The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Clarity Coverdal Fury / Minneapolis Client: Millennium Import Company Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Sandstrom Design / Portland Client: Graphic Arts Center Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: Markenfilm Category: Non-Broadcast / Non-Broadcast Out-of-Home: Single
Agency: Robaire and Hogshead / Venice Client: Robaire and Hogshead Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Agulla & Baccetti / Buenos Aires Client: Renault Argentina Category: International Foreign Language Commercial / Foreigh Language Commercial Television: Single
Agency: Cliff Freeman and Partners / New York Client: FOX Sports Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Fallon McElligott / Minneapolis Client: Nikon Category: Consumer Magazine / Magazine Less Than a Page B/W or Color: Campaign
Agency: Saatchi & Saatchi / Madrid Client: Volvo España SA Category: Collateral Advertising / Collateral: Posters
Agency: Butler Shine & Stern / Sausalito Client: Valor Tours Category: Collateral Advertising / Collateral: Posters
Agency: Butler Shine & Stern / Sausalito Client: Valor Tours Category: Collateral Advertising / Collateral: Posters
Agency: Palmer Jarvis DDB / Toronto Client: Nearly Naked Lingerie Category: Collateral Advertising / Collateral: Posters
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Biltmore Estate Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Agency: Arian Lowe & Travis / Chicago Client: Checkered Past Records Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Agency: Carmichael Lynch / Minneapolis Client: American Standard Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Agency: Mad Dogs & Englishmen / New York Client: The Economist Category: Trade / Trade Less Than a Page B/W or Color: Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Collateral Advertising / Collateral: Brochures
Agency: Bernstein Rein / Kansas City Client: Kansas City Ad Club Category: Collateral Advertising / Collateral: Brochures
Agency: Wieden + Kennedy / Amsterdam Client: Nike Europe Category: Collateral Advertising / Collateral: Brochures
Agency: Grey Advertising / Melbourne Client: Transpot Accident Commission Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Crispin Porter & Bogusky / Miami Client: Florida Tobacco Pilot Program Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Bryant Fulton & Shee / Vancouver Client: Vancouver International Film Festival Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Wieden + Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Outdoor / Outdoor: Single
Agency: Leo Burnett / Chicago Client: Callard & Bowser-Suchard Category: Outdoor / Outdoor: Single
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Multimedia Campaign
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Multimedia Campaign
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Multimedia Campaign
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Fallon McElligott / Minneapolis Client: BMW of North America Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Nando's Chickenland Category: Consumer Radio / Consumer Radio: Single
Hollywood Video Agency: Cliff Freeman and Partners Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Agency: Hampel Stefanides / New York Client: 5th Avenue Stamp Gallery Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: TV Twelve Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: Mullen Advertising / Wenham Client: Swiss Army Brands Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: The Martin Agency / Charlotte Client: WEND 106.5 Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: Net#Work / Johannesburg Client: Virgin Atlantic Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: MTV / New York Client: MTV: Movie Awards Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: TBWA / Singapore Client: Novena Lighting Category: Newspaper / Newspaper Over 600 Lines: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen Category: Newspaper / Newspaper Over 600 Lines: Campaign

1999 Advertising Gold Pencil

Cliff Freeman and Partners / New York

Hollywood Video

Consumer Radio / Consumer Radio: Campaign

99079R

1999 Advertising Gold Pencil

Wieden + Kennedy / Portland

Miller Brewing Company

Consumer Television / Consumer Television Varying Lengths: Campaign

99098T

1999 Advertising Silver Pencil

Wieden + Kennedy / Portland

Miller Brewing Company

Consumer Television / Consumer Television Varying Lengths: Campaign

99099T

1999 Advertising Bronze Pencil

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television Varying Lengths: Campaign

99100T

1999 Advertising Silver Pencil

Clarity Coverdal Fury / Minneapolis

Millennium Import Company

Collateral Advertising / Collateral Direct Mail: Single

99049A

1999 Advertising Bronze Pencil

Sandstrom Design / Portland

Graphic Arts Center

Collateral Advertising / Collateral Direct Mail: Single

99050A

1999 Advertising Gold Pencil

Springer & Jacoby Werbung GmbH / Hamburg

Markenfilm

Non-Broadcast / Non-Broadcast Out-of-Home: Single

99106T

1999 Advertising Silver Pencil

Robaire and Hogshead / Venice

Robaire and Hogshead

Collateral Advertising / Collateral: Self-Promotion

99055A

1999 Advertising Silver Pencil

Agulla & Baccetti / Buenos Aires

Renault Argentina

International Foreign Language Commercial / Foreigh Language Commercial Television: Single

