Outdoor: Single

98238A

1998 Advertising Merit Award

Cossette Communications-Marketing / Toronto

Nike Canada

Outdoor / Outdoor: Single

98239A

1998 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processors

Outdoor / Outdoor: Single

98240A

1998 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processors

Outdoor / Outdoor: Single

98241A

1998 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processors

Outdoor / Outdoor: Single

98242A

1998 Advertising Merit Award

Leagas Delaney / San Francisco

adidas America

Outdoor / Outdoor: Single

98243A

1998 Advertising Merit Award

Leo Burnett Company / Chicago

Callard & Bowser-Suchard/Altoids

Outdoor / Outdoor: Single

98244A

1998 Advertising Merit Award

Leo Burnett Company / Chicago

Callard & Bowser-Suchard/Altoids

Outdoor / Outdoor: Single

98245A

1998 Advertising Merit Award

Lowe Howard-Spink / London

Smirnoff

Outdoor / Outdoor: Single

98246A

1998 Advertising Merit Award

Net#work / Johannesburg

Virgin Atlantic

Outdoor / Outdoor: Single

98247A

1998 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Playland

Outdoor / Outdoor: Single

98248A

1998 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Playland

Outdoor / Outdoor: Single

98249A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

ABC Television

Outdoor / Outdoor: Single

98250A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

Apple Computer

Outdoor / Outdoor: Single

98251A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

Apple Computer

Outdoor / Outdoor: Single

98252A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

Apple Computer

Outdoor / Outdoor: Single

98253A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

Apple Computer

Outdoor / Outdoor: Single

98254A

1998 Advertising Merit Award

TBWA Chiat/Day / Venice

Apple Computer

Outdoor / Outdoor: Single

98255A

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