The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Elephant Seven / Hamburg Client: DaimlerChrysler AG, Stuttgart Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: EURO RSCG DSW Partners / Salt Lake City Client: Intel Category: Promotional Advertising / Promotional Advertising - Other Digitial Advertising
Agency: OVEN Digital / New York Client: Hookt Category: Broadband Web Sites
Agency: OVEN Digital / New York Client: Digital Club Network "DCN" Category: Broadband Web Sites
Agency: OVEN Digital / New York Client: Shubert Archive Category: Non-Profit Organizations
Agency: R/GA / New York Client: R/GA Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Agency: Periscope / Minneapolis Client: Periscope Category: Self-Promotion / Self-Promotion - CD-ROM
Agency: Ad Planet Kinetic Interactive / Singapore Client: Concave Scream Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites
Agency: Deepend London / London Client: Viaduct Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites
Agency: Wieden + Kennedy / New York Client: Calvin Klein Category: Beyond the Banner
Agency: FCB Worldwide / Southfield Client: Little Caesers Pizza Enterprise Category: Banners / Banner - Single
Agency: Freestyle Interactive / San Francisco Client: Sonic Net Category: Banners / Banner - Single
Agency: Leo Burnett / Singapore Client: Action for AIDS Singapore Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
Agency: DM9 DDB Publicidade / São Paulo Client: Uol-Universo Online Category: Banners / Banner - Campaign
Agency: Arnold Communications / Boston Client: Volkswagen of America, Inc. Category: Integrated Branding Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Integrated Branding Campaign
Agency: Dennis Interactive/Margeotes Fertitta + Partners / New York Client: Margeotes, Fertita + Partners / New York Category: Corporate Image - Business to Business / Corporate Image B2B - Web Sites
Agency: Genex / Los Angeles Client: Herman Miller Category: Promotional Advertising / Promotional Advertising - CD-ROM
Agency: Sapient / San Francisco Client: Adobe Category: E-Commerce / E-Commerce - Web Sites
Agency: Elephant Seven / Hamburg Client: Quba Werbeagentur, Thomas Querfurth Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: EURO RSCG DSW Partners / Salt Lake City Client: Iomega Category: Promotional Advertising / Promotional Advertising - Other Digitial Advertising
Agency: AGENCY.COM / London Client: British Airways Category: Broadband Web Sites
Agency: Red Sky Interactive / San Francisco Client: Nike Category: Broadband Web Sites
Agency: Deepend London / London Client: Apple Computer Category: Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: R/GA / New York Client: Discovery Communications Inc. Category: Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Elephant Seven / Hamburg Client: Levi Strauss Germany Category: Corporate Image - Business to Consumer / Corporate Image B2C - CD-Rom
Agency: Bates Interactive / London Client: Warchild Category: Non-Profit Organizations
Agency: Icon Nicholson / New York Client: Icon Nicholson Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Agency: New York Zoom / New York Client: New York Zoom Category: Self-Promotion / Self-Promotion - CD-ROM
Agency: Oyster Partners / London Client: Rockstar Games Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Arnold Communications / Boston Client: Volkswagen of America, Inc. Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Smith & Jones / West Sand Lake Client: Vassar Brothers Hospital Category: Non-Profit Organizations / Non-Profit - CD-ROM
Agency: OgilvyInteractive / New York Client: IBM Category: Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising
Agency: Resource / Columbus Client: Burton Snowboards Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites
Agency: Sapient / San Francisco Client: Adobe Category: Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites
Agency: Organic / New York Client: CDNOW Category: E-Commerce / E-Commerce - Other Digital Advertising
Agency: OgilvyInteractive / New York Client: IBM Category: Beyond the Banner
Agency: FCB Worldwide / Southfield Client: Comedy Central Category: Banners / Banner - Single
Agency: Euro RSCG Partnership / North Sydney Client: Orange Category: Banners / Banner - Campaign
Agency: Duffy Design / Minneapolis Client: BMW 3 Series Coupe Category: Integrated Branding Campaign
Agency: Fork Unstable Media / Hamburg Client: Lufthansa Systems Network Category: Corporate Image - Business to Business / Corporate Image B2B - Web Sites
Agency: RAW Interactive / New York Client: American Express, commissioned by Strategic Category: Promotional Advertising / Promotional Advertising - CD-ROM
Agency: Sapient / San Francisco Client: United Airlines Category: E-Commerce / E-Commerce - Web Sites
Agency: Biggs/Gilmore / Kalamazoo Client: Michigan Fresh Vegetable Council Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: EURO RSCG DSW Partners / Salt Lake City Client: Iomega Category: Promotional Advertising / Promotional Advertising - Other Digitial Advertising
Agency: Altrec.com / Bellevue Client: Altrec.com Category: Broadband Web Sites
Agency: Icon Nicholson / New York Client: The Metropolitan Museum of Art Category: Non-Profit Organizations
Agency: BBDO Interactive / Duesseldorf Client: BBDO Interactive Category: Self-Promotion / Self-Promotion - CD-ROM
Agency: Scholz & Volkmer / Wiesbaden Client: USM U. Schaerer Söhne AG Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Deepend London / London Client: FT.com Category: Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

