The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Radio
Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Radio
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Consumer Television / Consumer Radio
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Consumer Television / Consumer Radio
Agency: Ogilvy & Mather / Frankfurt Client: SWR Television Baden-Baden Category: Consumer Television / Consumer Radio
Agency: Ogilvy & Mather Rightford Searle-Tripp & Makin / Johannesburg Client: IGN Superspreads Category: Consumer Television / Consumer Radio
Agency: FGI / Chapel Hill Client: Carolina Ballet Category: Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign
Agency: McKinney & Silver / Raleigh Client: North Carolina Promise/Mentoring Category: Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign
Agency: Ogilvy & Mather / Singapore Client: Singapore National Heart Foundation Category: Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign
Agency: Saatchi & Saatchi / Singapore Client: SPCA / Hong Kong Category: Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: BBDO / Vancouver Client: Slickity Jim's Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Dal Design / Seal Beach Client: Spanky's Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: DDB Advertising / Paris Client: Volkswagen Category: International Foreign Language Commercial / Foreigh Language Commercial Television: Single
Agency: Vega Olmos Ponce / Buenos Aires Client: C&A Category: International Foreign Language Commercial / Foreigh Language Commercial Television: Single
Agency: Welcomm Advertising / New York Client: Daewoo Category: International Foreign Language Commercial / Foreigh Language Commercial Television: Single
Agency: Abbott Mead Vickers.BBDO / London Client: Guinness Category: Consumer Television / Consumer Television Over :30 Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Consumer Television / Consumer Television Over :30 Single
Agency: BBDO / New York Client: HBO Category: Consumer Television / Consumer Television Over :30 Single
Agency: BBDO / New York Client: HBO Category: Consumer Television / Consumer Television Over :30 Single
Agency: BMP DDB / London Client: Volkswagen Group UK Category: Consumer Television / Consumer Television Over :30 Single
Agency: Clemenger BBDO / Melbourne Client: Conference of Australian Milk Authorities Category: Consumer Television / Consumer Television Over :30 Single
Agency: DDB Needham / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Over :30 Single
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company Category: Consumer Television / Consumer Television Over :30 Single
Agency: Fallon McElligott / Minneapolis Client: Miller Brewing Company Category: Consumer Television / Consumer Television Over :30 Single
Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Sweden Category: Consumer Television / Consumer Television Over :30 Single
Agency: Hill Holliday Connors Cosmopulos / Boston Client: John Hancock Insurance Category: Consumer Television / Consumer Television Over :30 Single
Agency: New Deal DDB / Oslo Client: Toyota Norge Category: Consumer Television / Consumer Television Over :30 Single
Agency: Saatchi & Saatchi / London Client: COI/Army Category: Consumer Television / Consumer Television Over :30 Single
Agency: Square One / Dallas Client: Miller Brewing Company Category: Consumer Television / Consumer Television Over :30 Single
Agency: TBWA GGT Simons Palmer / London Client: Sony Playstation Category: Consumer Television / Consumer Television Over :30 Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Standard Bank Category: Consumer Television / Consumer Television Over :30 Single
Airport Footbal Agency: Wieden + Kennedy / Amsterdam Client: Nike International Category: Consumer Television / Consumer Television Over :30 Single
Agency: Young & Rubicam / Miami Client: United Airlines Category: Consumer Television / Consumer Television Over :30 Single
Agency: Young & Rubicam / New York Client: AT&T Category: Consumer Television / Consumer Television Over :30 Single
Agency: Fallon McElligott / Minneaplois Client: The Lee Apparel Company Category: Multimedia Campaign
Agency: Wieden & Kennedy / Portland Client: Nike Category: Multimedia Campaign
Agency: Bayless & Partners / Atlanta Client: Wing Zone Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Carmichael Lynch / Minneapolis Client: Caribou Coffee Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Carmichael Lynch / Minneapolis Client: Outward Marine Corporation Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Carmichael Lynch / Minneapolis Client: Outward Marine Corporation Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Carmichael Lynch / Minneapolis Client: Outward Marine Corporation Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: The Consortium / Milwaukee Client: Kist Bottling Company Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: The Consortium / Milwaukee Client: Kist Bottling Company Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Galaxy / Singapore Client: Koning Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Galaxy / Singapore Client: Koning Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: INK / Singapore Client: The Tricon Restaurants Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Mullen Advertising / Wenham Client: Swiss Army Brands Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Mullen Advertising / Wenham Client: Swiss Army Brands Category: Collateral Advertising / Collateral: Point of Purchase and In-Store

1999 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Radio

99561T

1999 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Radio

99562T

1999 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Consumer Television / Consumer Radio

99563T

1999 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Consumer Television / Consumer Radio

99564T

1999 Advertising Merit Award

Ogilvy & Mather / Frankfurt

SWR Television Baden-Baden

Consumer Television / Consumer Radio

99565T

1999 Advertising Merit Award

Ogilvy & Mather Rightford Searle-Tripp & Makin / Johannesburg

IGN Superspreads

Consumer Television / Consumer Radio

99566T

1999 Advertising Merit Award

FGI / Chapel Hill

Carolina Ballet

Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign

99438A

1999 Advertising Merit Award

McKinney & Silver / Raleigh

North Carolina Promise/Mentoring

Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign

99439A

1999 Advertising Merit Award

Ogilvy & Mather / Singapore

Singapore National Heart Foundation

Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign

99440A

1999 Advertising Merit Award

Saatchi & Saatchi / Singapore

SPCA / Hong Kong

Public Service/Politcal / Public Service/Political Newspaper or Magazine: Campaign

99441A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Collateral Advertising / Collateral Direct Mail: Campaign

