The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :30 Campaign
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Campaign
Agency: Cliff Freeman & Partners / New York Client: Budget Category: Consumer Television / Consumer Television :30 Campaign
Agency: Leagas Delaney / San Francisco Client: CNET.com Category: Consumer Television / Consumer Television :30 Campaign
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: TBWA/Chiat/Day / San Francisco Client: OnHealth.com Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Foote Cone & Belding / San Francisco Client: MTV Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television Over :30 Campaign
Wassup Agency: DDB/Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Stamps.com Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Agency: Foote Cone & Belding / San Francisco Client: MTV Category: Consumer Television / Consumer Television Over :30 Single
Agency: Cartoon Network / Atlanta Client: Cartoon Network Category: Consumer Television / Consumer Television Over :30 Single
Agency: Saatchi & Saatchi / London Client: COI/The Army Category: Consumer Television / Consumer Television Over :30 Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Cliff Freeman & Partners / New York Client: Budget Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television :30 Single
Agency: Fallon McElligott / New York Client: Fox/Liberty Networks Category: Consumer Television / Consumer Television :30 Single
Agency: Cliff Freeman & Partners / New York Client: FOX Sports Category: Consumer Television / Consumer Television :30 Single
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30 Single
Agency: Carlos Souto/TCC SA De Publicad / Buenos Aires Client: Liceo Cultural Britanico Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: dweck! / New York Client: UPN Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Team One Advertising / El Segundo Client: Lexus Category: Consumer Television / Consumer Television Under $50,000 Budget: Single
Agency: Arian Lowe & Travis / Chicago Client: Zenith Category: Consumer Television / Consumer Television :30 Campaign
Agency: Arnold Communications / Boston Client: Volkswagen of America Category: Consumer Television / Consumer Television :30 Campaign
Agency: Fallon McElligott / New York Client: Conseco Category: Consumer Television / Consumer Television :30 Campaign
Agency: Fallon McElligott / Minneapolis Client: Holiday Inn Category: Consumer Television / Consumer Television :30 Campaign
Agency: Fallon McElligott / Minneapolis Client: United Airlines Category: Consumer Television / Consumer Television :30 Campaign
Agency: Foote Cone & Belding / San Francisco Client: Amazon.com Category: Consumer Television / Consumer Television :30 Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: E*Trade Category: Consumer Television / Consumer Television :30 Campaign
Agency: Katsin/Loeb / San Francisco Client: Cybercash Category: Consumer Television / Consumer Television :30 Campaign
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Television / Consumer Television :30 Campaign
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Television / Consumer Television :30 Campaign
Agency: McCann-Erickson / New York Client: Motorola Category: Consumer Television / Consumer Television :30 Campaign
Agency: Rubin Postaer & Associates / Santa Monica Client: VH-1 Category: Consumer Television / Consumer Television :30 Campaign
Agency: Colenso BBDO / Auckland Client: Monaco-G Shock Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Team One Advertising / El Segundo Client: Lexus Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Team One Advertising / El Segundo Client: Lexus Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: 3DFX Category: Consumer Television / Consumer Television Over :30 Campaign
Agency: Fallon McElligott / New York Client: MTV Networks Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: AltaVista Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Miller High Life Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen of America Category: Consumer Television / Consumer Television Over :30 Single

2000 Advertising Gold Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :30 Campaign

00_0087A

2000 Advertising Silver Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Campaign

00_0088A

2000 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

Budget

Consumer Television / Consumer Television :30 Campaign

00_0089A

2000 Advertising Bronze Pencil

Leagas Delaney / San Francisco

CNET.com

Consumer Television / Consumer Television :30 Campaign

00_0090A

2000 Advertising Gold Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :20 and Under: Campaign

00_0094A

2000 Advertising Silver Pencil

TBWA/Chiat/Day / San Francisco

OnHealth.com

Consumer Television / Consumer Television :20 and Under: Campaign

00_0095A

2000 Advertising Gold Pencil

Foote Cone & Belding / San Francisco

MTV

Consumer Television / Consumer Television Over :30 Campaign

00_0079A

2000 Advertising Silver Pencil

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television Over :30 Campaign

