The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Agency: Avalanche Solutions Client: Polygram Filmed Entertainment Category: Beyond the Banner
Agency: Wieden & Kennedy Client: Nike Category: Beyond the Banner
Agency: Oven Digital Client: HarperCollins Category: Beyond the Banner
Agency: Modem Media Client: John Hancock Category: Beyond the Banner
Agency: Muffin-Head Productions Client: Muffin-Head Productions Category: Self-Promotion / Self-Promotion - Web Site
Agency: Photoscape Client: Brownstein Berman Wills Category: Self-Promotion / Self-Promotion - Web Site
Agency: Mad Dogs & Englishmen Client: Mad Dogs & Englishmen Category: Self-Promotion / Self-Promotion - Web Site
Agency: Revolv Client: Revolv Category: Self-Promotion / Self-Promotion - Web Site
Agency: Tinderbox Interactive Client: Protection Providence Society Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: DDB Needham / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Campaign
Agency: Citron Haligman Bedecarre / San Francisco Client: Power Bar Category: Consumer Radio / Consumer Radio: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Campaign
Agency: Saatchi & Saatchi / Singapore Client: Raffles International Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Ingalls Advertising / Boston Client: Aston Martin Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Television / Consumer Television :30 Single
Agency: Cartoon Network / Atlanta Client: Cartoon Network Category: Consumer Television / Consumer Television :30 Single
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Consumer Television / Consumer Television :30 Single
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Consumer Television / Consumer Television :30 Single
Frogs and Lizards Agency: Goodby Silverstein/San Francisco Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden & Kennedy / Portland Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Cliff Freeman & Partners / New York Client: Fox Network Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Armadillo Interactive Client: Durban Local History Museum Category: Non-Profit Organizations / Non-Profit - Web Site
Agency: Oven Digital Client: Museum of Modern Art Category: Non-Profit Organizations / Non-Profit - Web Site
Agency: Magnet Interactive Communications Client: Conservation International Category: Non-Profit Organizations / Non-Profit - Web Site
Agency: Suburban Advertising / Jersey City Client: Companion Animal Replacement Category: Public Service/Political / Public Service/Political Television: Single
Agency: Grey Advertising / Melbourne Client: Transport Accident Commission Category: Public Service/Political / Public Service/Political Television: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Reach for a Dream Category: Public Service/Political / Public Service/Political Television: Single
Agency: Mojo Partners / Auckland Client: Apple Computer Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: CPD / London Client: Gallaher Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: The Leagas Delaney Partnership / London Client: BBC Category: Non-Broadcast / Non-Broadcast: Cinema
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cartoon Network / Atlanta Client: Cartoon Network Category: Consumer Television / Consumer Television :30 Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Television / Consumer Television :30 Campaign
Agency: Bartle Bogle Hegarty / Singapore Client: Levi Strauss & Co. Japan Category: Collateral Advertising / Collateral: Brochures
Agency: Wieden & Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Consumer Television / Consumer Television Over :30 Single
Agency: BBDO / New York Client: HBO Category: Consumer Television / Consumer Television Over :30 Single
Agency: Campbell Mithun Esty Client: Land O'Lakes Category: Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Lowe & Partners/SMS / New York, San Francisco Client: Sun Microsystems Category: Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Lowe Interactive Client: Mercedes-Benz of North America Category: Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: FJCN/W&R / Salt Lake City Client: Utah Transit Authority Category: Consumer Radio / Consumer Radio: Single
Agency: DDB Needham / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Agency: Rubin Postaer Interactive Client: American Honda Motor Co. Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Site
Agency: Agency.com Client: Monsanto Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Site
Agency: Revolv Client: BMW of North America Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Site
Agency: Resource Marketing Client: Burton Snowboards Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Site
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Category: Outdoor / Outdoor: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Category: Outdoor / Outdoor: Single

1998 Interactive Gold Pencil

Avalanche Solutions

Polygram Filmed Entertainment

Beyond the Banner

98007N

1998 Interactive Gold Pencil

Wieden & Kennedy

Nike

Beyond the Banner

98008N

1998 Interactive Silver Pencil

Oven Digital

HarperCollins

Beyond the Banner

98009N

1998 Interactive Bronze Pencil

Modem Media

John Hancock

Beyond the Banner

98010N

1998 Interactive Gold Pencil

Muffin-Head Productions

Muffin-Head Productions

Self-Promotion / Self-Promotion - Web Site

98029N

1998 Interactive Silver Pencil

Photoscape

Brownstein Berman Wills

Self-Promotion / Self-Promotion - Web Site

98030N

1998 Interactive Bronze Pencil

Mad Dogs & Englishmen

Mad Dogs & Englishmen

Self-Promotion / Self-Promotion - Web Site

98031N

1998 Interactive Bronze Pencil

Revolv

Revolv

Self-Promotion / Self-Promotion - Web Site

98032N

1998 Interactive Bronze Pencil

Tinderbox Interactive

Protection Providence Society

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98024N

1998 Advertising Gold Pencil

DDB Needham / Chicago

Anheuser-Busch

Consumer Radio / Consumer Radio: Campaign

98050R

1998 Advertising Silver Pencil

Citron Haligman Bedecarre / San Francisco

Power Bar

Consumer Radio / Consumer Radio: Campaign

98051R

1998 Advertising Bronze Pencil

Goodby Silverstein & Partners / San Francisco

Anheuser-Busch

Consumer Radio / Consumer Radio: Campaign

98052R

1998 Advertising Silver Pencil

Saatchi & Saatchi / Singapore

Raffles International

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

98018A

1998 Advertising Bronze Pencil

Ingalls Advertising / Boston

Aston Martin

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

98019A

1998 Advertising Gold Pencil

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Television / Consumer Television :30 Single