99364A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Collateral Advertising / Collateral Direct Mail: Campaign

99365A

1999 Advertising Merit Award

BBDO / Vancouver

Slickity Jim's

Collateral Advertising / Collateral Direct Mail: Campaign

99366A

1999 Advertising Merit Award

Dal Design / Seal Beach

Spanky's

Collateral Advertising / Collateral Direct Mail: Campaign

99367A

1999 Advertising Merit Award

DDB Advertising / Paris

Volkswagen

International Foreign Language Commercial / Foreigh Language Commercial Television: Single

99568T

1999 Advertising Merit Award

Vega Olmos Ponce / Buenos Aires

C&A

International Foreign Language Commercial / Foreigh Language Commercial Television: Single

99569T

1999 Advertising Merit Award

Welcomm Advertising / New York

Daewoo

International Foreign Language Commercial / Foreigh Language Commercial Television: Single

99570T

1999 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

Guinness

Consumer Television / Consumer Television Over :30 Single

99479T

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Consumer Television / Consumer Television Over :30 Single

99480T

1999 Advertising Merit Award

BBDO / New York

HBO

Consumer Television / Consumer Television Over :30 Single

99481T

1999 Advertising Merit Award

BBDO / New York

HBO

Consumer Television / Consumer Television Over :30 Single

99482T

1999 Advertising Merit Award

BMP DDB / London

Volkswagen Group UK

Consumer Television / Consumer Television Over :30 Single

99483T

1999 Advertising Merit Award

Clemenger BBDO / Melbourne

Conference of Australian Milk Authorities

Consumer Television / Consumer Television Over :30 Single

99484T

1999 Advertising Merit Award

DDB Needham / Chicago

Anheuser-Busch

Consumer Television / Consumer Television Over :30 Single

99485T

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company

Consumer Television / Consumer Television Over :30 Single

99486T

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

Miller Brewing Company

Consumer Television / Consumer Television Over :30 Single

99487T

1999 Advertising Merit Award

Forsman & Bodenfors / Gothenburg

IKEA Sweden

Consumer Television / Consumer Television Over :30 Single

99488T

1999 Advertising Merit Award

Hill Holliday Connors Cosmopulos / Boston

John Hancock Insurance

Consumer Television / Consumer Television Over :30 Single

99489T

1999 Advertising Merit Award

New Deal DDB / Oslo

Toyota Norge

Consumer Television / Consumer Television Over :30 Single

99490T

1999 Advertising Merit Award

Saatchi & Saatchi / London

COI/Army

Consumer Television / Consumer Television Over :30 Single

99491T

1999 Advertising Merit Award

Square One / Dallas

Miller Brewing Company

Consumer Television / Consumer Television Over :30 Single

99492T

1999 Advertising Merit Award

TBWA GGT Simons Palmer / London

Sony Playstation

Consumer Television / Consumer Television Over :30 Single

99493T

1999 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Standard Bank

Consumer Television / Consumer Television Over :30 Single

99494T

1999 Advertising Merit Award

Wieden + Kennedy / Amsterdam

Nike International

Airport Footbal

Consumer Television / Consumer Television Over :30 Single

99495T

1999 Advertising Merit Award

Young & Rubicam / Miami

United Airlines

Consumer Television / Consumer Television Over :30 Single

99496T

1999 Advertising Merit Award

Young & Rubicam / New York

AT&T

Consumer Television / Consumer Television Over :30 Single

99497T

1999 Advertising Merit Award

Fallon McElligott / Minneaplois

The Lee Apparel Company

Multimedia Campaign

99572A

1999 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Multimedia Campaign

99573A

1999 Advertising Merit Award

Bayless & Partners / Atlanta

Wing Zone

Collateral Advertising / Collateral: Point of Purchase and In-Store

99368A

1999 Advertising Merit Award

Carmichael Lynch / Minneapolis

Caribou Coffee

Collateral Advertising / Collateral: Point of Purchase and In-Store

99369A

1999 Advertising Merit Award

Carmichael Lynch / Minneapolis

Outward Marine Corporation

Collateral Advertising / Collateral: Point of Purchase and In-Store

99370A

1999 Advertising Merit Award

Carmichael Lynch / Minneapolis

Outward Marine Corporation

Collateral Advertising / Collateral: Point of Purchase and In-Store

99371A

1999 Advertising Merit Award

Carmichael Lynch / Minneapolis

Outward Marine Corporation

Collateral Advertising / Collateral: Point of Purchase and In-Store

99372A

1999 Advertising Merit Award

The Consortium / Milwaukee

Kist Bottling Company

Collateral Advertising / Collateral: Point of Purchase and In-Store

99373A

1999 Advertising Merit Award

The Consortium / Milwaukee

Kist Bottling Company

Collateral Advertising / Collateral: Point of Purchase and In-Store

99374A

1999 Advertising Merit Award

Galaxy / Singapore

Koning

Collateral Advertising / Collateral: Point of Purchase and In-Store

99375A

1999 Advertising Merit Award

Galaxy / Singapore

Koning

Collateral Advertising / Collateral: Point of Purchase and In-Store

99376A

1999 Advertising Merit Award

INK / Singapore

The Tricon Restaurants

Collateral Advertising / Collateral: Point of Purchase and In-Store

99377A

1999 Advertising Merit Award

Mullen Advertising / Wenham

Swiss Army Brands

Collateral Advertising / Collateral: Point of Purchase and In-Store

99378A

1999 Advertising Merit Award

Mullen Advertising / Wenham

Swiss Army Brands

Collateral Advertising / Collateral: Point of Purchase and In-Store

99379A

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