00_0080A

2000 Advertising Gold Pencil

DDB/Chicago

Anheuser-Busch

Wassup

Consumer Television / Consumer Television Varying Lengths: Campaign

0096A

2000 Advertising Gold Pencil

DDB / Chicago

Anheuser-Busch

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0096A

2000 Advertising Silver Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0097A

2000 Advertising Bronze Pencil

Wieden + Kennedy / Portland

Stamps.com

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0098A

2000 Advertising Gold Pencil

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television Over :30 Single

00_0075A

2000 Advertising Silver Pencil

Foote Cone & Belding / San Francisco

MTV

Consumer Television / Consumer Television Over :30 Single

00_0076A

2000 Advertising Bronze Pencil

Cartoon Network / Atlanta

Cartoon Network

Consumer Television / Consumer Television Over :30 Single

00_0077A

2000 Advertising Bronze Pencil

Saatchi & Saatchi / London

COI/The Army

Consumer Television / Consumer Television Over :30 Single

00_0078A

2000 Advertising Gold Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :20 and Under: Single

00_0091A

2000 Advertising Silver Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :20 and Under: Single

00_0092A

2000 Advertising Bronze Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :20 and Under: Single

00_0093A

2000 Advertising Gold Pencil

Cliff Freeman & Partners / New York

Budget

Consumer Television / Consumer Television :30 Single

00_0081A

2000 Advertising Gold Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Single

00_0082A

2000 Advertising Gold Pencil

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television :30 Single

00_0083A

2000 Advertising Silver Pencil

Fallon McElligott / New York

Fox/Liberty Networks

Consumer Television / Consumer Television :30 Single

00_0084A

2000 Advertising Bronze Pencil

Cliff Freeman & Partners / New York

FOX Sports

Consumer Television / Consumer Television :30 Single

00_0085A

2000 Advertising Bronze Pencil

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television :30 Single

00_0086A

2000 Advertising Merit Award

Carlos Souto/TCC SA De Publicad / Buenos Aires

Liceo Cultural Britanico

Consumer Television / Consumer Television Under $50,000 Budget: Single

00_0683A

2000 Advertising Merit Award

dweck! / New York

UPN

Consumer Television / Consumer Television Under $50,000 Budget: Single

00_0684A

2000 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Television Under $50,000 Budget: Single

00_0685A

2000 Advertising Merit Award

Team One Advertising / El Segundo

Lexus

Consumer Television / Consumer Television Under $50,000 Budget: Single

00_0686A

2000 Advertising Merit Award

Arian Lowe & Travis / Chicago

Zenith

Consumer Television / Consumer Television :30 Campaign

00_0654A

2000 Advertising Merit Award

Arnold Communications / Boston

Volkswagen of America

Consumer Television / Consumer Television :30 Campaign

00_0655A

2000 Advertising Merit Award

Fallon McElligott / New York

Conseco

Consumer Television / Consumer Television :30 Campaign

00_0656A

2000 Advertising Merit Award

Fallon McElligott / Minneapolis

Holiday Inn

Consumer Television / Consumer Television :30 Campaign

00_0657A

2000 Advertising Merit Award

Fallon McElligott / Minneapolis

United Airlines

Consumer Television / Consumer Television :30 Campaign

00_0658A

2000 Advertising Merit Award

Foote Cone & Belding / San Francisco

Amazon.com

Consumer Television / Consumer Television :30 Campaign

00_0659A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

E*Trade

Consumer Television / Consumer Television :30 Campaign

00_0660A

2000 Advertising Merit Award

Katsin/Loeb / San Francisco

Cybercash

Consumer Television / Consumer Television :30 Campaign

00_0662A

2000 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Television / Consumer Television :30 Campaign

00_0664A

2000 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Television / Consumer Television :30 Campaign

00_0665A

2000 Advertising Merit Award

McCann-Erickson / New York

Motorola

Consumer Television / Consumer Television :30 Campaign

00_0667A

2000 Advertising Merit Award

Rubin Postaer & Associates / Santa Monica

VH-1

Consumer Television / Consumer Television :30 Campaign

00_0668A

2000 Advertising Merit Award

Colenso BBDO / Auckland

Monaco-G Shock

Consumer Television / Consumer Television :20 and Under: Campaign

00_0676A

2000 Advertising Merit Award

Team One Advertising / El Segundo

Lexus

Consumer Television / Consumer Television :20 and Under: Campaign

00_0677A

2000 Advertising Merit Award

Team One Advertising / El Segundo

Lexus

Consumer Television / Consumer Television :20 and Under: Campaign

00_0678A

2000 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

3DFX

Consumer Television / Consumer Television Over :30 Campaign

00_0591A

2000 Advertising Merit Award

Fallon McElligott / New York

MTV Networks

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0679A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

AltaVista

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0680A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Miller High Life

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0681A

2000 Advertising Merit Award

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television Varying Lengths: Campaign

00_0682A

2000 Advertising Merit Award

Arnold Communications / Boston

Volkswagen of America

Consumer Television / Consumer Television Over :30 Single

00_0570A

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