98060T

1998 Advertising Silver Pencil

Cartoon Network / Atlanta

Cartoon Network

Consumer Television / Consumer Television :30 Single

98061T

1998 Advertising Bronze Pencil

BMP DDB / London

Volkswagen Group UK

Consumer Television / Consumer Television :30 Single

98062T

1998 Advertising Bronze Pencil

BMP DDB / London

Volkswagen Group UK

Consumer Television / Consumer Television :30 Single

98063T

1998 Advertising Gold Pencil

Goodby Silverstein/San Francisco

Anheuser-Busch

Frogs and Lizards

Consumer Television / Consumer Television :30 Single

98476T

1998 Advertising Silver Pencil

Wieden & Kennedy / Portland

ESPN

Consumer Television / Consumer Television :20 and Under: Campaign

98069T

1998 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

Fox Network

Consumer Television / Consumer Television :20 and Under: Campaign

98070T

1998 Interactive Gold Pencil

Armadillo Interactive

Durban Local History Museum

Non-Profit Organizations / Non-Profit - Web Site

98036N

1998 Interactive Silver Pencil

Oven Digital

Museum of Modern Art

Non-Profit Organizations / Non-Profit - Web Site

98037N

1998 Interactive Bronze Pencil

Magnet Interactive Communications

Conservation International

Non-Profit Organizations / Non-Profit - Web Site

98038N

1998 Advertising Gold Pencil

Suburban Advertising / Jersey City

Companion Animal Replacement

Public Service/Political / Public Service/Political Television: Single

98044T

1998 Advertising Silver Pencil

Grey Advertising / Melbourne

Transport Accident Commission

Public Service/Political / Public Service/Political Television: Single

98045T

1998 Advertising Bronze Pencil

TBWA Hunt Lascaris / Johannesburg

Reach for a Dream

Public Service/Political / Public Service/Political Television: Single

98046T

1998 Advertising Gold Pencil

Mojo Partners / Auckland

Apple Computer

Non-Broadcast / Non-Broadcast: Cinema

98077T

1998 Advertising Silver Pencil

CPD / London

Gallaher

Non-Broadcast / Non-Broadcast: Cinema

98078T

1998 Advertising Bronze Pencil

The Leagas Delaney Partnership / London

BBC

Non-Broadcast / Non-Broadcast: Cinema

98079T

1998 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Consumer Television / Consumer Television :30 Campaign

98064T

1998 Advertising Gold Pencil

Cartoon Network / Atlanta

Cartoon Network

Consumer Television / Consumer Television :30 Campaign

98065T

1998 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Television / Consumer Television :30 Campaign

98066T

1998 Advertising Gold Pencil

Bartle Bogle Hegarty / Singapore

Levi Strauss & Co. Japan

Collateral Advertising / Collateral: Brochures

98031A

1998 Advertising Gold Pencil

Wieden & Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Single

98053T

1998 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Television / Consumer Television Over :30 Single

98054T

1998 Advertising Bronze Pencil

Arnold Communications / Boston

Volkswagen

Consumer Television / Consumer Television Over :30 Single

98055T

1998 Advertising Bronze Pencil

BBDO / New York

HBO

Consumer Television / Consumer Television Over :30 Single

98056T

1998 Interactive Silver Pencil

Campbell Mithun Esty

Land O'Lakes

Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising

98018N

1998 Interactive Silver Pencil

Lowe & Partners/SMS / New York, San Francisco

Sun Microsystems

Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising

98019N

1998 Interactive Bronze Pencil

Lowe Interactive

Mercedes-Benz of North America

Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising

98020N

1998 Advertising Gold Pencil

FJCN/W&R / Salt Lake City

Utah Transit Authority

Consumer Radio / Consumer Radio: Single

98047R

1998 Advertising Silver Pencil

DDB Needham / Chicago

Anheuser-Busch

Consumer Radio / Consumer Radio: Single

98048R

1998 Advertising Bronze Pencil

Goodby Silverstein & Partners / San Francisco

Anheuser-Busch

Consumer Radio / Consumer Radio: Single

98049R

1998 Interactive Gold Pencil

Rubin Postaer Interactive

American Honda Motor Co.

Corporate Image - Business to Consumer / Corporate Image B2C - Web Site

98011N

1998 Interactive Silver Pencil

Agency.com

Monsanto

Corporate Image - Business to Consumer / Corporate Image B2C - Web Site

98012N

1998 Interactive Silver Pencil

Revolv

BMW of North America

Corporate Image - Business to Consumer / Corporate Image B2C - Web Site

98013N

1998 Interactive Bronze Pencil

Resource Marketing

Burton Snowboards

Corporate Image - Business to Consumer / Corporate Image B2C - Web Site

98014N

1998 Advertising Gold Pencil

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processors

Outdoor / Outdoor: Single

98020A

1998 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

California Fluid Milk Processors

Outdoor / Outdoor: Single

98021A

Follow Us