The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Saatchi & Saatchi / London Client: COI/The Army Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Fallon McElligott/Duffy Design / New York Client: MTV Category: Collateral Advertising / Collateral: Brochures
Agency: Publicis & Hal Riney / San Francisco Client: EV1 Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Dunlop Category: Collateral Advertising / Collateral: Posters
Agency: Buntin Group / Nashville Client: Tennessee Repertory Theatre Category: Collateral Advertising / Collateral: Brochures
Agency: Robaire and Hogshead / Venice Client: Robaire and Hogshead Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Ogilvy & Mather Rightford, Searle-Tripp & Makin / Cape Town Client: Volkswagen South Africa Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: North Carolina Film Commission Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Wieden + Kennedy / Portland Client: Nike Category: Collateral Advertising / Collateral: Posters
Agency: Palmer Jarvis DDB / Vancouver Client: Alberta Distillers Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Springer & Jacoby International / London Client: Daimler Chrysler Category: Collateral Advertising / Collateral: Brochures
Agency: Publicis & Hal Riney / San Francisco Client: Publicis & Hal Riney Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Sandstrom Design / Portland Client: Sandstrom Design Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Cohn Godley Norwood / Boston Client: Simple Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: TBWA Hunt Lascaris / Cape Town Client: Levi Strauss Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Eisner & Associates / Baltimore Client: Danaher/Armstrong Tools Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Leo Burnett USA / Chicago Client: Heinz Category: Collateral Advertising / Collateral: Posters
Agency: Bailey Lauerman / Lincoln Client: Nebraska Film Office Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Butler Shine & Stern / Sausalito Client: GarageBand.com Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: BBDO Denmark / Copenhagen Client: Afro Shop Category: Collateral Advertising / Collateral: Brochures
Agency: BBDO Denmark / Copenhagen Client: North Pole Category: Collateral Advertising / Collateral: Brochures
Agency: Digitas / Boston Client: Aquent Category: Collateral Advertising / Collateral: Brochures
Agency: Eleven / San Francisco Client: Williams Sonoma Category: Collateral Advertising / Collateral: Brochures
Agency: Fallon McElligott / Minneapolis Client: Nordstrom Category: Collateral Advertising / Collateral: Brochures
Agency: FNL Direct / North Sydney Client: The Australian Financial Review Category: Collateral Advertising / Collateral: Brochures
Agency: HEBE Werbung & Design / Stuttgart Client: MAAS Goldsmith-Matthias Maas/Stuttgart Category: Collateral Advertising / Collateral: Brochures
Agency: TBWA/Chiat/Day / New York Client: Equinox Fitness Clubs Category: Collateral Advertising / Collateral: Brochures
Agency: The Martin Agency / Charlotte Client: Performance Bike Category: Collateral Advertising / Collateral: Sales Kits
Agency: Pickholz Tweedy & Company / New York Client: E*Trade Category: Collateral Advertising / Collateral: Sales Kits
Agency: Butler Shine & Stern / Sausalito Client: Butler Shine & Stern Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Clarity Coverdale Fury / Minneapolis Client: Clarity Coverdale Fury Category: Collateral Advertising / Collateral: Self-Promotion
Agency: DDB / New York Client: DDB Charity Drive Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Fallon McElligott / Minneapolis Client: Fallon McElligot Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Moffatt/Rosenthal / Portland Client: Moffatt/Rosenthal Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Moffatt/Rosenthal / Portland Client: Moffatt/Rosenthal Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Moffatt/Rosenthal / Portland Client: Moffatt/Rosenthal Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Palmer Jarvis DDB / Vancouver Client: Palmer Jarvis DDB Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Palmer Jarvis DDB / Vancouver Client: Palmer Jarvis DDB Category: Collateral Advertising / Collateral: Self-Promotion
Agency: Ammirati Puris Lintas / Toronto Client: UPS Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Ammirati Puris Lintas / Toronto Client: UPS Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Bates / Singapore Client: Euro Classic Marketing Pte. Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Bates / Singapore Client: Sands Motors, Malaysia Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Bates / Singapore Client: Warner Lambert Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Brazen Communications / Singapore Client: The Running Track (Nike) Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Bryant Fulton & Shee Advertising / Vancouver Client: Spy Store Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Cranford Douglass / Little Rock Client: Clear Mountain Water Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Di Zinno Thompson / San Diego Client: June Lake Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Di Zinno Thompson / San Diego Client: June Lake Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Di Zinno Thompson / San Diego Client: June Lake Category: Collateral Advertising / Collateral: Point of Purchase and In-Store
Agency: Martin/Williams Advertising / Minneapolis Client: Trackstar Motorsports Category: Collateral Advertising / Collateral: Point of Purchase and In-Store

