The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Saatchi & Saatchi / London Client: COI/The Army Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: Alberta Distillers Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Colenso Communications / Aukland Client: TV3 Category: Outdoor / Guerilla Advertising
Agency: The Martin Agency / Richmond Client: Virginia Holocaust Museum Category: Public Service/Political / Public Service/Political: Outdoor and Posters
Agency: Holzman Kaplan Worldwide / New York Client: Southampton Anti-Bias Task Force Category: Public Service/Political / Public Service/Political: Outdoor and Posters
Agency: The Martin Agency / Richmond Client: Virginia Holocaust Museum Category: Public Service/Political / Public Service/Political: Outdoor and Posters
Surfers Agency: AMV BBDO/London Client: Guinness Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: Abbott Mead Vickers.BBDO / London Client: Guinness Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: BDDP / Paris Client: Manix Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: Cliff Freeman & Partners / New York Client: The Shooting Gallery Category: Non-Broadcast / Non-Broadcast Cinema: Single
Agency: Fallon McElligott / Minneapolis Client: Sports Illustrated Category: Trade / Trade B/W or Color Any Size: Campaign
Agency: Fallon McElligott / Minneapolis Client: TIME Category: Trade / Trade B/W or Color Any Size: Campaign
Agency: TBWA/Chiat/Day / Playa del Ray Client: The Belding Awards Category: Trade / Trade B/W or Color Any Size: Campaign
Agency: Foote Cone & Belding / San Francisco Client: MTV Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Crispin Porter and Bogusky / Miami Client: Fifth Avenue Stamp Gallery Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Cohn Godley Norwood / Boston Client: Simple Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: WORK / Richmond Client: Work Beer Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: TBWA/Chiat/Day / San Francisco Client: OnHealth.com Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Fallon McElligott/Duffy Design / New York Client: MTV Category: Collateral Advertising / Collateral: Brochures
Agency: Buntin Group / Nashville Client: Tennessee Repertory Theatre Category: Collateral Advertising / Collateral: Brochures
Agency: Springer & Jacoby International / London Client: Daimler Chrysler Category: Collateral Advertising / Collateral: Brochures
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Business Leaders for Sensible Priorities Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Agency: F/NAZCA S&S / São Paulo Client: Foundation S.O.S. Mata Atlantica Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Agency: DDB Advertising / Paris Client: Volkswagen France Category: Outdoor / Outdoor: Campaign
Agency: Fallon McElligott / London Client: UK Time, Timex Category: Outdoor / Outdoor: Campaign
Agency: BBDO / Denmark Client: Adidas Category: Outdoor / Outdoor: Single
Agency: Young & Rubicam / New York Client: Calvin's Category: Outdoor / Outdoor: Single
Agency: TBWA/Chiat/Day / Playa del Ray Client: ABC Category: Outdoor / Outdoor: Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Radio / Consumer Radio: Single
Agency: Cliff Freeman & Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Agency: Cliff Freeman & Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Wassup Agency: DDB/Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Stamps.com Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Publicis & Hal Riney / San Francisco Client: EV1 Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: North Carolina Film Commission Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Eisner & Associates / Baltimore Client: Danaher/Armstrong Tools Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Saatchi & Saatchi / Singapore Client: Borneo Motors Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: Ogilvy & Mather Direct / Singapore Client: Raffles Hotel Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: Alberta Distillers Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Agency: Ogilvy & Mather Rightford, Searle-Tripp & Makin / Cape Town Client: Volkswagen South Africa Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Cohn Godley Norwood / Boston Client: Simple Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: TBWA Hunt Lascaris / Cape Town Client: Levi Strauss Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Saatchi & Saatchi / Singapore Client: Borneo Motors Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Saatchi & Saatchi / Singapore Client: Borneo Motors Category: Consumer Magazine / Magazine Color Full Page or Spread: Single

2000 Advertising Gold Pencil

Saatchi & Saatchi / London

COI/The Army

Collateral Advertising / Collateral Direct Mail: Campaign

00_0045A

2000 Advertising Bronze Pencil

Palmer Jarvis DDB / Vancouver

Alberta Distillers

Collateral Advertising / Collateral Direct Mail: Campaign

00_0046A

2000 Advertising Silver Pencil

Colenso Communications / Aukland

TV3

Outdoor / Guerilla Advertising

00_0031A

2000 Advertising Gold Pencil

The Martin Agency / Richmond

Virginia Holocaust Museum

Public Service/Political / Public Service/Political: Outdoor and Posters

00_0061A

2000 Advertising Silver Pencil

Holzman Kaplan Worldwide / New York

Southampton Anti-Bias Task Force

Public Service/Political / Public Service/Political: Outdoor and Posters

00_0062A

2000 Advertising Bronze Pencil

The Martin Agency / Richmond

Virginia Holocaust Museum

Public Service/Political / Public Service/Political: Outdoor and Posters

00_0063A

2000 Advertising Gold Pencil

AMV BBDO/London

Guinness

Surfers

Non-Broadcast / Non-Broadcast Cinema: Single

0099A

2000 Advertising Gold Pencil

Abbott Mead Vickers.BBDO / London

Guinness

Non-Broadcast / Non-Broadcast Cinema: Single

00_0099A

2000 Advertising Silver Pencil

BDDP / Paris

Manix

Non-Broadcast / Non-Broadcast Cinema: Single

00_0100A

2000 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

The Shooting Gallery

Non-Broadcast / Non-Broadcast Cinema: Single

00_0101A

2000 Advertising Gold Pencil

Fallon McElligott / Minneapolis

Sports Illustrated

Trade / Trade B/W or Color Any Size: Campaign

00_0036A

2000 Advertising Silver Pencil

Fallon McElligott / Minneapolis

TIME

Trade / Trade B/W or Color Any Size: Campaign

00_0037A

2000 Advertising Bronze Pencil

TBWA/Chiat/Day / Playa del Ray

The Belding Awards

Trade / Trade B/W or Color Any Size: Campaign

00_0038A

2000 Advertising Gold Pencil

Foote Cone & Belding / San Francisco

MTV

Consumer Television / Consumer Television Over :30 Campaign

00_0079A

2000 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television Over :30 Campaign