2000 Interactive Gold Pencil

Elephant Seven / Hamburg

DaimlerChrysler AG, Stuttgart

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

00_0030N

2000 Interactive Gold Pencil

EURO RSCG DSW Partners / Salt Lake City

Intel

Promotional Advertising / Promotional Advertising - Other Digitial Advertising

00_0016N

2000 Interactive Gold Pencil

OVEN Digital / New York

Hookt

Broadband Web Sites

00_0042N

2000 Interactive Gold Pencil

OVEN Digital / New York

Digital Club Network "DCN"

Broadband Web Sites

00_0043N

2000 Interactive Gold Pencil

OVEN Digital / New York

Shubert Archive

Non-Profit Organizations

00_0055N

2000 Interactive Gold Pencil

R/GA / New York

R/GA

Self-Promotion / Self-Promotion - Other Digital Advertising

00_0053N

2000 Interactive Gold Pencil

Periscope / Minneapolis

Periscope

Self-Promotion / Self-Promotion - CD-ROM

00_0049N

2000 Interactive Gold Pencil

Ad Planet Kinetic Interactive / Singapore

Concave Scream

Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites

00_0019N

2000 Interactive Gold Pencil

Deepend London / London

Viaduct

Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites

00_0020N

2000 Interactive Gold Pencil

Wieden + Kennedy / New York

Calvin Klein

Beyond the Banner

00_0008N

2000 Interactive Gold Pencil

FCB Worldwide / Southfield

Little Caesers Pizza Enterprise

Banners / Banner - Single

00_0001N

2000 Interactive Gold Pencil

Freestyle Interactive / San Francisco

Sonic Net

Banners / Banner - Single

00_0002N

2000 Interactive Gold Pencil

Leo Burnett / Singapore

Action for AIDS Singapore

Non-Profit Organizations / Non-Profit - Other Digital Advertising

00_0059N

2000 Interactive Gold Pencil

DM9 DDB Publicidade / São Paulo

Uol-Universo Online

Banners / Banner - Campaign

00_0005N

2000 Interactive Gold Pencil

Arnold Communications / Boston

Volkswagen of America, Inc.

Integrated Branding Campaign

00_0038N

2000 Interactive Gold Pencil

Wieden + Kennedy / Portland

Nike

Integrated Branding Campaign

00_0039N

2000 Interactive Gold Pencil

Dennis Interactive/Margeotes Fertitta + Partners / New York

Margeotes, Fertita + Partners / New York

Corporate Image - Business to Business / Corporate Image B2B - Web Sites

00_0027N

2000 Interactive Gold Pencil

Genex / Los Angeles

Herman Miller

Promotional Advertising / Promotional Advertising - CD-ROM

00_0013N

2000 Interactive Gold Pencil

Sapient / San Francisco

Adobe

E-Commerce / E-Commerce - Web Sites

00_0035N

2000 Interactive Silver Pencil

Elephant Seven / Hamburg

Quba Werbeagentur, Thomas Querfurth

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

00_0031N

2000 Interactive Silver Pencil

EURO RSCG DSW Partners / Salt Lake City

Iomega

Promotional Advertising / Promotional Advertising - Other Digitial Advertising

00_0017N

2000 Interactive Silver Pencil

AGENCY.COM / London

British Airways

Broadband Web Sites

00_0044N

2000 Interactive Silver Pencil

Red Sky Interactive / San Francisco

Nike

Broadband Web Sites

00_0045N

2000 Interactive Silver Pencil

Deepend London / London

Apple Computer

Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising

00_0025N

2000 Interactive Silver Pencil

R/GA / New York

Discovery Communications Inc.

