The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: The Martin Agency / Richmond Client: TV Land Category: Multimedia Campaign
Agency: Crispin Porter & Bogusky / Miami Client: Florida Department of Health Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Ground Zero / Los Angeles Client: Hunger Free America Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Bartle Bogle Hegarty / London Client: Adreas Ostermayr/UDL Foods Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Ogilvy & Mathers / Cape Town Client: Volkswagen South Africa Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Roche Macaulay & Partners / Toronto Client: Ikea Germany Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Young & Rubicam / Chicago Client: H & R Block Category: Consumer Television / Consumer Television :20 and Under: Single
Agency: Saatchi & Saatchi / London Client: Johnson & Johnson Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Wieden + Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Lowe Lintas & Partners / New York Client: Heineken Category: Non-Broadcast / Non-Broadcast Out-of-Home: Single
Agency: Black Sheep / Singapore Client: British Council Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Kruskopf Olson Advertising / Minneapolis Client: Fuji Ya Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Pagano Schenck and Kay / Boston Client: The Times Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: McDonald's Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Ogilvy & Mather / Singapore Client: Asia Pacific Breweries Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Seychelles Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Crispin Porter & Bogusky / Miami Client: GT Bicycles Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Pagano Schenck and Kay / Boston Client: Performer Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Almap/BBDO Comunicacoes / São Paulo Client: Effem Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Royal Caribbean Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: ARNOLD Worldwide / Boston Client: Volkswagen of America Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: BPM DDB / London Client: Pharmacia + Upjohn Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: BPM DDB / London Client: Volkswagen Group Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: BPM DDB / London Client: Volkswagen Group Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: BPM DDB / London Client: Volkswagen Group Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: BPM DDB / London Client: Volkswagen Group Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Cliff Freeman and Partners / New York Client: Quixi Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Crispin Porter & Bogusky / Miami Client: Giro Sport Design Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Fallon / Minneapolis Client: BMW Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Fallon / London Client: Full Circle Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Fallon / London Client: Skoda UK Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Specialized Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Kirshenbaum Bond & Partners / New York Client: FreeAgent.com Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Kirshenbaum Bond & Partners / New York Client: FreeAgent.com Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Kirshenbaum Bond & Partners / New York Client: Target Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Magazine / Magazine Color Full Page or Spread: Single

2001 Advertising Merit Award

The Martin Agency / Richmond

TV Land

Multimedia Campaign

010581A

2001 Advertising Merit Award

Crispin Porter & Bogusky / Miami

Florida Department of Health

Public Service/Political / Public Service/Political Television: Campaign

010451A

2001 Advertising Merit Award

Ground Zero / Los Angeles

Hunger Free America

Public Service/Political / Public Service/Political Television: Campaign

010452A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :20 and Under: Single

010507A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :20 and Under: Single

010509A

2001 Advertising Merit Award

Bartle Bogle Hegarty / London

Adreas Ostermayr/UDL Foods

Consumer Television / Consumer Television :20 and Under: Single

010559A

2001 Advertising Merit Award

Ogilvy & Mathers / Cape Town

Volkswagen South Africa

Consumer Television / Consumer Television :20 and Under: Single

010562A

2001 Advertising Merit Award

Roche Macaulay & Partners / Toronto

Ikea Germany

Consumer Television / Consumer Television :20 and Under: Single

010563A

2001 Advertising Merit Award

Young & Rubicam / Chicago

H & R Block

Consumer Television / Consumer Television :20 and Under: Single

010564A

2001 Advertising Merit Award

Saatchi & Saatchi / London

Johnson & Johnson

Consumer Television / Consumer Television :20 and Under: Campaign

010565A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Consumer Television / Consumer Television :20 and Under: Campaign

010566A

2001 Advertising Merit Award

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television :20 and Under: Campaign