2000 Advertising Gold Pencil

Saatchi & Saatchi / London

COI/The Army

Collateral Advertising / Collateral Direct Mail: Campaign

00_0045A

2000 Advertising Gold Pencil

Fallon McElligott/Duffy Design / New York

MTV

Collateral Advertising / Collateral: Brochures

00_0039A

2000 Advertising Gold Pencil

Publicis & Hal Riney / San Francisco

EV1

Collateral Advertising / Collateral Direct Mail: Single

00_0042A

2000 Advertising Gold Pencil

TBWA Hunt Lascaris / Johannesburg

Dunlop

Collateral Advertising / Collateral: Posters

00_0053A

2000 Advertising Silver Pencil

Buntin Group / Nashville

Tennessee Repertory Theatre

Collateral Advertising / Collateral: Brochures

00_0040A

2000 Advertising Silver Pencil

Robaire and Hogshead / Venice

Robaire and Hogshead

Collateral Advertising / Collateral: Self-Promotion

00_0050A

2000 Advertising Silver Pencil

Ogilvy & Mather Rightford, Searle-Tripp & Makin / Cape Town

Volkswagen South Africa

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0047A

2000 Advertising Silver Pencil

Loeffler Ketchum Mountjoy / Charlotte

North Carolina Film Commission

Collateral Advertising / Collateral Direct Mail: Single

00_0043A

2000 Advertising Silver Pencil

Wieden + Kennedy / Portland

Nike

Collateral Advertising / Collateral: Posters

00_0054A

2000 Advertising Bronze Pencil

Palmer Jarvis DDB / Vancouver

Alberta Distillers

Collateral Advertising / Collateral Direct Mail: Campaign

00_0046A

2000 Advertising Bronze Pencil

Springer & Jacoby International / London

Daimler Chrysler

Collateral Advertising / Collateral: Brochures

00_0041A

2000 Advertising Bronze Pencil

Publicis & Hal Riney / San Francisco

Publicis & Hal Riney

Collateral Advertising / Collateral: Self-Promotion

00_0051A

2000 Advertising Bronze Pencil

Sandstrom Design / Portland

Sandstrom Design

Collateral Advertising / Collateral: Self-Promotion

00_0052A

2000 Advertising Bronze Pencil

Cohn Godley Norwood / Boston

Simple

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0048A

2000 Advertising Bronze Pencil

TBWA Hunt Lascaris / Cape Town

Levi Strauss

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0049A

2000 Advertising Bronze Pencil

Eisner & Associates / Baltimore

Danaher/Armstrong Tools

Collateral Advertising / Collateral Direct Mail: Single

00_0044A

2000 Advertising Bronze Pencil

Leo Burnett USA / Chicago

Heinz

Collateral Advertising / Collateral: Posters

00_0055A

2000 Advertising Merit Award

Bailey Lauerman / Lincoln

Nebraska Film Office

Collateral Advertising / Collateral Direct Mail: Campaign

00_0418A

2000 Advertising Merit Award

Butler Shine & Stern / Sausalito

GarageBand.com

Collateral Advertising / Collateral Direct Mail: Campaign

00_0419A

2000 Advertising Merit Award

BBDO Denmark / Copenhagen

Afro Shop

Collateral Advertising / Collateral: Brochures

00_0403A

2000 Advertising Merit Award

BBDO Denmark / Copenhagen

North Pole

Collateral Advertising / Collateral: Brochures

00_0404A

2000 Advertising Merit Award

Digitas / Boston

Aquent

Collateral Advertising / Collateral: Brochures

00_0405A

2000 Advertising Merit Award

Eleven / San Francisco

Williams Sonoma

Collateral Advertising / Collateral: Brochures

00_0406A

2000 Advertising Merit Award

Fallon McElligott / Minneapolis

Nordstrom

Collateral Advertising / Collateral: Brochures

00_0407A

2000 Advertising Merit Award

FNL Direct / North Sydney

The Australian Financial Review

Collateral Advertising / Collateral: Brochures

00_0408A

2000 Advertising Merit Award