00_0080A

2000 Advertising Silver Pencil

Crispin Porter and Bogusky / Miami

Fifth Avenue Stamp Gallery

Newspaper / Newspaper 600 Lines or Less: Single

00_0010A

2000 Advertising Bronze Pencil

Cohn Godley Norwood / Boston

Simple

Newspaper / Newspaper 600 Lines or Less: Single

00_0011A

2000 Advertising Bronze Pencil

WORK / Richmond

Work Beer

Newspaper / Newspaper 600 Lines or Less: Single

00_0012A

2000 Advertising Gold Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :20 and Under: Campaign

00_0094A

2000 Advertising Silver Pencil

TBWA/Chiat/Day / San Francisco

OnHealth.com

Consumer Television / Consumer Television :20 and Under: Campaign

00_0095A

2000 Advertising Gold Pencil

Fallon McElligott/Duffy Design / New York

MTV

Collateral Advertising / Collateral: Brochures

00_0039A

2000 Advertising Silver Pencil

Buntin Group / Nashville

Tennessee Repertory Theatre

Collateral Advertising / Collateral: Brochures

00_0040A

2000 Advertising Bronze Pencil

Springer & Jacoby International / London

Daimler Chrysler

Collateral Advertising / Collateral: Brochures

00_0041A

2000 Advertising Gold Pencil

Hill Holliday Connors Cosmopulos / Boston

Business Leaders for Sensible Priorities

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

00_0059A

2000 Advertising Silver Pencil

F/NAZCA S&S / São Paulo

Foundation S.O.S. Mata Atlantica

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

00_0060A

2000 Advertising Silver Pencil

DDB Advertising / Paris

Volkswagen France

Outdoor / Outdoor: Campaign

00_0029A

2000 Advertising Bronze Pencil

Fallon McElligott / London

UK Time, Timex

Outdoor / Outdoor: Campaign

00_0030A

2000 Advertising Gold Pencil

BBDO / Denmark

Adidas

Outdoor / Outdoor: Single

00_0026A

2000 Advertising Silver Pencil

Young & Rubicam / New York

Calvin's

Outdoor / Outdoor: Single

00_0027A

2000 Advertising Bronze Pencil

TBWA/Chiat/Day / Playa del Ray

ABC

Outdoor / Outdoor: Single

00_0028A

2000 Advertising Gold Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Radio / Consumer Radio: Single

00_0069A

2000 Advertising Silver Pencil

Cliff Freeman & Partners / New York

Hollywood Video

Consumer Radio / Consumer Radio: Single

00_0070A

2000 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

Hollywood Video

Consumer Radio / Consumer Radio: Single

00_0071A

2000 Advertising Gold Pencil

DDB/Chicago

Anheuser-Busch

Wassup

Consumer Television / Consumer Television Varying Lengths: Campaign

0096A

2000 Advertising Gold Pencil

DDB / Chicago

Anheuser-Busch

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0096A

2000 Advertising Silver Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0097A

2000 Advertising Bronze Pencil

Wieden + Kennedy / Portland

Stamps.com

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0098A

2000 Advertising Gold Pencil

Publicis & Hal Riney / San Francisco

EV1

Collateral Advertising / Collateral Direct Mail: Single

00_0042A

2000 Advertising Silver Pencil

Loeffler Ketchum Mountjoy / Charlotte

North Carolina Film Commission

Collateral Advertising / Collateral Direct Mail: Single

00_0043A

2000 Advertising Bronze Pencil

Eisner & Associates / Baltimore

Danaher/Armstrong Tools

Collateral Advertising / Collateral Direct Mail: Single

00_0044A

2000 Advertising Gold Pencil

Leagas Delaney / San Francisco

Adidas

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

00_0018A

2000 Advertising Bronze Pencil

Arnold Communications / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

00_0019A

2000 Advertising Gold Pencil

Saatchi & Saatchi / Singapore

Borneo Motors

Newspaper / Newspaper 600 Lines or Less: Campaign

00_0005A

2000 Advertising Silver Pencil

Ogilvy & Mather Direct / Singapore

Raffles Hotel

Newspaper / Newspaper 600 Lines or Less: Campaign

00_0006A

2000 Advertising Bronze Pencil

Palmer Jarvis DDB / Vancouver

Alberta Distillers

Newspaper / Newspaper 600 Lines or Less: Campaign

00_0007A

2000 Advertising Silver Pencil

Ogilvy & Mather Rightford, Searle-Tripp & Makin / Cape Town

Volkswagen South Africa

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0047A

2000 Advertising Bronze Pencil

Cohn Godley Norwood / Boston

Simple

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0048A

2000 Advertising Bronze Pencil

TBWA Hunt Lascaris / Cape Town

Levi Strauss

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0049A

2000 Advertising Gold Pencil

Saatchi & Saatchi / Singapore

Borneo Motors

Consumer Magazine / Magazine Color Full Page or Spread: Single

00_0015A

2000 Advertising Silver Pencil

Saatchi & Saatchi / Singapore

Borneo Motors

Consumer Magazine / Magazine Color Full Page or Spread: Single

00_0016A

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