99107T

1999 Advertising Gold Pencil

Cliff Freeman and Partners / New York

FOX Sports

Consumer Television / Consumer Television :20 and Under: Campaign

99097T

1999 Advertising Silver Pencil

Fallon McElligott / Minneapolis

Nikon

Consumer Magazine / Magazine Less Than a Page B/W or Color: Campaign

99027A

1999 Advertising Gold Pencil

Saatchi & Saatchi / Madrid

Volvo España SA

Collateral Advertising / Collateral: Posters

99056A

1999 Advertising Silver Pencil

Butler Shine & Stern / Sausalito

Valor Tours

Collateral Advertising / Collateral: Posters

99057A

1999 Advertising Bronze Pencil

Butler Shine & Stern / Sausalito

Valor Tours

Collateral Advertising / Collateral: Posters

99058A

1999 Advertising Silver Pencil

Palmer Jarvis DDB / Toronto

Nearly Naked Lingerie

Collateral Advertising / Collateral: Posters

99059A

1999 Advertising Gold Pencil

Loeffler Ketchum Mountjoy / Charlotte

Biltmore Estate

Consumer Magazine / Magazine B/W Full Page or Spread: Single

99015A

1999 Advertising Silver Pencil

Arian Lowe & Travis / Chicago

Checkered Past Records

Consumer Magazine / Magazine B/W Full Page or Spread: Single

99016A

1999 Advertising Bronze Pencil

Carmichael Lynch / Minneapolis

American Standard

Consumer Magazine / Magazine B/W Full Page or Spread: Single

99017A

1999 Advertising Silver Pencil

Mad Dogs & Englishmen / New York

The Economist

Trade / Trade Less Than a Page B/W or Color: Single

99042A

1999 Advertising Silver Pencil

Arnold Communications / Boston

Volkswagen

Collateral Advertising / Collateral: Brochures

99046A

1999 Advertising Bronze Pencil

Bernstein Rein / Kansas City

Kansas City Ad Club

Collateral Advertising / Collateral: Brochures

99047A

1999 Advertising Bronze Pencil

Wieden + Kennedy / Amsterdam

Nike Europe

Collateral Advertising / Collateral: Brochures

99048A

1999 Advertising Gold Pencil

Grey Advertising / Melbourne

Transpot Accident Commission

Public Service/Political / Public Service/Political Television: Campaign

99074T

1999 Advertising Silver Pencil

Crispin Porter & Bogusky / Miami

Florida Tobacco Pilot Program

Public Service/Political / Public Service/Political Television: Campaign

99075T

1999 Advertising Bronze Pencil

Bryant Fulton & Shee / Vancouver

Vancouver International Film Festival

Public Service/Political / Public Service/Political Television: Campaign

99076T

1999 Advertising Gold Pencil

Wieden + Kennedy / Portland

Miller Brewing Company

Consumer Television / Consumer Television :20 and Under: Single

99095T

1999 Advertising Silver Pencil

Wieden + Kennedy / Portland

Miller Brewing Company

Consumer Television / Consumer Television :20 and Under: Single

99096T

1999 Advertising Gold Pencil

Abbott Mead Vickers.BBDO / London

The Economist

Outdoor / Outdoor: Single

99028A

1999 Advertising Silver Pencil

Arnold Communications / Boston

Volkswagen

Outdoor / Outdoor: Single

99029A

1999 Advertising Bronze Pencil

Leo Burnett / Chicago

Callard & Bowser-Suchard

Outdoor / Outdoor: Single

99030A

1999 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Multimedia Campaign

99108A

1999 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Multimedia Campaign

99109A

1999 Advertising Silver Pencil

BMP DDB / London

Volkswagen Group UK

Multimedia Campaign

99110A

1999 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Newspaper / Newspaper Over 600 Lines: Single

99001A

1999 Advertising Silver Pencil

Arnold Communications / Boston

Volkswagen

Newspaper / Newspaper Over 600 Lines: Single

99002A

1999 Advertising Bronze Pencil

Fallon McElligott / Minneapolis

BMW of North America

Newspaper / Newspaper Over 600 Lines: Single

99003A

1999 Advertising Silver Pencil

Cliff Freeman and Partners / New York

Hollywood Video

Consumer Radio / Consumer Radio: Single

99077R

1999 Advertising Bronze Pencil

TBWA Hunt Lascaris / Johannesburg

Nando's Chickenland

Consumer Radio / Consumer Radio: Single

99078R

1999 Advertising Gold Pencil

Cliff Freeman and Partners

Hollywood Video

Hollywood Video

Consumer Radio / Consumer Radio: Single

99592A

1999 Advertising Gold Pencil

Hampel Stefanides / New York

5th Avenue Stamp Gallery

Newspaper / Newspaper 600 Lines or Less: Campaign

99011A

1999 Advertising Gold Pencil

Palmer Jarvis DDB / Vancouver

TV Twelve

Newspaper / Newspaper 600 Lines or Less: Campaign

99012A

1999 Advertising Silver Pencil

Mullen Advertising / Wenham

Swiss Army Brands

Newspaper / Newspaper 600 Lines or Less: Campaign

99013A

1999 Advertising Bronze Pencil

The Martin Agency / Charlotte

WEND 106.5

Newspaper / Newspaper 600 Lines or Less: Campaign

99014A

1999 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Non-Broadcast / Non-Broadcast Cinema: Single

99104T

1999 Advertising Silver Pencil

Net#Work / Johannesburg

Virgin Atlantic

Non-Broadcast / Non-Broadcast Cinema: Single

99105T

1999 Advertising Silver Pencil

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Campaign

99086T

1999 Advertising Bronze Pencil

MTV / New York

MTV: Movie Awards

Consumer Television / Consumer Television Over :30 Campaign

99087T

1999 Advertising Gold Pencil

BMP DDB / London

Volkswagen Group UK

Newspaper / Newspaper Over 600 Lines: Campaign

99004A

1999 Advertising Silver Pencil

TBWA / Singapore

Novena Lighting

Newspaper / Newspaper Over 600 Lines: Campaign

99005A

1999 Advertising Bronze Pencil

Arnold Communications / Boston

Volkswagen

Newspaper / Newspaper Over 600 Lines: Campaign

99006A

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