Corporate Image - Business to Consumer / Corporate Image B2C - Other Digital Advertising

00_0026N

2000 Interactive Silver Pencil

Elephant Seven / Hamburg

Levi Strauss Germany

Corporate Image - Business to Consumer / Corporate Image B2C - CD-Rom

00_0050N

2000 Interactive Silver Pencil

Bates Interactive / London

Warchild

Non-Profit Organizations

00_0056N

2000 Interactive Silver Pencil

Icon Nicholson / New York

Icon Nicholson

Self-Promotion / Self-Promotion - Other Digital Advertising

00_0054N

2000 Interactive Silver Pencil

New York Zoom / New York

New York Zoom

Self-Promotion / Self-Promotion - CD-ROM

00_0051N

2000 Interactive Silver Pencil

Oyster Partners / London

Rockstar Games

Promotional Advertising / Promotional Advertising - Web Sites

00_0010N

2000 Interactive Silver Pencil

Arnold Communications / Boston

Volkswagen of America, Inc.

Promotional Advertising / Promotional Advertising - Web Sites

00_0011N

2000 Interactive Silver Pencil

Smith & Jones / West Sand Lake

Vassar Brothers Hospital

Non-Profit Organizations / Non-Profit - CD-ROM

00_0058N

2000 Interactive Silver Pencil

OgilvyInteractive / New York

IBM

Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

00_0033N

2000 Interactive Silver Pencil

Resource / Columbus

Burton Snowboards

Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites

00_0021N

2000 Interactive Silver Pencil

Sapient / San Francisco

Adobe

Corporate Image - Business to Consumer / Corporate Image B2C - Web Sites

00_0022N

2000 Interactive Silver Pencil

Organic / New York

CDNOW

E-Commerce / E-Commerce - Other Digital Advertising

00_0037N

2000 Interactive Silver Pencil

OgilvyInteractive / New York

IBM

Beyond the Banner

00_0009N

2000 Interactive Silver Pencil

FCB Worldwide / Southfield

Comedy Central

Banners / Banner - Single

00_0003N

2000 Interactive Silver Pencil

Euro RSCG Partnership / North Sydney

Orange

Banners / Banner - Campaign

00_0006N

2000 Interactive Silver Pencil

Duffy Design / Minneapolis

BMW 3 Series Coupe

Integrated Branding Campaign

00_0040N

2000 Interactive Silver Pencil

Fork Unstable Media / Hamburg

Lufthansa Systems Network

Corporate Image - Business to Business / Corporate Image B2B - Web Sites

00_0028N

2000 Interactive Silver Pencil

RAW Interactive / New York

American Express, commissioned by Strategic

Promotional Advertising / Promotional Advertising - CD-ROM

00_0014N

2000 Interactive Silver Pencil

Sapient / San Francisco

United Airlines

E-Commerce / E-Commerce - Web Sites

00_0036N

2000 Interactive Bronze Pencil

Biggs/Gilmore / Kalamazoo

Michigan Fresh Vegetable Council

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

00_0032N

2000 Interactive Bronze Pencil

EURO RSCG DSW Partners / Salt Lake City

Iomega

Promotional Advertising / Promotional Advertising - Other Digitial Advertising

00_0018N

2000 Interactive Bronze Pencil

Altrec.com / Bellevue

Altrec.com

Broadband Web Sites

00_0046N

2000 Interactive Bronze Pencil

Icon Nicholson / New York

The Metropolitan Museum of Art

Non-Profit Organizations

00_0057N

2000 Interactive Bronze Pencil

BBDO Interactive / Duesseldorf

BBDO Interactive

Self-Promotion / Self-Promotion - CD-ROM

00_0052N

2000 Interactive Bronze Pencil

Scholz & Volkmer / Wiesbaden

USM U. Schaerer Söhne AG

Promotional Advertising / Promotional Advertising - Web Sites

00_0012N

2000 Interactive Bronze Pencil

Deepend London / London

FT.com

Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

00_0034N

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