The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: DeVito/Verdi / New York Client: Daffy's Category: Outdoor / Guerilla Advertising
Agency: Fallon McElligott / Minneapolis Client: The Firm Category: Outdoor / Guerilla Advertising
Agency: Fallon McElligott / Minneapolis Client: Skylab Imaging Category: Outdoor / Guerilla Advertising
Agency: Fallon McElligott / Minneapolis Client: Skylab Imaging Category: Outdoor / Guerilla Advertising
Agency: Fallon McElligott / Minneapolis Client: Skylab Imaging Category: Outdoor / Guerilla Advertising
Agency: JACK / Venice Client: Gold's Gym Franchising Category: Outdoor / Guerilla Advertising
Agency: Net#Work / Johannesburg Client: Virgin Atlantic Category: Outdoor / Guerilla Advertising
Agency: The New Colenso / Wellington Client: Work and Income NZ Category: Outdoor / Guerilla Advertising
Agency: Abbott Mead Vickers.BBDO / London Client: Amnesty International Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Crispin Porter & Bogusky / Miami Client: Florida Tobacco Pilot Program Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: De Vito/Verdi / New York Client: Pro-Choice Public Eduation Project Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: DM9 DDB Publicidade / São Paulo Client: São Paulo Museum of Art Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Greenberg Seronick O'Leary & Partners / Boston Client: Massachusetts Society for the Prevention of Cruelty to Children Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Greenberg Seronick O'Leary & Partners / Boston Client: Massachusetts Society for the Prevention of Cruelty to Children Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Greenberg Seronick O'Leary & Partners / Boston Client: Massachusetts Society for the Prevention of Cruelty to Children Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: JWT West / San Francisco Client: USS Hornet Museum Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Outward Bound / North Carolina Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Science Museum of Virginia Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Science Museum of Virginia Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Science Museum of Virginia Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Ogilvy & Mather / Singapore Client: Singapore National Heart Foundation Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Periscope / Minneapolis Client: Peace Corps Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Periscope / Minneapolis Client: Peace Corps Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / Cape Town Client: Saatchi & Saatchi Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / London Client: Department of Health / COI Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / Singapore Client: Campaign for Famine Releif in North Korea Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / Singapore Client: SPCA / Hong Kong Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / Singapore Client: Underwater World Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Saatchi & Saatchi / Sydney Client: Coalition for Gun Control Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: Sonnenberg Murphy Leo Burnett / Johannesburg Client: Gun-Free South Africa Category: Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single
Agency: DDB Advertising / Paris Client: Volkswagen Category: International Foreign Language Commercial / Foreign Language Commerical Cinema: Single
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: The Martin Agency / Charlotte Client: WEND 106.5 Category: Outdoor / Outdoor: Campaign
Agency: Ogilvy & Mather / Singapore Client: Guinness Asia Pacific Category: Outdoor / Outdoor: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: TV Twelve Category: Outdoor / Outdoor: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cliff Freeman and Partners / New York Client: FOX Sports Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cliff Freeman and Partners / New York Client: FOX Sports Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Television / Consumer Television :30 Campaign
Agency: Dweck and Campbell / New York Client: Comedy Central Category: Consumer Television / Consumer Television :30 Campaign
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30 Campaign
Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Television :30 Campaign
Agency: Lowe & Partners/SMS / New York Client: Excite Category: Consumer Television / Consumer Television :30 Campaign
Agency: McCann-Erickson / New York Client: MasterCard Category: Consumer Television / Consumer Television :30 Campaign
Agency: Messner Vetere Berger McNamee Schmetterer/EuroRSCG / New York Client: Intel Category: Consumer Television / Consumer Television :30 Campaign
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Consumer Television / Consumer Television :30 Campaign
Agency: Ogilvy & Mather / New York Client: IBM Category: Consumer Television / Consumer Television :30 Campaign

1999 Advertising Merit Award

DeVito/Verdi / New York

Daffy's

Outdoor / Guerilla Advertising

99300A

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

The Firm

Outdoor / Guerilla Advertising

99301A

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Skylab Imaging

Outdoor / Guerilla Advertising

99302A

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Skylab Imaging

Outdoor / Guerilla Advertising

99303A

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Skylab Imaging

Outdoor / Guerilla Advertising

99304A

1999 Advertising Merit Award

JACK / Venice

Gold's Gym Franchising

Outdoor / Guerilla Advertising

99305A

1999 Advertising Merit Award

Net#Work / Johannesburg

Virgin Atlantic

Outdoor / Guerilla Advertising

99306A

1999 Advertising Merit Award

The New Colenso / Wellington

Work and Income NZ

Outdoor / Guerilla Advertising

99307A

1999 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

Amnesty International

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99416A

1999 Advertising Merit Award

Crispin Porter & Bogusky / Miami

Florida Tobacco Pilot Program

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99417A

1999 Advertising Merit Award

De Vito/Verdi / New York

Pro-Choice Public Eduation Project

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99418A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