010567A

2001 Advertising Merit Award

Lowe Lintas & Partners / New York

Heineken

Non-Broadcast / Non-Broadcast Out-of-Home: Single

010576A

2001 Advertising Merit Award

Black Sheep / Singapore

British Council

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010253A

2001 Advertising Merit Award

Kruskopf Olson Advertising / Minneapolis

Fuji Ya

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010254A

2001 Advertising Merit Award

Pagano Schenck and Kay / Boston

The Times

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010255A

2001 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

McDonald's

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010256A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Asia Pacific Breweries

Consumer Magazine / Magazine Color Full Page or Spread: Single

010116A

2001 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Seychelles

Consumer Magazine / Magazine Color Full Page or Spread: Single

010129A

2001 Advertising Merit Award

Crispin Porter & Bogusky / Miami

GT Bicycles

Consumer Magazine / Magazine Color Full Page or Spread: Single

010147A

2001 Advertising Merit Award

Pagano Schenck and Kay / Boston

Performer

Consumer Magazine / Magazine Color Full Page or Spread: Single

010156A

2001 Advertising Merit Award

Almap/BBDO Comunicacoes / São Paulo

Effem

Consumer Magazine / Magazine Color Full Page or Spread: Single

010157A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Royal Caribbean

Consumer Magazine / Magazine Color Full Page or Spread: Single

010158A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010159A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010160A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010161A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010162A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010163A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010164A

2001 Advertising Merit Award

ARNOLD Worldwide / Boston

Volkswagen of America

Consumer Magazine / Magazine Color Full Page or Spread: Single

010165A

2001 Advertising Merit Award

BPM DDB / London

Pharmacia + Upjohn

Consumer Magazine / Magazine Color Full Page or Spread: Single

010167A

2001 Advertising Merit Award

BPM DDB / London

Volkswagen Group

Consumer Magazine / Magazine Color Full Page or Spread: Single

010168A

2001 Advertising Merit Award

BPM DDB / London

Volkswagen Group

Consumer Magazine / Magazine Color Full Page or Spread: Single

010169A

2001 Advertising Merit Award

BPM DDB / London

Volkswagen Group

Consumer Magazine / Magazine Color Full Page or Spread: Single

010170A

2001 Advertising Merit Award

BPM DDB / London

Volkswagen Group

Consumer Magazine / Magazine Color Full Page or Spread: Single

010171A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Quixi

Consumer Magazine / Magazine Color Full Page or Spread: Single

010172A

2001 Advertising Merit Award

Crispin Porter & Bogusky / Miami

Giro Sport Design

Consumer Magazine / Magazine Color Full Page or Spread: Single

010173A

2001 Advertising Merit Award

Fallon / Minneapolis

BMW

Consumer Magazine / Magazine Color Full Page or Spread: Single

010175A

2001 Advertising Merit Award

Fallon / London

Full Circle

Consumer Magazine / Magazine Color Full Page or Spread: Single

010176A

2001 Advertising Merit Award

Fallon / London

Skoda UK

Consumer Magazine / Magazine Color Full Page or Spread: Single

010177A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Single

010178A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Single

010179A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Single

010180A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Single

010181A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Specialized

Consumer Magazine / Magazine Color Full Page or Spread: Single

010182A

2001 Advertising Merit Award

The Jupiter Drawing Room (South Africa) / Johannesburg

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Single

010184A

2001 Advertising Merit Award

Kirshenbaum Bond & Partners / New York

FreeAgent.com

Consumer Magazine / Magazine Color Full Page or Spread: Single

010185A

2001 Advertising Merit Award

Kirshenbaum Bond & Partners / New York

FreeAgent.com

Consumer Magazine / Magazine Color Full Page or Spread: Single

010186A

2001 Advertising Merit Award

Kirshenbaum Bond & Partners / New York

Target

Consumer Magazine / Magazine Color Full Page or Spread: Single

010187A

2001 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Magazine / Magazine Color Full Page or Spread: Single

010188A

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