HEBE Werbung & Design / Stuttgart

MAAS Goldsmith-Matthias Maas/Stuttgart

Collateral Advertising / Collateral: Brochures

00_0409A

2000 Advertising Merit Award

TBWA/Chiat/Day / New York

Equinox Fitness Clubs

Collateral Advertising / Collateral: Brochures

00_0410A

2000 Advertising Merit Award

The Martin Agency / Charlotte

Performance Bike

Collateral Advertising / Collateral: Sales Kits

00_0411A

2000 Advertising Merit Award

Pickholz Tweedy & Company / New York

E*Trade

Collateral Advertising / Collateral: Sales Kits

00_0412A

2000 Advertising Merit Award

Butler Shine & Stern / Sausalito

Butler Shine & Stern

Collateral Advertising / Collateral: Self-Promotion

00_0442A

2000 Advertising Merit Award

Clarity Coverdale Fury / Minneapolis

Clarity Coverdale Fury

Collateral Advertising / Collateral: Self-Promotion

00_0443A

2000 Advertising Merit Award

DDB / New York

DDB Charity Drive

Collateral Advertising / Collateral: Self-Promotion

00_0444A

2000 Advertising Merit Award

Fallon McElligott / Minneapolis

Fallon McElligot

Collateral Advertising / Collateral: Self-Promotion

00_0445A

2000 Advertising Merit Award

Moffatt/Rosenthal / Portland

Moffatt/Rosenthal

Collateral Advertising / Collateral: Self-Promotion

00_0446A

2000 Advertising Merit Award

Moffatt/Rosenthal / Portland

Moffatt/Rosenthal

Collateral Advertising / Collateral: Self-Promotion

00_0447A

2000 Advertising Merit Award

Moffatt/Rosenthal / Portland

Moffatt/Rosenthal

Collateral Advertising / Collateral: Self-Promotion

00_0448A

2000 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Palmer Jarvis DDB

Collateral Advertising / Collateral: Self-Promotion

00_0449A

2000 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Palmer Jarvis DDB

Collateral Advertising / Collateral: Self-Promotion

00_0450A

2000 Advertising Merit Award

Ammirati Puris Lintas / Toronto

UPS

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0420A

2000 Advertising Merit Award

Ammirati Puris Lintas / Toronto

UPS

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0421A

2000 Advertising Merit Award

Bates / Singapore

Euro Classic Marketing Pte.

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0422A

2000 Advertising Merit Award

Bates / Singapore

Sands Motors, Malaysia

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0423A

2000 Advertising Merit Award

Bates / Singapore

Warner Lambert

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0424A

2000 Advertising Merit Award

Brazen Communications / Singapore

The Running Track (Nike)

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0425A

2000 Advertising Merit Award

Bryant Fulton & Shee Advertising / Vancouver

Spy Store

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0426A

2000 Advertising Merit Award

Cranford Douglass / Little Rock

Clear Mountain Water

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0427A

2000 Advertising Merit Award

Di Zinno Thompson / San Diego

June Lake

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0428A

2000 Advertising Merit Award

Di Zinno Thompson / San Diego

June Lake

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0429A

2000 Advertising Merit Award

Di Zinno Thompson / San Diego

June Lake

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0430A

2000 Advertising Merit Award

Martin/Williams Advertising / Minneapolis

Trackstar Motorsports

Collateral Advertising / Collateral: Point of Purchase and In-Store

00_0431A

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