São Paulo Museum of Art

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99419A

1999 Advertising Merit Award

Greenberg Seronick O'Leary & Partners / Boston

Massachusetts Society for the Prevention of Cruelty to Children

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99420A

1999 Advertising Merit Award

Greenberg Seronick O'Leary & Partners / Boston

Massachusetts Society for the Prevention of Cruelty to Children

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99421A

1999 Advertising Merit Award

Greenberg Seronick O'Leary & Partners / Boston

Massachusetts Society for the Prevention of Cruelty to Children

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99422A

1999 Advertising Merit Award

JWT West / San Francisco

USS Hornet Museum

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99423A

1999 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Outward Bound / North Carolina

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99424A

1999 Advertising Merit Award

The Martin Agency / Richmond

Science Museum of Virginia

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99425A

1999 Advertising Merit Award

The Martin Agency / Richmond

Science Museum of Virginia

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99426A

1999 Advertising Merit Award

The Martin Agency / Richmond

Science Museum of Virginia

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99427A

1999 Advertising Merit Award

Ogilvy & Mather / Singapore

Singapore National Heart Foundation

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99428A

1999 Advertising Merit Award

Periscope / Minneapolis

Peace Corps

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99429A

1999 Advertising Merit Award

Periscope / Minneapolis

Peace Corps

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99430A

1999 Advertising Merit Award

Saatchi & Saatchi / Cape Town

Saatchi & Saatchi

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99431A

1999 Advertising Merit Award

Saatchi & Saatchi / London

Department of Health / COI

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99432A

1999 Advertising Merit Award

Saatchi & Saatchi / Singapore

Campaign for Famine Releif in North Korea

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99433A

1999 Advertising Merit Award

Saatchi & Saatchi / Singapore

SPCA / Hong Kong

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99434A

1999 Advertising Merit Award

Saatchi & Saatchi / Singapore

Underwater World

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99435A

1999 Advertising Merit Award

Saatchi & Saatchi / Sydney

Coalition for Gun Control

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99436A

1999 Advertising Merit Award

Sonnenberg Murphy Leo Burnett / Johannesburg

Gun-Free South Africa

Public Service/Political / Public Service/Politcal Newspaper or Magazine: Single

99437A

1999 Advertising Merit Award

DDB Advertising / Paris

Volkswagen

International Foreign Language Commercial / Foreign Language Commerical Cinema: Single

99571T

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99294A

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99295A

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99296A

1999 Advertising Merit Award

The Martin Agency / Charlotte

WEND 106.5

Outdoor / Outdoor: Campaign

99297A

1999 Advertising Merit Award

Ogilvy & Mather / Singapore

Guinness Asia Pacific

Outdoor / Outdoor: Campaign

99298A

1999 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

TV Twelve

Outdoor / Outdoor: Campaign

99299A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Consumer Television / Consumer Television :30 Campaign

99532T

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

FOX Sports

Consumer Television / Consumer Television :30 Campaign

99533T

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

FOX Sports

Consumer Television / Consumer Television :30 Campaign

99534T

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Hollywood Video

Consumer Television / Consumer Television :30 Campaign

99535T

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Hollywood Video

Consumer Television / Consumer Television :30 Campaign

99536T

1999 Advertising Merit Award

Dweck and Campbell / New York

Comedy Central

Consumer Television / Consumer Television :30 Campaign

99537T

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company

Consumer Television / Consumer Television :30 Campaign

99538T

1999 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Television :30 Campaign

99539T

1999 Advertising Merit Award

Lowe & Partners/SMS / New York

Excite

Consumer Television / Consumer Television :30 Campaign

99540T

1999 Advertising Merit Award

McCann-Erickson / New York

MasterCard

Consumer Television / Consumer Television :30 Campaign

99541T

1999 Advertising Merit Award

Messner Vetere Berger McNamee Schmetterer/EuroRSCG / New York

Intel

Consumer Television / Consumer Television :30 Campaign

99542T

1999 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Consumer Television / Consumer Television :30 Campaign

99543T

1999 Advertising Merit Award

Ogilvy & Mather / New York

IBM

Consumer Television / Consumer Television :30 Campaign

99544T

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